A Team Built To Serve You

For over 40 years, we have provided a complete range of advice to affluent individuals, entrepreneurial business owners, corporate executives, pension funds and corporate retirement plans across the country. We deliver customized guidance and the support you need to help you meet your long-term goals and objectives, while weathering volatile times, both today and in the future.

We take pride in our ability to put advanced concepts into action and effectively communicate these concepts to our clients. Using our depth of industry knowledge, we anticipate our clients’ needs and work diligently to demystify the investment and planning process by understanding our clients’ goals and values.

Since our founding in 2005, our team has significantly expanded– we have added many highly-talented advisors and service associates and have been fortunate to receive multiple internal and external designations and awards.
Services Include
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

OUR PROCESS, YOUR JOURNEY

Our comprehensive process focuses on you, your family and your future – where you are today and where you want to go. Working together, we develop the strategies to help get you there, navigating life’s challenges and empowering you to make smart decisions about your wealth now and over time.
    Icon Image
    1. Initial Conversation
    We begin with an informal conversation to understand your financial concerns and determine how we can add value. Should we agree to move forward, we schedule a Discovery Meeting and request copies of important financial documents so we can review them in advance of our meeting.
    Icon Image
    2. Discovery Meeting
    In this in-depth discussion, we learn about the values that shape your decisions and identify any special circumstances in your life. Our priority is to really get to know you – your goals, your needs, and your challenges – so we have all the necessary information to create a comprehensive and customized Wealth Management Plan.
    Icon Image
    3. Analysis and Assessment
    Here, we utilize proprietary financial planning tools to meticulously analyze and assess your current financial situation. We then develop a Wealth Management Plan that is uniquely yours, aligning your objectives and priorities with your timeframes and risk level.
    Icon Image
    4. Wealth Management Plan Meeting
    In this step, we meet with you to present your Wealth Management Plan in detail. Your Plan includes investment recommendations as well as other valuable strategies. These may include solutions to help reduce risk, minimize taxes and achieve your estate planning and legacy goals.
    Icon Image
    5. Mutual Commitment Meeting
    One to two weeks later, we meet again to formalize our working relationship. Documents are executed as we officially welcome you into our practice.
    Icon Image
    6. The Advanced Plan
    As your assets transfer to Morgan Stanley, we begin the disciplined process of executing your plan. We often collaborate with specialized professionals in key areas, as well as your CPA and estate attorney to help ensure a cohesive implementation and transparency.
    Icon Image
    7. First Follow-Up Meeting
    This meeting is designed to provide a status update on the implementation of your plan, as well as introduce you to a myriad of digital resources now available.
    Icon Image
    8. Ongoing Service and Care
    Committed to premium service, we focus on developing a relationship that provides special value to you and your family. We set up regular calls and meetings to provide updates and keep your plan on track towards achieving your goals.

OUR SERVICES, EXPLAINED:

Franklin Avenue Wealth Management is committed to providing advice to help you achieve your financial goals.

Our goal is to fully understand your finances so we can help customize a wealth plan that proactively aligns your finances and investments. Our objective is to earn your confidence not only through the quality of solutions we provide to you, but also through the excellence with which we deliver them.
    Icon Image
    Morgan Stanley at Work
    Morgan Stanley at Work provides workplace financial benefits that build financial confidence and foster loyalty – helping companies attract and retain top talent. Our end-to-end solutions support your organization, at any stage of growth through a powerful combination of modern technology, insightful guidance, and dedicated services.
    Icon Image
    Corporate Retirement Benefit Plans
    As a Morgan Stanley Corporate Retirement Director, my goal is to provide your 401(k) or 403(b) plan committee with the necessary support to manage a successful retirement plan. I can also assist with executive deferred compensation plans (non-qualified). We offer a range of advisory service, including but not limited to: Plan review, fee benchmarking, performance, and investment benchmarking, 3(16), 3(21) and 3(38) fiduciary programs and overall guidance on ensuring your plan complies with the standards put in place by your investment policy statement.
    Icon Image
    Workplace Advisors - Equity Compensation
    As the administrator of your company's equity
    compensation plan, we pride ourselves on helping you manage your awards effectively. We are here to provide
    easy access to your account, answer questions about your awards and handle your transactions accurately and
    conveniently. We help build financial confidence through
    insightful advice, thoughtful education end cutting-edge
    technology across a suite of workplace solutions.
    Icon Image
    Wealth Management
    At Morgan Stanley Wealth Management, exclusive access
    to vast resources, combined with our unique capabilities,
    gives us the means to support your goals at every life
    stage. We provide a range of solutions to meet you where
    you are—no matter your starting point or preferred
    investing approach. We understand that as family or
    institutional wealth increases, the implementation of
    investment strategies becomes increasingly complex end
    portfolios require close monitoring to remain within
    intended parameters.
    Icon Image
    Risk Analysis
    We take a holistic approach to managing your finances by
    identifying risk outliers and understanding the Impact of
    market scenarios. We leverage Morgan Stanley's Portfolio
    Risk Platform and the risk analytics integrated to
    understand risk insights across thousands of risk
    factors. We can instantly analyze an entire portfolio,
    including assets held elsewhere, which helps identify and
    mitigate your risk.
    Icon Image
    Portfolio Management
    We study investment trends and leverage the global
    resources of the firm to help you develop a personalized
    investment strategy. We'll develop a customized portfolio
    to meet your requirements for growth, income and wealth
    conservation within your risk constraints. Our experience,
    training and investment philosophy offer guidance—both
    in ongoing portfolio management decisions end
    understanding investment risk while keeping your long-
    term goals in view.
    Icon Image
    Retirement Planning
    We are here to help you create a well-rounded planning
    approach for retirement and create your estate planning
    strategy designed to preserve, manage, and distribute
    your assets during and after your lifetime, while helping
    to minimize taxation. We are here to help manage your
    employer's retirement plan (i.e. 401(k) plan), identify your
    personal goals, track your progress toward achieving
    them and work together to create a customized plan.
    Icon Image
    Cash Management & Lending
    As a client, you will have access to a suite of cash
    management solutions as a competitive alternative to a
    traditional bank. Through your Morgan Stanley Active
    Assets Account or CashPIus Brokerage Account, you can
    access a full suite of Cash Management Solutions to help
    you manage your everyday finances. Additionally, we're
    able to provide qualified clients with financing solutions
    for almost any personal or business need using the
    eligible securities in your brokerage account as collateral
    for a flexible line of credit.
Franklin Avenue Wealth Management delivers customized, actionable solutions to a variety of high net worth families and businesses. Throughout our tenure we have also accumulated various designations and awards that will give the confidence you need for your specific financial situation. Check out our success stories, articles, industry designations, and awards below.
    Success Stories & Articles
    Our Designations
    CMFC® | Chartered Mutual Fund CounselorSM
    CRPC® | Chartered Retirement Planning CounselorSM
    CRPS® | Chartered Retirement Plans SpecialistSM
    CERTIFIED FINANCIAL PLANNER™ CERTIFICATION
    CFA® | Chartered Financial Analyst®
    CLTC® | Certification for Long-Term Care
    QPFC | Qualified Plan Financial Consultant
    CEPA® | Certified Exit Planning Advisor
    AIF® | Accredited Investment Fiduciary®
    Family Wealth Director
    Alternative Investment Director
    Lending Specialist
    Workplace Advisor - Equity Compensation
    Global Sports and Entertainment Director
    International Client Advisor
    Portfolio Management Director
    Insurance Planning Director
    Executive Financial Services Director
    Awards
    Icon Image
    Forbes Best-In-State Wealth Management Teams 2025
    Forbes Best-In-State Wealth Management Teams 2025
    Source: Forbes.com (Awarded Jan 2025) Data compiled by SHOOK Research LLC based for the period from 3/31/23–3/31/24.
    Icon Image
    Forbes Best-In-State Wealth Management Teams 2024
    Forbes Best-In-State Wealth Management Teams 2024
    Source: Forbes.com (Awarded Jan 2024) Data compiled by SHOOK Research LLC based for the period from 3/31/22–3/31/23.
    Icon Image
    Forbes Best-In-State Wealth Management Teams 2023
    Forbes Best-In-State Wealth Management Teams 2023
    Source: Forbes.com (Awarded Jan 2023) Data compiled by SHOOK Research LLC based on time period from 3/31/21-3/31/22

PLANNING FOR YOUR FAMILY'S FINANCIAL NEEDS

    Icon Image
    Estate Planning Strategies
    We work with clients, and their legal and tax advisors, to develop estate planning strategies based on your objectives. As appropriate, Morgan Stanley’s Wealth Planning Center, our internal dedicated estate planning team, is also available as a thoughtful partner to explain and discuss potential strategies.
    Tax, Trust and Estate Planning Overview
    Icon Image
    Insurance Solutions
    Investments in Insurance have numerous purposes and attributes. Is your objective income protection? potential tax efficiencies? estate planning? We can help you match a range of insurance options with your objectives.
    Click Here to Learn More
    Icon Image
    Divorce Planning for a New Beginning
    While divorce is never easy, having a plan in place can give you confidence during major time changes. We want to make you feel in control in order to make informed and confident decision in your financial future.
    Your Path to Financial Independence
    Icon Image
    Intergenerational Wealth Planning
    Highly-skilled accountants and estate attorneys are vital to constructing sound wealth-transfer plans, but sometimes it is the matters these experts cannot address that pose the greatest challenges.
    Intergenerational Wealth Planning
    Icon Image
    Tax Management
    The tax decisions you make today can help you save for years to come. There are many tax smart strategies for your financial plan.
    Learn More About Tax Management
    Icon Image
    Philanthropic Planning
    Your set of Philanthropic objectives is as personal as your vision of a better world. Determining your objectives, however, can be challenging when there are so many worth causes with so many unmet needs.
    Learn More About Philanthropic Planning

Location

1200 Franklin Avenue 2nd
Fl
Garden City, NY 11530
US
Direct:
(516) 683-3233(516) 683-3233
Toll-Free:
(866) 664-4436(866) 664-4436
Fax:
(516) 204-4223(516) 204-4223
55 East 52nd Street
28th Floor
New York, NY 10055
US

Meet Franklin Avenue Wealth Management

About Richard Martin Brown

Richard Brown leads a team that helps families with significant wealth organize, prioritize and simplify their financial affairs so that they can enjoy and lead meaningful lives. Drawing on over 35 years of experience in the financial services industry, Rich contributes his extensive knowledge in a number of areas that are important to high net worth families, including estate planning strategies, asset management, risk management, and liquidity management.
Rich is a Senior Vice President, Senior Investment Management Consultant, Portfolio Management Director, Family Wealth Director and Financial Advisor with Morgan Stanley. Richard holds the CERTIFIED FINANCIAL PLANNERTM and Chartered Retirement Plans SpecialistSM designations. He has been with the firm since 1992.
Rich is a lifelong swimmer. He exhibits this passion by serving as the Nassau County Officials Chairman for USA Swimming and proudly watching his children swim at Cornell and Notre Dame Universities. He lives with his wife, three sons and daughter in Garden City, New York.
Securities Agent: MN, AR, VA, OR, NV, NJ, MA, VT, SC, KS, GA, WA, ID, CT, NY, NE, DE, CA, WI, ND, MI, ME, KY, IN, AL, WY, UT, MO, LA, IL, HI, FL, AK, WV, PR, IA, TX, SD, PA, OH, NH, MT, AZ, DC, CO, VI, TN, RI, OK, NM, NC, MS, MD; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1301139
CA Insurance License #: 0L48743

About Christian Maguire

Securities Agent: PR, WY, WV, WI, WA, VT, VI, VA, TX, TN, SD, RI, PA, OR, OH, NY, NV, NM, NJ, NH, NE, NC, MT, MS, MO, MN, MI, ME, MD, MA, LA, KY, KS, IN, IL, ID, IA, HI, GA, ND, FL, DE, DC, CT, CO, CA, AZ, OK, AR, AL, AK, SC, UT; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1268248
CA Insurance License #: #0L12134
AR Insurance License #: 9067564

About Todd J. Shaw

Todd began his wealth management career with Morgan Stanley over 25 years ago and has 30 years of experience in the financial industry. As the Managing Partner of The Shaw Group, he focuses on wealth planning, investment management and is responsible for managing the discretionary portfolios.
 
Todd is actively involved in several philanthropic endeavors and is a strong advocate for medical research and the environment. He serves on the boards of the Cancer Research & Treatment Fund at NY Presbyterian Hospital, Weill Cornell Medical Center and Save the Great South Bay. He is also a former member of the Founder's Committee of the Intrepid Air, Sea & Space Museum and an advisor to the Young Entrepreneurs Organization.
 
Todd maintains his Series 7, 66 and Life and Health Licenses. Todd lives in Long Island with his wife and son.
Securities Agent: PR, VI, SD, NV, DC, TX, IL, OR, LA, VA, TN, MA, RI, ME, DE, UT, OK, WY, HI, GA, NY, NM, NH, NJ, IA, KY, CT, CO, CA, WV, VT, NC, SC, OH, MO, AR, AZ, AL, FL, NE, IN, MI, WA, WI, MT, PA, ND, MN, ID, KS, MD, AK, MS; General Securities Representative; Investment Advisor Representative
NMLS#: 1278889
CA Insurance License #: 0B24250
AR Insurance License #: 2305439

About Ryan Wroblewski

Ryan Wroblewski is a Financial Advisor with Morgan Stanley. He holds the CRPC® and CEPA designations, and earned his BS in Business Management from Stony Brook University.

His professional areas of focus include creating personalized and tailored wealth management strategies to help clients visualize their financial goals within the context of their investment strategy.

Ryan spent 7 years in the financial services industry before joining Morgan Stanley in 2016. He volunteers with the Knights of Columbus and lives in East Northport, NY with his wife and children.

Morgan Stanley Smith Barney LLC. Member SIPC.
Securities Agent: MD, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, PR, RI, SC, SD, TX, UT, VA, VI, VT, WA, WI, WV, WY, ME, TN, AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA; General Securities Representative; Investment Advisor Representative
NMLS#: 1608157
CA Insurance License #: 0M77101
AR Insurance License #: 18006685

About Lawrence Beck

Larry has worked in financial services for the last 43 years which includes time at Paine Webber, UBS and now Morgan Stanley. He has a firm belief that achieving financial success starts with a comprehensive, individualized approach which continuously evolves over time. His practice concentrates on serving a select number of high net worth families and business owners to help them navigate through the world of investing, liquidity events, financial planning, insurance, estate planning and liability management all according to their individual needs.

Larry’s experience over multiple market cycles puts him in the position to be able to develop custom strategies designed for long term wealth preservation while also having prudent growth. He enjoys the intellectual challenge of the market while guiding clients toward their goals in a clear, concise manner. Additionally, Larry takes full advantage of Morgan Stanley’s industry-leading global resources and specialists that enables him to give clients confidence in reaching their goals no matter what the environment.

Larry is married with 3 adult children and 8 grandchildren. In his spare time he enjoys golf, hiking, reading and pickleball. Larry enjoys giving back to his community including causes like The Hebrew Academy of Nassau County, Ohel Children’s Home and the American Cancer Society.
Securities Agent: NE, AL, VA, PA, OK, WV, NM, WI, SC, SD, RI, MS, WA, MN, TN, MA, KY, KS, MT, IN, PR, LA, ND, MI, UT, HI, DC, ID, CO, NH, NV, AZ, NJ, WY, IA, AK, NY, CT, OR, MD, MO, IL, CA, DE, AR, NC, ME, OH, GA, FL, TX, VI, VT; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1983595

About Scott Gerde

Scott Gerde is a seasoned Financial Advisor with a broad base of knowledge and expertise in the financial services industry that he brings to each client interaction. His holistic approach to problem solving allows him to understand client needs and objectives and provide well thought out solutions. In addition to managing client expectations through financial planning and portfolio management Scott is involved in protection of assets utilizing insurance and assisting with lending needs.

Scott is a Vice President, with designations as an International Client Advisor, a Global Sports and Entertainment Director and an Insurance Planning Director. Scott joined the team at Morgan Stanley in November of 2020 after twenty-one years of service with HSBC Securities and Global Asset Management and ten years with Salomon Smith Barney/Citigroup in product development and wholesaling to Financial Advisors. He enjoys donating his time and efforts to disaster relief organizations such as The Red Cross, L.I. Cares, All hands, Co and the Knights of Columbus.

Scott lives in South Huntington, Long Island, NY with his fiancée Kelly. They enjoy extensive boating excursions, snow skiing across the country and travel globally. They have three children, Lynne who has achieved Apple Genius Leader status and now works for Dell Corp., Nicholas who is a car aficionado, works and travels with Carvana Corp., and Erik who despite disabilities and special needs enjoys a successful career with Home Depot.
Securities Agent: VT, RI, TX, WV, WI, WA, VI, VA, UT, TN, SD, SC, PR, PA, OR, OK, OH, NY, NV, NM, NJ, NH, NE, NC, MT, MS, MN, MI, ME, MD, MA, LA, KY, KS, IN, IL, ID, IA, HI, GA, FL, DE, DC, CT, CO, CA, AZ, AR, AL, AK, ND, WY, MO; BM/Supervisor; General Securities Principal; General Securities Representative; Investment Advisor Representative
NMLS#: 2097219
AR Insurance License #: 3288713

About Sanford Feldman

Sanford Feldman is a Senior Vice President and seasoned professional with more than 40 years of experience in the financial services industry. His areas of focus include constructing diversified client portfolios for current income, specifically in the Municipal Bond space. Sandy joined Morgan Stanley in 1978 and the Franklin Avenue Group in 2017. Above all, he is committed to providing outstanding advice and service to his clients.

Prior to Morgan Stanley, Sandy served as an Officer in the Army from 1967 to 1969. After his service ended, Sandy established, ran, and sold a successful chain of clothing stores with four locations. He enjoys watching tennis, traveling, reading non-fiction books, volunteering for the Crohn’s and Colitis Foundation, and raising money for breast cancer research. He lives with his wife in Hewlett Harbor, New York.
Securities Agent: PR, AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VI, VT, WA, WI, WV, WY; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1684997
CA Insurance License #: 0M62212

About Lisa McCadden

Lisa has worked in financial services for over 30 years. She began her career in 1989 as a wire operator before rising through the ranks to become a sales assistant and then financial advisor.

As a result of raising 4 children, Lisa understands the value of planning in advance for one’s financial future. She has cultivated and refined a process to evaluate each client’s situation today and help them get to where they want to be in the future. Her expertise revolves around providing comprehensive financial guidance to corporate executives and high net worth families which includes investment management, retirement planning, liabilities management and estate planning strategies.

Lisa resides in Garden City, NY with her husband Joe, her 4 kids and 2 dogs. In her free time she enjoys cooking and going to the beach as well as volunteering with the Meals on Heels charity.
Securities Agent: NH, NJ, NM, WY, WV, WI, WA, VT, VI, VA, UT, TX, TN, SD, SC, RI, PR, PA, OR, OK, NY, NV, HI, IA, AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, OH, MO, MS, GA, MT, NC, ND, NE; General Securities Representative; Investment Advisor Representative
NMLS#: 1983045

About Gregory M. Rooney

Gregory M. Rooney, CFA, is a financial planning specialist with over 25 years of capital market experience. Gregory works closely with high-net-worth individuals in developing and implementing tailored made financial plans. He conducts timely updates and conducts regular progress meetings to help ensure that individuals remain on track and continue to meet their goals and objectives.

Prior to joining Morgan Stanley Wealth Management in 2020, Gregory spent 12 years working in Morgan Stanley’s Institutional Equity Division where he worked extensively with mutual fund portfolio managers to effectively implement active trading strategies. He also spent 4 years at Citigroup 2 years working with both Guggenheim Partners and the Galleon Group and 3 years with Instinet.

Gregory has a Master of Business Administration from Fordham University and lives in Garden City Long Island with his wife. Together, they have a daughter that is a junior at High Point University and a son that is a freshman at Providence College.
Securities Agent: VI, CO, WI, PA, TX, GA, VT, CA, SD, WY, VA, WA, WV, ME, TN, ID, OR, KS, IN, NC, MT, NV, SC, MS, OK, PR, NJ, NY, UT, NM, FL, ND, MA, LA, RI, OH, AK, MO, DE, MI, CT, IL, MD, IA, AR, KY, MN, DC, HI, NE, NH, AL, AZ; General Securities Principal; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 2001794
CA Insurance License #: 4258907
AR Insurance License #: 19708919

About Daniel Koluch

Dan relies on his vast financial planning experience and deep understanding of client service when working closely with clients, helping them to gain a deeper understanding of the benefits offered to them through their Equity Compensation and Retirement Plans.

Dan joined Morgan Stanley in 2015, as a Registered Client Service Associate later transitioning into a Wealth Advisory Associate and then into a Financial Advisor role in 2022. Prior to joining Morgan Stanley, Dan worked as an analyst for AMC Networks for 3 years. He studied Economics at Binghamton University and holds the Qualified Plan Financial Consultant (QPFC®) designation.

Dan lives in Wantagh, NY with his wife and son. He enjoys playing sports as well as volunteering for charity events.
Securities Agent: DE, GA, HI, IA, ID, IL, IN, KY, LA, MA, MD, ME, MI, MN, MO, MT, NC, NE, NH, NJ, NV, NY, OH, OK, OR, PA, RI, SC, SD, TX, UT, VA, VT, WA, WI, WV, TN, FL, WY, PR, NM, ND, MS, KS, AK, VI, AL, AR, AZ, CA, CO, CT, DC; General Securities Representative; Investment Advisor Representative
NMLS#: 2233900
AR Insurance License #: 20213361

About Daniel Hanwacker Jr.

Daniel Hanwacker Jr. is a seasoned financial advisor with over 25 years of industry experience. Starting at Merrill Lynch in 1999, Dan transitioned to JPMorgan in 2012, before joining Franklin Avenue Wealth Management at Morgan Stanley in 2022.

Dan’s commitment to understanding his clients' unique financial goals, coupled with his expertise in crafting tailored solutions, has earned him a reputation for reliability and trustworthiness. He believes in the power of personalized financial planning tailored to individual needs, ensuring that each client feels heard and valued.

With a steadfast dedication to their financial well-being, Dan continues to be a beacon of stability and guidance in the ever-changing landscape of wealth management.

Dan loves to spend time and travel with his wife, Jeannine, and their two children Drew and Olivia. In his free time, he coaches baseball and softball for the East Williston Little League, enjoys playing competitive softball and surfs off the south shore of Long Island.
Securities Agent: SD, DE, HI, ID, KS, TN, KY, UT, MI, MS, VI, VA, TX, PA, OR, OH, NY, NV, NC, MO, MN, MD, MA, LA, IN, IL, IA, GA, FL, CT, CO, CA, VT, MT, NJ, ND, WA, NE, WI, NH, NM, OK, AK, PR, WV, WY, RI, AL, AR, AZ, ME, SC, DC; General Securities Representative; Investment Advisor Representative
NMLS#: 578684

About Glenn Graepel

Glenn Graepel is a Vice President and Financial Advisor with Morgan Stanley. He holds the QPFC designation, and earned his MBA in Finance from St. John’s University.

His professional areas of focus include the delivery of wealth preservation solutions to corporate executives, business owners, and high net worth families, designed to help enable them to mitigate risk and maximize their wealth potential.

Glenn joined Morgan Stanley in 2011, and carries with him over 20 years of financial services experience. He is a dedicated sports fan and spends his weekends traveling across the country to his daughter’s softball tournaments. He resides with his two daughters in Lynbrook, NY.

Morgan Stanley Smith Barney LLC. Member SIPC.
Securities Agent: WY, WV, WI, WA, VT, VA, UT, TX, SD, SC, RI, PA, OR, OK, OH, NY, NV, NM, NH, NE, ND, NC, MT, MS, MO, MN, MI, ME, MD, MA, LA, KY, KS, IN, IL, NJ, ID, IA, HI, GA, FL, DE, DC, PR, CT, CO, CA, TN, AZ, AR, AL, VI, AK; General Securities Representative; Investment Advisor Representative
NMLS#: 577701
CA Insurance License #: 0N12815

About Paul Mulvihill

Paul delivers corporate retirement plan solutions to plan sponsor clients and their participants, and wealth management advisory services to individuals and their families. Paul’s financial services experience spans nearly 25 years, having worked as a Financial Advisor at Merrill Lynch, as a Financial Advisor / Retirement Plan Consultant with UBS, and now here as a Corporate Retirement Director with Morgan Stanley.

Prior to Paul’s career in financial services, he concluded a successful career as an artillery officer in the United States Marine Corps, retiring with the rank of Major. Paul holds an M.B.A. from the D’Amore-McKim School of Business at Northeastern University in Boston, MA; is a graduate of St. John’s University, NY; a Chartered Retirement Plans Specialist®; a Chartered Retirement Planning Counselor®; is a member of the Investments & Wealth Institute, the Society of Human Resource Management, (SHRM), the National Association of Plan Advisors, (NAPA), American Legion Post No. 265, and AMVETS.

During his free time, Paul stays up to date with defense and national security affairs and is an avid reader of Michael Connelly novels. Paul resides in Garden City, NY with Ellen, his wife of 45 years. They have three grown daughters and four grandchildren, with whom they enjoy traveling.
Securities Agent: MS, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, PR, RI, SC, SD, TN, TX, UT, VA, VI, VT, WA, WI, WV, WY, MT, MD, MA, LA, KY, KS, IN, IL, ID, IA, HI, GA, FL, DE, DC, CT, CO, CA, AZ, AR, AL, AK, ME, MI, MN, MO; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 2443879

About Trish Dalto

As Group Director, Trish understands all elements of our operation and provides a great resource for families as they transition wealth from generation to generation.

Prior to joining Franklin Avenue Wealth Management in 2022, Trish was an Assistant VP in the Private Banking Group at Deutsche Bank Wealth Management for 8 years. While there, she assisted high-net-worth clients with onboarding, lending, and any complex investment needs. Trish started her career at HCMC Legal specializing in e-discovery and legal review.

Trish enjoys traveling and spending time with friends and family. She is also an aerial enthusiast and has attended classes to learn the Lyra (hoop). Trish has volunteered in fundraising and toiletries collection to support a tier two shelter in the Bronx for women and children that have suffered from domestic violence. She currently resides in Massapequa Park with her husband Jimmy and their dog Coco, an Australian Shephard, Australian Cattle Dog and American English Coonhound mix.

About Jennifer Civello

Jennifer meets the day-to-day needs of our clients with dedication and care. She prioritizes providing quick and efficient solutions in solving the complex needs and issues of our clients.

Jen has over eighteen years of experience as a Registered Client Service Associate and joined Morgan Stanley in 2013. Jennifer spent her first 7 years here working in the Corporate Equity Solutions and Private Wealth Management divisions prior to joining the team in Garden City in 2020.

Jennifer enjoys working out, beach days and spending time with her family. She currently resides in Rockville Centre, NY with her husband Richie and their sons Jack and Cameron.

About Robert Schaefer

Robert L. Schaefer Sr. serves as our group’s Business Development Director, relying on over 45 years of industry experience, he is tasked with implementing new business for Franklin Avenue Wealth Management, primarily surrounding annuities, insurance, and alternative investments for our clients.

Bob’s first job in finance was at Hempstead Bank in 1978. After 3 years, Bob transitioned to JPMorgan Chase where he spent the next 25 years focusing on the banking and lending needs of individuals and small business owners and retired in 2007. Bob found early retirement enjoyable, but soon came back into the industry and joined Bank of America Merrill Lynch in 2012, transitioning to Morgan Stanley and Franklin Avenue Wealth Management in 2013.

Bob enjoys boating and spending time with his grandchildren and is active in several charities. He lives in Rockville Centre, New York with his family.

About Matthew Bulanchuk

Matthew Bulanchuk is a Registered Client Service Associate who plays a vital role in developing and maintaining strong client relationships, supporting the team’s operations, handling client transactions, and various administrative requests. He has a focus on assisting clients with our secure, digital offerings of Morgan Stanley Online and Morgan Stanley Mobile. Matthew joined Morgan Stanley in August of 2022 after graduating from Baruch College and receiving his bachelor’s degree in finance.

Matthew resides in Northport, NY and he enjoys spending time with friends, playing sports, and making music.

The Power of Partnerships

By partnering with experienced individuals across wealth disciplines, Morgan Stanley Financial Advisors can align specialized resources with your custom needs and deliver strategic guidance through the familiarity and trust of existing relationships

About Breno Vilete

Breno Vilete is an Associate Private Banker serving Morgan Stanley Wealth Management offices in New York.

Associate Private Bankers partner with Private Bankers and Financial Advisors to develop a specialized approach for managing clients’ cash flow, liquidity and financing needs, leveraging our comprehensive suite of cash management and lending solutions.

Breno began his career in financial services in 2011, and joined Morgan Stanley in 2022 as an Associate Private Banker. Prior to joining the firm, he was a Senior Relationship Banker at Santander Bank. He also served as a Wealth Strategy Associate at UBS.

Breno is a graduate of the Kean University, where he received a Bachelor of Science in Finance. He lives in Wantagh, New York. Outside of the office, Breno enjoys riding his peloton, working out, and watching movies.
NMLS#: 910208

About Dana Jordan

Dana Jordan is a Private Banker serving Morgan Stanley Wealth Management offices in New York.

Private Bankers partner with Financial Advisors to develop a specialized approach for managing clients’ cash flow, liquidity and financing needs, leveraging our comprehensive suite of cash management and lending solutions.

Dana began her career in financial services in 2017 when she joined Morgan Stanley as a Lending Analyst in Private Banking Operations. She most recently returned to the firm in 2022. Prior to joining the firm, she was a Mortgage Professional at JP Morgan Private Bank.

Dana is a graduate of Loyola University Maryland, where she received a Bachelor of Business Administration in Finance. She lives in Long Island, New York. Outside of the office, Dana donates her time to the American Legion Auxiliary Unit 1006. She is a Senior Gold Medalist and USFSA (U.S. Figure Skating Association) member, and enjoys partaking in CrossFit.
NMLS#: 1974422

About Dominique Hicks

Dominique Hicks is a Vice President and Financial Planning Director serving Morgan Stanley’s Wealth Management offices in Western Long Island, New York. She is responsible for helping Financial Advisors with their clients' and prospects' financial planning needs.


Dominique began her career in financial services in 2015 and joined Morgan Stanley in 2022. Prior to her current position, she acquired a great deal of acclamation & recognition for her work in Private Client and Small Business at JP Morgan Chase Bank. She continued to grow as a resource and joined Merrill Lynch later as a Financial Advisor.

Dominique graduated from SUNY Old Westbury with a bachelor’s in accounting and holds her Certified Financial Planner® designation. Dominique lives in Stony Brook, NY and cherishes spending time with her loved ones. She is a loving mother of two, adores practicing yoga with her kids and volunteers as a mentor for young college women.

About Andrew Bertalli

Andrew Bertalli is a Vice President and Financial Planning Director serving Morgan Stanley’s Wealth Management offices in Eastern Long Island, NY. He is responsible for helping Financial Advisors with their clients' and prospects' financial planning needs.

Andrew began his career in financial services in 2000 and joined Morgan Stanley in 2022. Prior to his current position, Andrew served high-net-worth clients for over 17 years. Andrew also has worked at Charles Schwab, USAA, and TIAA.

Andrew Bertalli graduated from Saint Francis College and has a Bachelor of Science in Business. Andrew holds his Certified Financial Planner® designation. Andrew lives on Long Island with his wife and children. Outside of work, Andrew likes to keep fit and spend time with his family. Andrew holds a private pilot license and served in the US Navy.

Morgan Stanley Smith Barney LLC offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please visit us at http://www.morganstanleyindividual.com or consult with your Financial Advisor to understand these differences.

About Angelo Loumbas

Angelo is the Family Office Resources Generalist for Family Office Resources in the New York Metro and New England regions. Angelo provides specialized knowledge to ultra-high net worth clients and their Morgan Stanley Financial Advisors across a broad range of family wealth management issues, including family governance/dynamics, wealth education, strategic estate and financial planning, philanthropy management, lifestyle advisory and customized asset allocation and portfolio construction. Angelo has over twenty-five years experience advising wealthy families, business owners, and philanthropic organizations.

Originally from Chicago, Angelo practiced law for 15 years and represented ultra-high net worth clients and the businesses they owned, as well as major philanthropic organizations. Angelo is admitted to the Society of Trust and Estate Practitioners. He has spoken on topics such as “Conditions Suggesting a Management Buyout” before the Chicago Bar Association Corporation and Business Law Committee, “Tax Consequences of Intra-Family Loans,” before the Chicago Bar Association Trust Law Committee, and “Conversations about Wealth and Philanthropy with Prospective Donors” before the Chicago Council on Planned Giving.

Prior to rejoining Morgan Stanley in his current position in 2018, Angelo advised wealthy clients in the financial services industry for 10 years, first as a Wealth Strategist with US Trust in Chicago, then a Wealth and Estate Planning Specialist within Family Office Resources in Chicago, and finally as a Senior Wealth Planning Strategist for the Wells Fargo Private Bank in Greenwich, Connecticut. Angelo earned his B.A. from DePauw University, his M.B.A. from the University of Notre Dame, and his law degree from Indiana University at Bloomington. He is Series 7, 66 and 24 licensed. Angelo served as President of the Rotary Club of Chicago (“ROTARY/One”), the world’s first Rotary club, in 2009-2010, and now lives in Armonk, New York with his wife, a native New Yorker, and their two children.

About Chris Smith

Chris Smith is an Executive Director and Head of Morgan Stanley’s Trust Services Group. As a 30-year employee of Morgan Stanley, Chris is responsible for maintaining the “Open Architecture” trustee platform, which consists of thirteen third-party trust companies who can serve in a fiduciary, agency or custodial role for ultra-high-net worth client trust accounts. Chris and the Trust Services Group help Advisors, clients, prospects and the professional community understand the corporate trustee services available through Morgan Stanley and how our corporate trustee partners can be used to provide fiduciary solutions for clients. This involves reviewing trust document and statements as well as analyzing family dynamics. Chris then uses this information to recommend one or more of the firm’s third-party corporate trustee partners to possibly serve as trustee, co-trustee or administrative agent for a client trust account.

Prior to joining Morgan Stanley (Dean Witter), Chris worked in the Retirement Plans department of Prudential Securities and prior to that the District Agency department of Prudential Insurance Company. Chris holds a Bachelor of Arts degree in Communication/Journalism and Psychology from St. John Fisher College in Rochester, NY. He lives in Saratoga Springs, NY with his wife Sharon and two boys, Ryan and Michael and has a passion for golf, skiing and horse racing.
Morgan Stanley Wealth Management Financial Advisers can conduct their business in several ways: individually, as a member of a team of Financial Advisors, or through the formation of a Strategic Partnership with another Financial Advisor or team of Financial Advisors. A Strategic Partnership is an arrangement between a Financial Advisor or a team of Financial Advisors with another Financial Advisor or team of Financial Advisors that has a unique focus or knowledge regarding a specific business concentration, product area, and/or client type. If your account is with an individual Financial Advisor, that Financial Advisor services all facets of your account. If your account is with a Financial Advisor who is a member of a team, any Financial Advisor on the team can service your account. If your Financial Advisor is part of a Strategic Partnership, his or her role in that Strategic Partnership may be limited to a specific business and/or product area and may not cover all facets of your account. The use of the terms “Partner” or “Strategic Partner” and/or “Partnership” or “Strategic Partnership” are used as terms of art and not used to imply or connote any legal relationship.

Wealth Management
From Our Team

How the Wealthy Navigate Stormy Weather

Family

Creating customized financial strategies for the challenges that today’s families face.
  • Estate Planning Strategies
  • 529 Plans / Education Savings Planning
  • Long Term Care Insurance
  • Special Needs Planning
  • Trust Services
Taking Control of Your Finances After Death of a Spouse
Article Image

Taking Control of Your Finances After Death of a Spouse

Financial planning after a divorce or death can be trying, but with the right approach and the right advice you can turn a difficult situation into empowerment.

Business Planning

Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
  • Succession Planning
  • Business Planning
  • Qualified Retirement Plans
Financial Planning for Life After Selling a Business
Article Image

Financial Planning for Life After Selling a Business

Selling your business can mean big changes for your life, both personally and financially. Know how to make the most of your windfall.

Philanthropy

Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
  • Endowments
  • Foundations
  • Donor Advised Funds
  • Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving 
Article Image

Donor Advised Funds: A Smart Way to Manage Your Giving 

There’s more to charitable giving than you may realize. Here’s one method that may be a tax-efficient way to give and can help maximize your impact.

Investing

Working closely with you to guide your wealth and investments through the most challenging market cycles.
  • Asset Management
  • Wealth Planning
  • Traditional Investments
  • Alternative Investments
  • Impact Investing
2025 Global Economic Outlook: U.S. Policies May Temper Global Growth
Article Image

2025 Global Economic Outlook: U.S. Policies May Temper Global Growth

Global growth is likely to be around 3% in 2025 and 2026, as tariff and immigration policies begin to slow the U.S. economy late next year, and China's underperformance restrains emerging markets.

Wealth Management for Athletes and Entertainers

Understanding the unique financial challenges of athletes and entertainers and how they differ from one profession to the next, we deliver the experience and resources you need to help create and implement a comprehensive, multigenerational wealth management plan based on your needs, values and aspirations.
  • Investment Management
  • Wealth Transfer & Philanthropy
  • Private Banking Solutions
  • Family Governance & Wealth Education
  • Lifestyle Advisory
You are your Own CEO: Build a Dream Team for Your Career
Article Image

You are your Own CEO: Build a Dream Team for Your Career

Assembling a team of trusted professionals to manage your career—and your money—is essential to help best position you to thrive. Here’s how.

Retirement for Plan Sponsors

End-to-End Services, Made Simple:
We can provide the tools and guidance to help you manage a retirement plan.
  • Plan Evaluation
  • Investment Management
  • Plan Management Support
  • Plan Participant Education
State of the Workplace Study 2023
Article Image

State of the Workplace Study 2023

Explore Morgan Stanley at Work’s State of the Workplace III Financial Benefits Study results. Discover workforce challenges and how to stay competitive.

Financial Wellness

Enhancing Financial Wellness enables your workforce to do their best work. Companies that invest in financial wellness have an opportunity to:
  • Reduce employee stress,
  • Improve retention and engagement, and
  • Set themselves apart by offering comprehensive financial wellness benefits.
The Business Case for a Financially Resilient Workforce
Article Image

The Business Case for a Financially Resilient Workforce

In the face of turbulent markets, the word “resilience” may be top of mind. Broadly speaking, resilience is the ability to “bounce back” when encountering life’s inevitable challenges.
Ready to start a conversation? Contact Franklin Avenue Wealth Management today.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

1Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

Back to top



2Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Back to top



3Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Back to top



4Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

Back to top



5Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

Back to top



6Products and services are provided by third party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any input concerning such products or services. There may be additional service providers for comparative purposes. Please perform a thorough due diligence and make your own independent decision.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

Back to top



7When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

Back to top



8Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.

Back to top



9Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.

Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Back to top



10Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

Back to top



11Products and services are provided by third party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any input concerning such products or services. There may be additional service providers for comparative purposes. Please perform a thorough due diligence and make your own independent decision.
Morgan Stanley does not assist with buying or selling art in any way and merely provides information to clients interested learning more about the different types of art markets at a high level. Any client interested in buying or selling art should consult with their own independent art advisor.

Back to top



Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.

Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney.  The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures
CRC 6491812 (04/2024), 3582895 (6/2024)