Our Mission

We provide wealth management services with a holistic planning approach.  Our clients are primarily families, business owners and retirees whom we help make more informed decisions about their money and the growth and protection of their assets and estates.  We treat our clients as we would our own families and aspire to build lasting, meaningful relationships based on trust, integrity and superior client service.
Services Include
  • Financial Planning1
  • Retirement Planning2
  • Estate Planning Strategies3
  • Philanthropic Services
  • Fixed Income4
  • 401(k) Rollovers
  • Annuities5
  • Life Insurance6
  • Long Term Care Insurance7
  • Sustainable Investing8
Check the background of Our Firm and Investment Professional on FINRA's BrokerCheck.*

Community Involvement

The Wedeen Hammer Group is committed to our community and contributes to various non-profit organizations in a variety of ways. Several team members participate on boards of non-profit organizations or volunteer time to special events which support causes that are near and dear to us. Throughout the year, as a team, we also sponsor events or community initiatives that we feel can have a lasting impact.

Below is a compilation of organizations and events with which we are involved.

Aptos Chamber of Commerce
Aptos History Museum
Big Brothers Big Sisters
Cabrillo College Foundation – Women’s Educational Success
Catamaran Literary Reader
Canine Companions for Independence
Corralitos Newsletter
Diversity Center of Santa Cruz County
Dominican Hospital Foundation
Farm Discovery at Live Earth Farm
Hospice of Santa Cruz County
Insight Santa Cruz
Kuumbwa Jazz
Open Studios
Santa Cruz Hillel
Santa Cruz Host Lions
Santa Cruz Masters
Santa Cruz Shakespeare
Santa Cruz Symphony
Santa Cruz Triathlon race committee
Scotts Valley Falcon Club
Second Harvest Food Bank
Temple Beth El
UCSC Slug Aquatics
United Way of Santa Cruz County
Vine Hill School
Vista Center for the Blind and Visually Impaired

    Location

    6004 La Madrona Dr
    Santa Cruz, CA 95060
    US
    Direct:
    (831) 440-5200(831) 440-5200
    Toll Free:
    (800) 488-3436(800) 488-3436

    Meet The Wedeen Hammer Group

    Photo of Kevin Newhouse

    Kevin Newhouse

    Consulting Group Analyst

    Phone:
    (831) 440-5276(831) 440-5276
    Photo of Angie McClellan

    Angie McClellan

    Wealth Management Associate

    Phone:
    (831) 440-5278(831) 440-5278
    Photo of Monica Carney

    Monica Carney

    Financial Planning Associate, Senior Registered Associate

    Phone:
    (831) 440-5274(831) 440-5274

    About Me

    Rachel Wedeen, CFP®
    Executive Director
    Financial Advisor

    Rachel joined Shearson Hayden Stone in 1977 after graduating from Northwestern University. She is a fully licensed investment professional and earned her CERTIFIED FINANCIAL PLANNER™ designation in 1986. She has more than 38 years of experience in her field.

    Rachel is firmly committed to building client relationships and strives to deliver exceptional service. She listens carefully to her clients’ goals, values, aspirations and concerns. As a result of her understanding, she dedicates her efforts to assisting her clients to achieve their financial goals. Her focus is to provide a premier multi-generational wealth management service.

    Rachel’s community involvement is extensive and currently includes serving on the Board of Directors of Hospice of Santa Cruz County. She is also a member of the Catamaran Literary Reader Board of Directors. Rachel formerly served the Cabrillo College Foundation as Chair of the Planned Giving Committee and the Board of Directors of the Community Foundation of Santa Cruz County. Rachel has also served as Finance Committee Chair of the Dominican Hospital Foundation Board and as a member of the Board of Directors of the Cultural Council of Santa Cruz County, Planned Parenthood, Big Brothers Big Sisters and Past President of Soroptimist International of Santa Cruz. Acting as a resource on Planned Giving is one of her highest priorities.
    Securities Agent: AZ, CA, CO, CT, FL, GA, HI, ID, IL, IN, KY, MA, MD, MI, MN, MT, NC, NH, NJ, NV, NY, OR, PA, SD, TN, TX, UT, VA, WA; Investment Advisor Representative; General Securities Representative; Transactional Futures/Commodities; Managed Futures
    NMLS#: 1272941

    About Me

    Tiffany D. Hammer, CFP®
    First Vice President
    Family Wealth Advisor
    Financial Advisor

    Tiffany is also a CERTIFIED FINANCIAL PLANNER™ and fully licensed investment professional. She holds a Bachelor of Arts in Economics from the University of California at Santa Cruz. Tiffany’s extensive knowledge and training in financial planning – retirement, estate, education and asset allocation – complements Rachel’s experience so that we may provide comprehensive financial planning to every one of our clients.

    Her perspective in wealth management affords her the ability to collaborate with our clients’ attorneys and CPAs – enabling their personal advisors to be in sync with the clients’ objectives.

    Tiffany has been an active member of the Santa Cruz community for over 15 years. She has served as Chair of the Board of the Capitola Soquel Chamber of Commerce and as President of the Santa Cruz Host Lions Club. She currently serves on the Board of Directors for the Dominican Hospital Foundation and also volunteers her time with the United Way of Santa Cruz County.
    Securities Agent: AZ, CA, CO, CT, FL, GA, HI, ID, IL, IN, KY, MA, MD, MI, MN, MT, NC, NH, NJ, NV, NY, OR, PA, SD, TN, TX, UT, VA, WA; Investment Advisor Representative; General Securities Representative
    NMLS#: 1275610

    About Me

    Kevin is a fully licensed registered associate and Consulting Group Analyst. He graduated from Humboldt State University in 2002 and holds a BS in Business Administration. Kevin is focused on researching and supplying timely equity and fund research as well as performance reporting. He volunteers with a number of local organizations, regularly leads volunteer activities for the Santa Cruz branch and takes pride in his community involvement. Kevin has a passion for local history and has written a book on the History of Aptos. He is donating all proceeds from the book sales to the Aptos History Museum.

    2009-Present: Morgan Stanley
    BS – Business Administration
    Series 7 & 66 Licensed
    CA Insurance Lic. #0H64267
    Life & Variable Annuities Insurance Licensed
    Santa Cruz Old Timers Club Board of Directors
    Aptos History Museum Committee Member
    Aptos Chamber of Commerce Member
    Insight Santa Cruz Board of Directors

    About Me

    Angie is a fully licensed registered associate who joined our team in November 2011. She graduated from the University of San Diego in 2000 with a BA in International Relations and has extensive experience in digital marketing and advertising. Angie coordinates the group’s day-to-day operations and organizes client seminar events throughout the year. Angie is firmly committed to developing long-term relationships and strives to deliver exceptional client service. She regularly leads volunteer activities for the Santa Cruz branch. Angie enjoys cooking, reading, gardening and playing with her niece and nephew.

    2011-Present: Morgan Stanley
    BA – International Relations, University of San Diego
    Series 7 & 66 Licensed
    CA Insurance Lic. #0I83371
    Life & Variable Annuities Insurance Licensed
    Live Earth Farm Discovery Program
    Board of Directors
    Cabrillo College Foundation Women's Educational Success committee member

    About Me

    Monica is a fully licensed senior registered associate and Financial Planning Associate who joined our team in April 2017. She graduated from University of California, Santa Cruz in 2004 with a BA in Business Management Economics. While at UCSC, she swam for the UCSC Banana Slugs (NCAA Division III). Monica is the team’s lead for day-to-day operations and will participate in designing client events throughout the year. She is committed to providing the highest level of client service. Outside of the office, Monica is a swim coach for the Santa Cruz Masters, a local non-profit swim program for adults (United States Masters Swimming). She also serves on the race committee of the Santa Cruz Triathlon and is a volunteer for Slug Aquatics, a local non-profit swim program for kids. In addition to coaching, Monica also competes in open water swimming events in the Bay Area.

    2004 – Present: Morgan Stanley
    BA – Business Management Economics
    Series 7 & 66 Licensed
    CA Insurance Lic. #0I83108
    Notary Public
    Santa Cruz Masters Coach
    Santa Cruz Triathlon Race Committee Member
    Slug Aquatics Volunteer Treasurer
    Investment and Market Perspectives

    On the Markets

    Retirement

    Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
    • 401(k) Rollovers
    • IRA Plans
    • Retirement Income Strategies
    • Retirement Plan Participants
    • Annuities
    The Simple Six-Step Retirement Checkup

    The Simple Six-Step Retirement Checkup

    Given market volatility in 2018, checking in on your retirement plan may be one of the wisest New Year’s resolutions you can make.

    Investing

    Working closely with you to guide your wealth and investments through the most challenging market cycles.
    • Asset Management
    • Wealth Planning
    • Traditional Investments
    • Alternative Investments
    • Impact Investing
    Five Smart Strategies to Use a Bonus or Raise

    Five Smart Strategies to Use a Bonus or Raise

    Have extra money coming in? Here are ways to put your money to work for you now, so you can reap the rewards down the road.

    Family

    Creating customized financial strategies for the challenges that today's families face.
    • Estate Planning Strategies
    • 529 Plans / Education Savings Planning
    • Long Term Care Insurance
    • Special Needs Planning
    • Trust Services
    Financial Transition: A Guide for Women

    Financial Transition: A Guide for Women

    Here's how to take control of your finances if a death or divorce leaves you holding the reins.

    Business Planning

    Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
    • Succession Planning
    • Business Planning
    • Retirement Plan Sponsors
    • Qualified Retirement Plans
    • Corporate Pension Funds
    6 Keys to Building a Startup

    6 Keys to Building a Startup

    Entrepreneurs share ideas and learnings from the experience of starting a company.

    Philanthropy

    Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
    • Endowments
    • Foundations
    • Donor Advised Funds
    • Impact Investing
    A New Roadmap for Mission Alignment

    A New Roadmap for Mission Alignment

    Non-profits, foundations and endowments need to ensure that their sources of capital are in sync with their stated goals.

    Insights and Outcomes

    Thought Leadership for our ultra high net worth clients, which contains thought-provoking articles, authored by leading experts from Morgan Stanley Family Office Resources.
    Art as An Asset
    CRC 2274738 01/19

    Art as An Asset

    Art may play a significant role in the context of a collector's overall wealth. Generally, a collector may differentiate financial assets, including stocks, bonds and real estate, from other possessions, such as art.

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    Ready to start a conversation? Contact The Wedeen Hammer Group today.
    Market Information Delayed 20 Minutes
    1Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences.

    2Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

    3Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

    4Fixed Income investing entails credit risks and interest rate risks. When interest rates rise, bond prices generally fall.

    5Annuities are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

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    7Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

    8The returns on a portfolio consisting primarily of Environmental, Social and Governance (“ESG”) aware investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because ESG criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria.

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    CRC 2019752 10/2018