About Rusty Cooper
Rusty Cooper is a distinguished financial advisor with an extensive career spanning four decades at Morgan Stanley. Holding the titles of Senior Vice President, Family Wealth Director, Corporate Retirement Director, Senior Institutional Consultant, and Financial Advisor, he has demonstrated exceptional expertise in wealth management. In 1993 he started the Dallas Consulting Group at Morgan Stanley which consists of a 10 person highly experience professional team that manages assets for families and institutions, including endowment funds, foundations, pension plans and 401(k) plans. His primary focus is on family wealth, aiming to assist individuals in managing their assets tax-efficiently and ensuring a comfortable retirement while accomplishing their goals and objectives without the risk of outliving their money.
Mr. Cooper's most notable professional accomplishment lies in effectively managing $1.6 billion for clients who place their trust in him and his team. He prioritizes building strong, collaborative relationships with clients and their families to understand their financial objectives, goals, and risk tolerance, providing creative, solid solutions utilizing sophisticated investment tools and strategies. This approach to managing money is a source of great pride for him.
Before joining Morgan Stanley in 1984, Mr. Cooper gained valuable experience working for General Electric Computer Services for four years. This role provided him with a solid foundation in computer science and business operations, which he later leveraged to excel in the financial sector.
Mr. Cooper’s academic background, including a Bachelor of Science in business and information systems, has been instrumental in shaping his analytical skills and strategic thinking. He attributes his remarkable success to his unwavering dedication, tireless work ethic, and commitment to delivering exceptional services that always prioritize the best interests of their clients. His excellence has been recognized through various awards, including the prestigious Master's Club award from Morgan Stanley in 2024, Forbes America's Top Wealth Advisors and Best-In-State Wealth Advisors and is an honored listee in Marquis Who’s Who in America.
In addition to his professional achievements, Mr. Cooper is actively involved in civic-minded organizations. He has been Board Chairman for several organizations including the Dallas Jewish Community Foundation and Southwest Community Foundation. His contributions to the community reflect his commitment to philanthropy and social responsibility.
Outside of his professional life, Mr. Cooper enjoys spending time with his family, playing guitar in 2 classic rock/pop bands, working out and skiing. Rusty has been married 43 years, has 3 married children and 5 loving grandchildren.
Forbes America's Top Wealth Advisors & Best-In-State Wealth Advisors
Source: Forbes.com (Awarded April 2024) Data compiled by SHOOK Research LLC for the period 6/30/22 - 6/30/23.
Securities Agent: MO, DC, DE, CA, AZ, AL, SC, OR, NY, NJ, MD, IL, CT, CO, AR, TX, LA, IA, WY, ID, FL, WA, VA, NV, MT, MS, MN, MA, IN, WI, UT, RI, NC, GA, HI, OH, OK, KS, TN, PA, NM, MI, KY; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1290601
AR Insurance License #: 406870