My Story and Services

Growing up in a family business, Steven M. Rini knows what it means to treat clients like family.  His family owned grocery business focused on making others feel like family and Steven uses that same focus to take care of his clients following his family business mantra of "Our Family cares about Your Family".  

Steven grew up in Fairview Park and attended St. Ignatius High School before he went on to earn his Bachelor of Science in Finance from Boston College. After graduating, he started working for Merrill Lynch Wealth Management in Dallas, TX. He transferred to the Merrill Lynch Cleveland office a year later and had worked downtown for over 20 years. While continuing to work fulltime, he enrolled in the weekend MBA program at the University of Notre Dame and graduated in 2012.

In 2021, Steven joined Morgan Stanley Wealth Management.  He currently holds the position of Branch Manager & Senior Vice President in the Westlake, OH office at Crocker Park. In 2018, while still at Merrill Lynch Wealth Management, he was named one of the Top 10 Branch Managers in the United States, as published On Wall Street.  

Steven also sits on the Board of Regents at Saint Ignatius High School, the Board of Directors at the Community West Foundation and was previously on the Board of Directors for the West Side Catholic Center. Mr. Rini is also a member of the Northern Ohio Italian American Foundation. He and his family are long-time supporters of Cleveland Clinic Children’s Hospital. He and his 5 siblings established a scholarship at St. Ignatius in their father’s name. They also sponsor an annual food drive, The Rini Family Christmas Food Drive. 

Steven and his wife, Natalie, reside in Westlake and have two children, Grace and Charlie, who attend school at St. Bernadette Catholic School. A member of The Union Club of Cleveland and Westwood Country Club, he enjoys playing golf, running and coaching youth basketball for St. Bernadette and the city of Westlake.  
Services Include
Securities Agent: PR, ND, AK, OK, MO, NC, DE, GA, HI, TX, WY, WV, WI, WA, VA, VT, VI, NY, OH, OR, PA, NM, NJ, MD, MI, MN, NH, MA, MT, CA, AZ, DC, IA, CT, AR, UT, TN, SD, SC, RI, NV, NE, MS, ME, LA, KY, KS, IN, IL, ID, FL, CO, AL; BM/Supervisor; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 590984
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

Working With You

At the core of our wealth management philosophy is a personalized approach that centers around your unique circumstances, aspirations, and goals for yourself, your loved ones, and your professional pursuits. Collaborating with you, we design tailored solutions to help empower you to achieve your objectives, guiding you through life's obstacles and equipping you with the knowledge in an effort to make informed choices regarding your finances.
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    Intro & Discovery
    We make sure to grasp a full understanding of you and your family, whether you're preparing for retirement, purchasing a new home, or enjoying your golden years. Our approach considers virtually all of your challenges, goals, and aspirations to create a complete financial picture.
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    Analysis & Development
    Our strategy for helping achieve your success involves using your life goals as our guide, and creating a risk-balanced plan that charts a clear path towards them.
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    Implementation
    We conduct comprehensive research and analysis, and leverage Morgan Stanley's full suite of resources, to facilitate swift and decisive action in various market scenarios.
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    Monitoring Results Against Your Goals
    Our primary objective is your success and well-being, To gauge your process towards your goals, we provide regular updates on your portfolio's metrics and trajectory.

Client Service Team

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    Kelly McCollum - Senior Client Service Associate
    Phone:
    (440) 892-6744(440) 892-6744
    Email:kelly.mccollum@morganstanley.com

Location

159 Crocker Park Blvd
Ste 460
Westlake, OH 44145
US
Direct:
(440) 892-6741(440) 892-6741
Wealth Management
Global Investment Office

Portfolio Insights

Retirement

Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
  • 401(k) Rollovers
  • IRA Plans
  • Retirement income strategies
  • Retirement plan participants
  • Annuities
4 Financially Smart Ways to Take Money Out of Retirement Accounts
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4 Financially Smart Ways to Take Money Out of Retirement Accounts

Discover how planning for required minimum distributions from retirement accounts can help you fund future needs and support loved ones.

Investing

Working closely with you to guide your wealth and investments through the most challenging market cycles.
  • Asset Management
  • Wealth Planning
  • Traditional Investments
  • Alternative Investments
  • Impact Investing
2025 Global Economic Outlook: U.S. Policies May Temper Global Growth
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2025 Global Economic Outlook: U.S. Policies May Temper Global Growth

Global growth is likely to be around 3% in 2025 and 2026, as tariff and immigration policies begin to slow the U.S. economy late next year, and China's underperformance restrains emerging markets.

Family

Creating customized financial strategies for the challenges that today’s families face.
  • Estate Planning Strategies
  • 529 Plans / Education Savings Planning
  • Long Term Care Insurance
  • Special Needs Planning
  • Trust Services
Are You Prepared for Tax Day?
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Are You Prepared for Tax Day?

The countdown to Tax Day has begun. Here are some strategies to consider as the deadline approaches.

Business Planning

Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
  • Succession Planning
  • Business Planning
  • Qualified Retirement Plans
Financial Planning for Life After Selling a Business
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Financial Planning for Life After Selling a Business

Selling your business can mean big changes for your life, both personally and financially. Know how to make the most of your windfall.

Philanthropy

Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
  • Endowments
  • Foundations
  • Donor Advised Funds
  • Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving 
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Donor Advised Funds: A Smart Way to Manage Your Giving 

There’s more to charitable giving than you may realize. Here’s one method that may be a tax-efficient way to give and can help maximize your impact.
Ready to start a conversation? Contact Steven M. Rini today.
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1When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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2Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States.

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3Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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5Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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8The returns on a portfolio consisting primarily of Environmental, Social and Governance (“ESG”) aware investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because ESG criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria. Diversification does not guarantee a profit or protect against loss in a declining financial market.

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Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

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Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

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The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

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Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney.  The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures
CRC 6491812 (04/2024)