About Eric L Applewhite
Eric L. Applewhite III, Managing Director, Wealth Management Senior Portfolio Management Director, Financial Advisor of the Harbor Financial Group at Morgan Stanley has three priorities to best serve his clients: educate, develop and implement. He wants to educate clients about the importance of risk management and develop a disciplined plan of investing through implementing tactical asset allocation. He sets out to accomplish this by using technical and fundamental analysis. Eric manages five portfolio strategies emphasizing relative strength and discipline. He utilizes exchange traded funds, closed-end funds, individual equities, and bonds.
The strategies include: (1) the Tactical Income strategy, which seeks income using ETF’s, CEF’s and dividend yielding stock, (2) the Tactical Growth strategy, which seeks growth using tactical allocation emphasizing sector based ETF’s and using six asset classes; domestic equity, international equity, commodity, currency, fixed income or cash, (3) the Dividend Growth strategy, which seeks companies that are fundamentally strong and have a history of increasing dividend payouts, (4) the Focus Growth strategy, which seeks to maximize appreciation using fundamental screens and share price momentum, and (5) the Alternatives strategy. which emphasizes publicly traded, private equities, private credit, MLP’s, commodities, ETF’s and other investment ideas. All strategies employ a similar relative strength discipline, but the client’s investment objective and risk tolerance determines the blend of strategies we use.
Eric joined Morgan Stanley over thirty years ago and has over thirty-seven years of experience in the financial services industry. He conducts a weekly educational forum and conference calls for Morgan Stanley financial advisors to review the tactical and strategic use of technical and quantitative analysis.
He is a Certified Portfolio Manager and member of the Institute of Portfolio Managers, as well as an affiliate of the Market Technicians Association. He leads a twenty-five-member team in Boca Raton, Florida which as of June 1, 2023, has over $2 billion in discretionary assets under management and collaborates with advisors throughout the firm Eric resides in Boca Raton with his wife, Laurie, and their four grown children.
Securities Agent: PR, OH, MI, TN, NY, KY, KS, OR, LA, DC, NC, ID, FL, AZ, UT, SD, MO, MA, CA, VT, VI, NM, NH, NE, HI, GA, CT, WI, TX, VA, NJ, MT, MS, IN, WV, SC, OK, MN, MD, IL, DE, CO, AR, WY, PA, ND, ME, IA, AL, WA, RI, NV; General Securities Representative; Investment Advisor Representative
NMLS#: 1279508