Our Story and Services

What do you want to get done? This isn’t a question to wait on and ask in ten years, or even next quarter. It’s something best addressed now — because opportunities don’t wait, and hesitation often costs more than you realize. That’s where we come in.

At The Path Forward Team, we help clients make decisions across three critical worlds: Personal, Work and Financial. Each world shapes the other — when they fall out of alignment, even significant wealth can feel scattered, underused, or disconnected from your life.
Work, Personal, Financial
  • Running a tech business. Scaling a team. Selling a company. Our team knows the playbook — because we’ve lived it. Team co-founder Scott Pfotenhauer spent decades in senior leadership at Intel, managing corporate data centers, leading the total quality efforts and bringing semiconductor factories online. Later, as chairman at Osprey, he guided a historic brand through strategic expansion, private equity partnerships, global distribution, and successful sale. Together with team co-founder Trisha Larson -- she originally started her career with global brands like 3M and Target — the team brings a complementary perspective rooted in strategic planning, and hands-on wealth management. The advantage for clients? We understand the timing, tradeoffs, and stakes executives face.
  • There’s an old saying: The days are long, but the years are short. It’s true. What countries are still on your bucket list? What family traditions do you want to build? When you look back on your life, what adventures do you want to have experienced? Your personal world isn’t just a retirement topic. It’s a right-now conversation. It’s easy to let work and financial milestones define progress. But your personal world — the life happening in between board meetings and liquidity events — deserves the same thoughtfulness. Our mission is to help you align your resources with your definition of a life well lived.
  • We bring decades of experience and investment insight to help clients structure portfolios that balance growth, income, and preservation. Leveraging the abundant investment options on the Morgan Stanley platform, our disciplined, risk-aware approach seeks to help you identify value and capture upside across stocks, bonds, private equity, real estate, lending and hedging strategies. The result: wealth management built to help support your legacy for generations to come.
Services Include
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

Our Clients

At The Path Forward Team, our clients tend to fall into three broad categories; we work with leaders, entrepreneurs, and families who are defining what success looks like on their own terms. Each path forward is unique — because no two ambitions are the same.
Tech & High-Growth Leaders
From executives shaping the next frontier of innovation to founders scaling high-impact businesses, we help leaders navigate complexity, optimize opportunities, and plan for what comes next — whether that's a liquidity event, a new venture, or just making sure their wealth keeps pace with their ambitions.
Business Owners
We've walked the path of owner-led companies ourselves, and we understand the pressures and decisions you face — from driving growth to strategic exits. Through Morgan Stanley's expansive network of investment banking and wealth management resources, we help craft thoughtful exit strategies and prudently manage the assets that result from those transactions.
Multigenerational Families
We guide families through wealth that spans generations, helping establish structures that aim to preserve values and opportunities. From strategic estate planning to fostering financial literacy for the next generation, our goal is continuity — making sure your wealth works for your family long after you're gone.

Our Three Investment Pillars

Few markets behave like the stock market — when prices dip, people run, and everyone thinks it's a crisis. The truth? It's all about context, because investing isn't just purely about chasing returns. It's about knowing what you own, why it's there, and how it fits into your goals, risk tolerances, and timelines. That's how we approach portfolios at The Path Forward Team.
Our edge comes from experience. Having led operations and built businesses ourselves, we know what discipline, smart risk-taking, and strong results look like. That background informs how we select positions — not just for the next quarter's returns, but for the kind of long-term value that helps you build the life you want.
Our Three Investment Pillars
Growth: High-quality stocks and private equity. We dig in like operators — evaluating leadership, strategy, and execution.
Income: This bucket is about stability —giving your wealth a reliable foundation while you focus on your business, your family, and what matters most to you.
Preserve & Grow: Leveraging access to high-quality opportunities through the Morgan Stanley platform, our goal is to find investments that can help protect wealth while still creating upside.
Across all three buckets, we watch the three market factors that move the needle: earnings, interest rates, and geopolitical shifts. Understanding how these forces interact helps us know when to lean in, when to step back, and when to hold steady.

Case Study 1: Aligning Goals to Unlock Opportunity
Years ago, a couple came to us with two very different visions for the future. One was focused on retirement and spending more time with family. The other felt their business had untapped potential that could change their trajectory entirely. Our team helped them step back and clarify priorities. Together, we explored options, met with bankers, and structured a recapitalization that gave them immediate liquidity while positioning the business for growth ahead of a strategic sale. This wasn't just about numbers. It was about understanding what mattered to each person, advocating for their priorities, and designing a path that balanced family, business, and opportunity.

Case Study 2: A Living Legacy
Many clients come to us thinking about legacy purely as what they leave behind. But what if it could start while you're alive? That's the question we explored with one multigenerational client who had tricky family dynamics. On the one hand, they wanted to guide their grandchildren's financial education, but on the other, they wanted to respect their own daughter's wish for autonomy. That's where our team got to work. Working with the resources of Morgan Stanley, we helped to structure tax-smart plans and implement trust strategies that would help ensure alignment across generations. The work took time — nearly a year — but it created a structure that allowed family relationships and wealth to coexist, rather than collide.

Case Study 3: Planning Through Life's Unexpected Turns
Shortly after we began working with a new client, their life took a major turn: they were going through a divorce. A high-achieving leader in their field, they had work and responsibilities running around the clock, and they had never had the time to think about what retirement would look like, or even if it was possible. Together, we mapped out a financial plan that handled the immediate challenges while also charting the next chapter — from retirement timing to investments and lifestyle goals. Because the plan was grounded in real-world scenarios, not just spreadsheets, they achieved the clarity to step away from work sooner than expected and purchase a new home abroad.

Case Study 4: Recognizing Value Where Others Don't
A client (a CEO of a mid-sized company), faced an unexpected opportunity when a potential sale emerged. Despite being well-run, the company was largely overlooked by the prospective buyer, and the client hadn't been fully included in discussions. Leaning on our background, we advised the client to meet with the new ownership, present their case, and highlight the company's strong leadership and long-term potential. The result? The buyer recognized the value they had missed and signed the client to a multi-year contract. Sometimes it's not about spreadsheets or portfolios — it's about knowing when to speak up, push back, and make sure the right people see the full picture.

Location

14850 N Scottsdale Rd
Suite 600
Scottsdale, AZ 85254
US
Direct:
(480) 368-6524(480) 368-6524

Meet The Path Forward Team

About Scott A Pfotenhauer

A CERTIFIED FINANCIAL PLANNER™ professional and 30-year Morgan Stanley veteran, Scott Pfotenhauer serves clients as an Executive Director, Senior Portfolio Consultant, and Alternative Investment Director. His decades of experience navigating markets and complex organizations fuel his conviction that long-term success is built on trust, discipline, and a clear path forward.
Scott brings a rare combination of corporate leadership and entrepreneurial experience to his work at Morgan Stanley. Before joining Morgan Stanley, Scott spent over 16 years at Intel, where he managed the corporate data center operations, led the corporation’s creation of Intel University, served as Director of Quality and Customer Service, and held the role of Director of Corporate Total Quality. More recently, Scott served as Chairman of the Board for Osprey Packs, and guided the company through a private equity partnership, a European acquisition, and an ultimate sale of the business.
Securities Agent: OR, IA, NV, CA, VA, MS, MI, MA, WA, NJ, IN, GA, SC, NM, NC, ME, WY, CO, PA, MN, IL, FL, UT, TN, OH, NY, MO, MT, MD, CT, AZ, TX, SD, KS, ID; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1255781
CA Insurance License #: 0B91354

About Trisha Larson

Trisha Larson is a Senior Vice President, Financial Advisor and founding partner of The Path Forward Team at Morgan Stanley. For over a decade, Trisha has helped successful executives, business owners and families navigate the complex, multigenerational stages of their financial lives. As your Financial Advisor, Trisha can help you define and build an investment strategy and financial plan to meet your goals by delivering a vast array of best in class, global resources to you. Working together, you will have access to some of the world’s most seasoned and respected investment professionals, a premier trading and execution platform and a full spectrum of investment choices.

Throughout Trisha’s time in the industry, she’s already been honored with numerous awards:
• Forbes Top Women Wealth Advisors Best-In-State Ranking, 2026
• Forbes Top Next-Gen Wealth Advisors Best-In-State Ranking, 2025
• Morgan Stanley Global Pacesetter Club, 2016–2020

Long before those honors, however, the foundation for Trisha’s approach to excellence was already being laid. A graduate of DePaul University, she walked on to the school’s Division I soccer team and competed in the NCAA Big East Conference. After graduating college, she then finished over a dozen half marathon and marathon road races. Her experience as a lifelong athlete continues to shape her work today: instilling the discipline, tenacity and competitive drive that she brings to every challenge her clients face.

What defines Trisha’s work is not just what she’s built with the firm, but how Trisha shows up for people. Beyond providing sophisticated strategies to address the complexities of modern wealth, Trisha prides herself on stepping up for clients in the moments when financial decisions become deeply personal; aiming to offer advice that is thoughtful and strategic, but also deeply human.

Outside the office, Trisha currently serves as Board Chair of Special Olympics Arizona’s Board of Directors, and as a member of The Society of St. Vincent de Paul’s Vinnie’s Advisory Board. In her free time, you can likely find Trisha on a tennis court or golf course.

For a second opinion about your current investments, or to talk about your goals, Trisha can be reached directly at, (480) 368-6524.

Disclosures:

Forbes America's Top Wealth Advisors & Best-In-State Wealth Advisors
Source: Forbes.com (Awarded April 2026) Data compiled by SHOOK Research LLC for the period 6/30/24-6/30/25.

Forbes America’s Top Next-Gen Wealth Advisors & Top Next-Gen Wealth Advisors Best-in-State
Source: Forbes.com (Awarded Aug 2025) Data compiled by SHOOK Research LLC for the period 3/31/24 - 3/31/25.

Morgan Stanley Wealth Management Pacesetter’s Club members must meet a number of criteria including performance, conduct and compliance standards, revenue, length of experience and assets under supervision. Club membership is no guarantee of future performance.
Securities Agent: VA, NJ, MN, WI, MI, CT, WY, MS, IL, WA, UT, MD, AZ, OR, SD, SC, TN, NM, NC, MA, ID, OH, CO, CA, GA, TX, PA, NY, MT, MO, KS, IN, IA, FL, NV; General Securities Representative; Investment Advisor Representative
NMLS#: 1470299
CA Insurance License #: 0L82200

About Angela McDonald

Angela McDonald has been on the service side of the financial industry since 1999. She has both her Series 7 and 66 licenses and is a Alternatives Investment Specialist. Angela helps shape the future of service by modernizing the client experience through an elevated standard of care. Angela truly cares about our clients and works hard to help them simplify and manage aspects of their financial life. She is energetic and high-spirited and really enjoys her position.

About Alexis Zachary, CFP®

Alexis is a Senior Registered Client Service Associate at Morgan Stanley. Alexis began her career as a High Net Worth Sales Consultant at Vanguard Financial where she provided advice and service regarding client portfolios for high net worth individuals. Alexis joined Morgan Stanley in 2022.

Alexis graduated with a B.S in Finance & Economics from Grand Canyon University and now resides in Gilbert, AZ. In her free time, Alexis enjoys anything active including hiking, pickleball, soccer, and tennis. She also enjoys traveling and spending time with friends/family

Awards and Recognition

2
Wealth Management
Global Investment Office

Portfolio Insights

Retirement

Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
  • 401(k) Rollovers
  • IRA Plans
  • Retirement income strategies
  • Retirement plan participants
  • Annuities
A Simple Six-Step Retirement Checkup
Article Image

A Simple Six-Step Retirement Checkup

Checking in on your retirement plan may make a lot of sense, especially when market volatility arises.

Investing

Working closely with you to guide your wealth and investments through the most challenging market cycles.
  • Asset Management
  • Wealth Planning
  • Traditional Investments
  • Alternative Investments
  • Impact Investing
Iran Conflict: Seven Takeaways for Investors
Article Image

Iran Conflict: Seven Takeaways for Investors

Prolonged conflict with Iran could lead to higher oil prices, hotter inflation and greater market uncertainty.

Family

Creating customized financial strategies for the challenges that today’s families face.
  • Estate Planning Strategies
  • 529 Plans / Education Savings Planning
  • Long Term Care Insurance
  • Special Needs Planning
  • Trust Services
529 Plans: A Powerful Tool to Save for Education
Article Image

529 Plans: A Powerful Tool to Save for Education

Though education costs continue to climb, starting to save and invest early can make a difference.

Business Planning

Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
  • Succession Planning
  • Business Planning
  • Qualified Retirement Plans
Financial Planning for Life After Selling a Business
Article Image

Financial Planning for Life After Selling a Business

Selling your business can mean big changes for your life, both personally and financially. Know how to make the most of your windfall.

Philanthropy

Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
  • Endowments
  • Foundations
  • Donor Advised Funds
  • Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving
Article Image

Donor Advised Funds: A Smart Way to Manage Your Giving

There's more to charitable giving than you may realize. Here's one method that may be a tax-efficient way to give and can help maximize your impact.
Ready to start a conversation? Contact The Path Forward Team today.
Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization’s initial and ongoing certification requirements to use the certification marks.

1Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

Back to top



2Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Back to top



3Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.

Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Back to top



4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Back to top



5When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

Back to top



6When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should always check with their tax or legal advisor before engaging in any transaction involving 529 Plans, Education Savings Accounts and other tax-advantaged investments.

Back to top



7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

Back to top



8Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.

Back to top



Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.

Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures | Morgan Stanley
CRC 4665150 (8/2025)