John D Rocco, CFP®, CIMA®, CPM®
Managing Director, Wealth Management, Financial Advisor, Portfolio Management Director, Family Wealth Director
Phone:
(212) 903-7716(212) 903-7716
The Rocco Bird Group at Morgan Stanley
Our Mission Statement
We dedicate ourselves to helping you grow your assets, protect your lifestyle and live your best life.
Advice Matters
At The Rocco Bird Group, we are a tight-knit team of experienced investing, planning and client service professionals with diverse talents and a shared mission: To help our clients live their best lives.
Combining our own skill sets with the vast resources of our firm, we can help you create and implement a highly customized wealth management plan, rooted in hands-on portfolio management. We will coordinate our efforts with your attorney, CPA and other trusted advisors, making sure that you have the advice and information you need to make clear decisions about every aspect of your financial life. We will craft solutions to help you preserve, prudently grow and efficiently transfer wealth to the people, institutions and causes that add meaning to your life.
Thanks to the trust our clients have placed in us, our founding partners, John Rocco and Tracy Bird, have both been recognized as Forbes Best-in-State Wealth Advisors. John has earned Forbes Best-in-State Wealth Advisors from 2019 to 2024. And Tracy, Forbes Best-in-State Wealth Advisors from 2020 to 2023 and Forbes Top Women Wealth Advisors from 2020 to 2023. Thomas Carey was named a Forbes Top Next-Gen Advisor Best-In-State in 2024. In addition, The Rocco Bird Group was named a Forbes Best-In-State Wealth Management Team in 2023, 2024 and 2025.
2019-2024 Forbes Best-In- State Wealth Advisors
Source: Forbes.com 2019-2023. Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
2020-2023 Forbes America's Top Women Wealth Advisors & Forbes Top Women Wealth Advisors Best-In- State (formerly referred to as Forbes Top Women Wealth Advisors, Forbes America's Top Women Wealth Advisors)
Source: Forbes.com 2020-2023. Data compiled by SHOOK Research LLC based on 12-month time period concluding in Sept of year prior to the issuance of the award.
2023-2024 Forbes Top Next-Gen Advisor Best-In-State
[Source: Forbes (Awarded August 2024). Data compiled by SHOOK Research based on time period from Mar 2023-Mar 2024.]
2023 - 2025 Forbes Best-In-State Wealth Management Teams
Source: Forbes.com (Awarded 2023 - 2025). Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award.
Combining our own skill sets with the vast resources of our firm, we can help you create and implement a highly customized wealth management plan, rooted in hands-on portfolio management. We will coordinate our efforts with your attorney, CPA and other trusted advisors, making sure that you have the advice and information you need to make clear decisions about every aspect of your financial life. We will craft solutions to help you preserve, prudently grow and efficiently transfer wealth to the people, institutions and causes that add meaning to your life.
Thanks to the trust our clients have placed in us, our founding partners, John Rocco and Tracy Bird, have both been recognized as Forbes Best-in-State Wealth Advisors. John has earned Forbes Best-in-State Wealth Advisors from 2019 to 2024. And Tracy, Forbes Best-in-State Wealth Advisors from 2020 to 2023 and Forbes Top Women Wealth Advisors from 2020 to 2023. Thomas Carey was named a Forbes Top Next-Gen Advisor Best-In-State in 2024. In addition, The Rocco Bird Group was named a Forbes Best-In-State Wealth Management Team in 2023, 2024 and 2025.
2019-2024 Forbes Best-In- State Wealth Advisors
Source: Forbes.com 2019-2023. Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
2020-2023 Forbes America's Top Women Wealth Advisors & Forbes Top Women Wealth Advisors Best-In- State (formerly referred to as Forbes Top Women Wealth Advisors, Forbes America's Top Women Wealth Advisors)
Source: Forbes.com 2020-2023. Data compiled by SHOOK Research LLC based on 12-month time period concluding in Sept of year prior to the issuance of the award.
2023-2024 Forbes Top Next-Gen Advisor Best-In-State
[Source: Forbes (Awarded August 2024). Data compiled by SHOOK Research based on time period from Mar 2023-Mar 2024.]
2023 - 2025 Forbes Best-In-State Wealth Management Teams
Source: Forbes.com (Awarded 2023 - 2025). Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award.
Services Include
- Wealth ManagementFootnote1
- Financial PlanningFootnote2
- Professional Portfolio ManagementFootnote3
- Estate Planning StrategiesFootnote4
- Alternative InvestmentsFootnote5
- Structured ProductsFootnote6
- Executive Financial ServicesFootnote7
- Cash ManagementFootnote8
- 401(k) Rollovers
- Retirement PlanningFootnote9
- Qualified Retirement PlansFootnote10
- Stock Option PlansFootnote11
- Stock Purchase Plans
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*
Financial Planning
Your wealth strategy doesn’t just consider your investment objectives. It is tailored to address the personal life goals you’ve identified and prioritized.
1. Understand: We take the time to learn about you, your family and your hopes for the future. What are your goals, dreams and, most importantly, what does a successful relationship with your Wealth Advisor mean to you?
2. Diagnose: We examine your current situation against your goals, reviewing all of your financial statements and budget priorities.
3. Plan: Using the vast resources of Morgan Stanley, we transform our findings into a financial plan designed to achieve your goals. This comprehensive plan contains specific recommendations for asset allocation, education funding, retirement and tax reduction.
4. Maintain: Your life is dynamic, and you need a financial plan that can keep up. We continually monitor your progress and make any changes necessary. This is accomplished through quarterly performance reviews, an annual meeting, and a level of service that is second to none in our industry.
Click the links below to access the sample LifeView® Goal Analysis and Client Profile:
1. Understand: We take the time to learn about you, your family and your hopes for the future. What are your goals, dreams and, most importantly, what does a successful relationship with your Wealth Advisor mean to you?
2. Diagnose: We examine your current situation against your goals, reviewing all of your financial statements and budget priorities.
3. Plan: Using the vast resources of Morgan Stanley, we transform our findings into a financial plan designed to achieve your goals. This comprehensive plan contains specific recommendations for asset allocation, education funding, retirement and tax reduction.
4. Maintain: Your life is dynamic, and you need a financial plan that can keep up. We continually monitor your progress and make any changes necessary. This is accomplished through quarterly performance reviews, an annual meeting, and a level of service that is second to none in our industry.
Click the links below to access the sample LifeView® Goal Analysis and Client Profile:
Portfolio Management Process
Our Clients
We work with a national clientele of high-achieving families and individuals, as well as with a select group of foundations and corporate pensions plans. Our clients tend to be active people with many demands on their time. They rely on us to protect and prudently grow their assets, simplify their financial lives and deliver the targeted solutions to support them in their personal, professional and philanthropic pursuits. While they share certain challenges, each has their own unique needs, preferences and ambitions that require a highly customized approach.
Entrepreneurs and Business Owners
Entrepreneurs and Business Owners across a broad range of industries at various levels of experience. Some are actively building their first enterprise, while others have built and monetized multiple ventures.
Financial Professionals
Financial Professionals, including professional fund managers and other sophisticated investors. We craft strategies to generate liquidity, diversify concentrated positions and structure generational wealth.
Families in Transitions
Families in Transitions, whether from inheritance, divorce, remarriage or otherwise. We help them adjust their wealth plans and investment strategies to reflect the realities of their new situations and the evolution of their goals.
Foundations
Foundations, for which we design and implement investment strategies to support their missions, provide access to cash management services and otherwise help them pursue their goals.
Pension Plans
Pension Plans that require sophisticated investment strategies to generate liquidity and meet their long-term obligations.
Location
55 East 52nd Street 10th
29th Fl
New York, NY 10055
US
Direct:
(212) 903-7716(212) 903-7716
Meet The Rocco Bird Group
Executive Director, Wealth Management, Financial Advisor, Portfolio Management Director, Family Wealth Director
Phone:
(212) 903-7721(212) 903-7721
Phone:
(212) 903-7681(212) 903-7681
Matthew Lombardi, CFP®
Financial Advisor, Portfolio Manager, Workplace Advisor - Equity Compensation
Phone:
(212) 649-8565(212) 649-8565
Milena Stanton
Financial Advisor
Phone:
(212) 903-7797(212) 903-7797
Charlotte Tucci
Assistant Vice President, Wealth Management Analyst
Dionne Archer
Portfolio Associate
Harry Skopas
Client Service Associate
About John D Rocco
John Rocco is a founding partner of the Rocco Bird Group at Morgan Stanley, a team of financial planning and investment professionals. The team is dedicated to providing holistic financial planning and investment advice. John has over 25 years of experience as a financial advisor crafting personalized strategies to help clients preserve, prudently grow their assets and transfer their wealth to the people and causes they care about most. As a Managing Director of Wealth Management at Morgan Stanley, John advises high-net-worth clients, many of whom are corporate executives, business owners, and their families.
John has earned the CERTIFIED FINANCIAL PLANNER™ designation from the College of Financial Planning, the Certified Investment Management Analyst® certificate from the Wharton School of Business, and the Certified Portfolio Manager® certification from the Fu Foundation at Columbia University. His professional certifications showcase John's dedication to both his clients and his profession. He holds a Bachelor of Science degree in business administration and finance from the University of Rhode Island. Lifetime learning has been the driving force of John's career. Forbes recognized John as a Best-In- State Wealth Advisor from 2019 to 2024. Furthermore, the Rocco Bird Group was featured on Forbes' inaugural list of Best-In-State Wealth Management Teams in 2023. However, John doesn't seek accolades. To him, this work feels more like a calling than a job. He is passionate about helping people achieve financial success and living life to the fullest. John's motto is: "Be grateful every day and live your best life." He thrives on advising clients not just on retirement, estate planning strategies, portfolio construction, and charitable giving, but also on how to truly live their best possible life. He encourages them to take vacations, purchase their dream homes, and celebrate life's biggest milestones.
John resides in Colts Neck, New Jersey, with his wife, Jill, and their three sons Chris, Jack and Tommy. The Rocco’ s love animals and have a dog and cat. In his leisure time, John enjoys riding his bike and spending as much time outdoors as possible. John is an avid traveler and is always looking for a new adventure to check off his bucket list.
2019-2023 Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded 2019-2023). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
2023 Forbes Best-In-State Wealth Management Teams
Source: Forbes.com (Awarded Jan 2023) Data compiled by SHOOK Research LLC based on time period from 3/31/21-3/31/22.
John has earned the CERTIFIED FINANCIAL PLANNER™ designation from the College of Financial Planning, the Certified Investment Management Analyst® certificate from the Wharton School of Business, and the Certified Portfolio Manager® certification from the Fu Foundation at Columbia University. His professional certifications showcase John's dedication to both his clients and his profession. He holds a Bachelor of Science degree in business administration and finance from the University of Rhode Island. Lifetime learning has been the driving force of John's career. Forbes recognized John as a Best-In- State Wealth Advisor from 2019 to 2024. Furthermore, the Rocco Bird Group was featured on Forbes' inaugural list of Best-In-State Wealth Management Teams in 2023. However, John doesn't seek accolades. To him, this work feels more like a calling than a job. He is passionate about helping people achieve financial success and living life to the fullest. John's motto is: "Be grateful every day and live your best life." He thrives on advising clients not just on retirement, estate planning strategies, portfolio construction, and charitable giving, but also on how to truly live their best possible life. He encourages them to take vacations, purchase their dream homes, and celebrate life's biggest milestones.
John resides in Colts Neck, New Jersey, with his wife, Jill, and their three sons Chris, Jack and Tommy. The Rocco’ s love animals and have a dog and cat. In his leisure time, John enjoys riding his bike and spending as much time outdoors as possible. John is an avid traveler and is always looking for a new adventure to check off his bucket list.
2019-2023 Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded 2019-2023). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
2023 Forbes Best-In-State Wealth Management Teams
Source: Forbes.com (Awarded Jan 2023) Data compiled by SHOOK Research LLC based on time period from 3/31/21-3/31/22.
Securities Agent: NM, DE, AR, WI, CA, AL, WY, VT, NJ, NH, MD, GA, WA, NV, NC, ID, CT, MN, OR, MO, ME, AZ, TN, MI, DC, CO, SC, PA, MA, KS, TX, RI, PR, OH, NY, MT, IL, FL, VA, UT, SD; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1270085
NMLS#: 1270085
About Tracy L Bird
Tracy Bird is an Executive Director, Family Wealth Director and Portfolio Management Director with Morgan Stanley Wealth Management. She focuses on delivering integrated financial advice for wealthy families and institutions, implementing organized financial plans addressing investments and risk, taxes, estate planning and asset preservation strategies. She manages discretionary portfolios for clients and coordinates the efforts of CPAs and attorneys in managing client deliverables.
A financial advisor since 2000, Tracy previously worked in the commercial insurance industry for 16 years. Tracy has particular experience helping female investors protect and grow their wealth. She is naturally sensitive to their unique concerns. Throughout her career Tracy has helped many female investors achieve their long-term goals. Tracy boasts Forbes Best-in-State Wealth Advisors from 2020 to 2023 and Forbes Top Women Wealth Advisors from 2020 to 2023.
She earned a BA in Economics and Accounting from the University of Rochester in 1984. Tracy is a Certified Financial Planner (CFP), and has earned her Certified Investment Management Analyst (CIMA) certification through the Wharton school at the University of Pennsylvania. She has also earned through The Fu Foundation School of Engineering and Applied Science at Columbia University and the Academy of Certified Portfolio Managers the Certified Portfolio Manager designation, CPM.
Tracy currently resides in New York City with her husband. She enjoys traveling, spending time with her family in upstate New York, and Syracuse Basketball.
2020-2023 Forbes America's Top Women Wealth Advisors & Forbes Top Women Wealth Advisors Best-In- State (formerly referred to as Forbes Top Women Wealth Advisors, Forbes America's Top Women Wealth Advisors)
Source: Forbes.com (Awarded 2020-2023). Data compiled by SHOOK Research LLC based on 12-month time period concluding in Sept of year prior to the issuance of the award.
2020-2023 Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded 2020-2023). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
A financial advisor since 2000, Tracy previously worked in the commercial insurance industry for 16 years. Tracy has particular experience helping female investors protect and grow their wealth. She is naturally sensitive to their unique concerns. Throughout her career Tracy has helped many female investors achieve their long-term goals. Tracy boasts Forbes Best-in-State Wealth Advisors from 2020 to 2023 and Forbes Top Women Wealth Advisors from 2020 to 2023.
She earned a BA in Economics and Accounting from the University of Rochester in 1984. Tracy is a Certified Financial Planner (CFP), and has earned her Certified Investment Management Analyst (CIMA) certification through the Wharton school at the University of Pennsylvania. She has also earned through The Fu Foundation School of Engineering and Applied Science at Columbia University and the Academy of Certified Portfolio Managers the Certified Portfolio Manager designation, CPM.
Tracy currently resides in New York City with her husband. She enjoys traveling, spending time with her family in upstate New York, and Syracuse Basketball.
2020-2023 Forbes America's Top Women Wealth Advisors & Forbes Top Women Wealth Advisors Best-In- State (formerly referred to as Forbes Top Women Wealth Advisors, Forbes America's Top Women Wealth Advisors)
Source: Forbes.com (Awarded 2020-2023). Data compiled by SHOOK Research LLC based on 12-month time period concluding in Sept of year prior to the issuance of the award.
2020-2023 Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded 2020-2023). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
Securities Agent: ME, AL, MT, MO, IL, IA, FL, AR, VA, NJ, NH, MN, GA, WA, UT, DE, RI, PA, OR, OH, CO, WY, TN, KS, AZ, WI, SC, PR, NM, MI, DC, VT, CT, TX, NY, MD, HI, CA, NV, NC, MA, ID; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1255556
NMLS#: 1255556
About Thomas J. Carey
TJ has been in the financial services industry for ten years, starting at Morgan Stanley with The Rocco Bird Group in 2013. TJ leverages his experience and training to provide excellent financial advice to his clients. TJ has particular experience in helping young financial services executives and entrepreneurs build and preserve long term wealth through tax efficient investing and planning. He focuses on building strong financial plans, individually tailored to each clients specific needs. Once the financial plan is in place, TJ works with each client to implement the strategy through discretionary portfolio management, tax and estate planning strategies, and risk management. TJ is a Certified Financial Planner (CFP®). TJ has been included as a member of the Pacesetter's Club since 2020, most recently in 2023 and was named a Forbes Top Next-Gen Advisor Best-In-State in 2024.
He earned his bachelor of arts in Government in 2011 from Harvard, where he was also a member of the varsity basketball team. He spent his first two years out of college working for a law firm in Manhattan, before his move to Morgan Stanley. TJ currently lives in Long Beach, NY with his wife. He enjoys traveling, sports, and cooking for family and friends.
2023-2024 Forbes Top Next-Gen Advisor Best-In-State
[Source: Forbes (Awarded August 2024). Data compiled by SHOOK Research based on time period from Mar 2023-Mar 2024.]
He earned his bachelor of arts in Government in 2011 from Harvard, where he was also a member of the varsity basketball team. He spent his first two years out of college working for a law firm in Manhattan, before his move to Morgan Stanley. TJ currently lives in Long Beach, NY with his wife. He enjoys traveling, sports, and cooking for family and friends.
2023-2024 Forbes Top Next-Gen Advisor Best-In-State
[Source: Forbes (Awarded August 2024). Data compiled by SHOOK Research based on time period from Mar 2023-Mar 2024.]
Securities Agent: ID, AR, WI, VA, SD, HI, AZ, SC, PA, MT, ME, MD, KS, FL, AL, VT, NV, NH, LA, DE, CA, UT, PR, OR, NJ, TX, NY, MI, IL, GA, NM, IA, WA, NC, CO, WY, TN, RI, OH, MO, CT, MN, MA, DC; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1820860
NMLS#: 1820860
About Matthew Lombardi
Matt Lombardi joined The Rocco Bird Group in 2017. After developing his skillset through multiple roles on the team, Matt is now a Financial Advisor. Matt is focused on delivering customized wealth management solutions to clients.
As a Certified Financial Planner (CFP) and designated Portfolio Manager, Matt provides clients with strategic guidance on making informed decisions to help preserve and grow their wealth. Matt helps clients with virtually every aspect of their financial lives, including holistic financial planning, estate planning strategies, tailored investment portfolios, tax-management strategies, cash management, lending solutions and more. By taking a personalized approach and using the financial planning process, Matt advises clients through complex financial decisions.
Matt is a Long Island native currently living in Manhattan. He received both his MBA and undergraduate degree in finance from Quinnipiac University. He is an avid “foodie,” and enjoys finding the next new restaurant or cuisine to try. Matt also enjoys snowboarding, golfing, and tuna fishing.
As a Certified Financial Planner (CFP) and designated Portfolio Manager, Matt provides clients with strategic guidance on making informed decisions to help preserve and grow their wealth. Matt helps clients with virtually every aspect of their financial lives, including holistic financial planning, estate planning strategies, tailored investment portfolios, tax-management strategies, cash management, lending solutions and more. By taking a personalized approach and using the financial planning process, Matt advises clients through complex financial decisions.
Matt is a Long Island native currently living in Manhattan. He received both his MBA and undergraduate degree in finance from Quinnipiac University. He is an avid “foodie,” and enjoys finding the next new restaurant or cuisine to try. Matt also enjoys snowboarding, golfing, and tuna fishing.
Securities Agent: CA, PA, MT, DC, AR, TN, DE, UT, PR, OH, NJ, KS, VA, TX, RI, OR, NM, ID, HI, AZ, WI, IL, FL, SD, MA, WA, AL, NV, NC, MN, MI, MD, CT, WY, VT, NY, IA, CO, SC, NH, MO, ME, LA, GA; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 2523152
NMLS#: 2523152
About Milena Stanton
Milena joined the Rocco Bird Group in 2018 as a client service associate. Milena's responsibilities include assisting with client requests, aiding the financial planning process, account opening, and performance reporting.
She earned her bachelor of arts in International Relations with a minor in Economics from Connecticut College. Milena grew up in Great Barrington, MA and currently resides in Brooklyn.
She earned her bachelor of arts in International Relations with a minor in Economics from Connecticut College. Milena grew up in Great Barrington, MA and currently resides in Brooklyn.
Securities Agent: AL, UT, OR, NY, NM, NJ, MT, MD, PR, KS, TX, MA, ID, HI, WI, DC, LA, IL, IA, CO, CA, TN, PA, OH, NH, NC, ME, GA, AZ, WY, VT, SD, AR, VA, RI, MO, MI, FL, DE, CT, WA, SC, NV, MN; General Securities Representative; Investment Advisor Representative
NMLS#: 2275119
NMLS#: 2275119
About Charlotte Tucci
Charlotte joined the Rocco Bird Group in 2019. She is a Wealth Management Analyst who is responsible for new client onboarding, client service requests, and trading the discretionary investment portfolio. She is a Westchester, NY native currently living in Manhattan.
Charlotte received her bachelor of arts from Duke University, majoring in Sociology, minoring in Visual & Media Studies, and earning a Markets & Management certificate. Charlotte was a member of the Duke Women’s Lacrosse Team and was a team captain her senior year.
Charlotte received her bachelor of arts from Duke University, majoring in Sociology, minoring in Visual & Media Studies, and earning a Markets & Management certificate. Charlotte was a member of the Duke Women’s Lacrosse Team and was a team captain her senior year.
About Dionne Archer
Dionne joined the Rocco Bird Group in 2023 as a Portfolio Associate. She has 23 years of client service experience at Morgan Stanley. Dionne is responsible for assisting with day-to-day client requests, account opening, and ensuring clients receive a positive service experience.
Dionne resides in Montvale, NJ. In her free time, she enjoys playing tennis and going to the beach.
Dionne resides in Montvale, NJ. In her free time, she enjoys playing tennis and going to the beach.
About Harry Skopas
Harry joined the Rocco Bird Group in 2023 as a Client Service Associate. Harry’s responsibilities include assisting with day-to-day client requests and providing white glove service to clients.
Harry received his Bachelor of Arts from Tufts University, majoring in Economics and International Relations, and minoring in Chinese. He enjoys golfing, writing music, and spending time with his family and friends. Harry is a Princeton, NJ native who currently lives in Manhattan.
Harry received his Bachelor of Arts from Tufts University, majoring in Economics and International Relations, and minoring in Chinese. He enjoys golfing, writing music, and spending time with his family and friends. Harry is a Princeton, NJ native who currently lives in Manhattan.
Contact John D Rocco
Contact Tracy L Bird
Contact Thomas J. Carey
Contact Matthew Lombardi
Contact Milena Stanton
Wealth Management
Global Investment Office
Portfolio Insights
Retirement
Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
- 401(k) Rollovers
- IRA Plans
- Retirement income strategies
- Retirement plan participants
- Annuities
Investing
Working closely with you to guide your wealth and investments through the most challenging market cycles.
- Asset Management
- Wealth Planning
- Traditional Investments
- Alternative Investments
- Impact Investing
Family
Creating customized financial strategies for the challenges that today’s families face.
- Estate Planning Strategies
- 529 Plans / Education Savings Planning
- Long Term Care Insurance
- Special Needs Planning
- Trust Services
Are You Prepared for Tax Day?
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Business Planning
Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
- Succession Planning
- Business Planning
- Qualified Retirement Plans
Financial Planning for Life After Selling a Business
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Philanthropy
Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
- Endowments
- Foundations
- Donor Advised Funds
- Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving
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Mosaic
Explore ideas and inspiration with captivating, original lifestyle stories created exclusively for Morgan Stanley clients.
A Change of Greenery
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Financial Wellness
Enhancing Financial Wellness enables your workforce to do their best work. Companies that invest in financial wellness have an opportunity to:
- Reduce employee stress,
- Improve retention and engagement, and
- Set themselves apart by offering comprehensive financial wellness benefits.
Ready to start a conversation? Contact The Rocco Bird Group today.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
1Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States.
2Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.
3Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.
4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
5Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.
6Structured Investments are complex and not appropriate for all investors. An investment in structured investments involves risks. These risks can include but are not limited to: fluctuations in the price, level or yield of underlying asset(s), interest rates, currency values and credit quality, substantial loss of principal, limits on participation in appreciation of underlying asset(s), limited liquidity, credit risk, and/or conflicts of interest. Many structured investments do not pay interest or guarantee a return above principal at maturity. Investors should read the security’s offering documentation prior to making an investment decision.
7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
8Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.
Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
9When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
10When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
11Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.
The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.
Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.
The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.
The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.
*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.
Awards Disclosures
1Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States.
2Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.
3Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.
4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
5Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.
6Structured Investments are complex and not appropriate for all investors. An investment in structured investments involves risks. These risks can include but are not limited to: fluctuations in the price, level or yield of underlying asset(s), interest rates, currency values and credit quality, substantial loss of principal, limits on participation in appreciation of underlying asset(s), limited liquidity, credit risk, and/or conflicts of interest. Many structured investments do not pay interest or guarantee a return above principal at maturity. Investors should read the security’s offering documentation prior to making an investment decision.
7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
8Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.
Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
9When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
10When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
11Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.
The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.
Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.
The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.
The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.
*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.
Awards Disclosures
CRC 6491812 (04/2024)
