My name is Bill Persons and I am a Senior Vice President and Financial Advisor with Morgan Stanley Wealth Management located in Baltimore, Maryland. I have more than 35 years of experience in financial services, joining Morgan Stanley in 2006 after beginning my investment advisory career at Legg Mason in 2000. Prior to joining Legg Mason, I spent 10 years as a Financial Planning Specialist with Wells Fargo.
I graduated with a BSBA degree in Finance from the University of Richmond’s Robins School of Business and an MBA degree from Loyola University Maryland’s Sellinger School of Business. I also hold the CERTIFIED FINANCIAL PLANNER™ designation. This professional credential, conferred by the Certified Financial Planner Board of Standards, Inc., is a rigorous educational endeavor requiring mastery of nearly 100 topics on integrated financial planning, and involves very strict ongoing educational requirements. I also hold an Accredited Asset Management Specialist designation from the College for Financial Planning.
I serve a diverse group of clients with a broad range of services. These services include financial planning, investment consulting, portfolio construction, retirement income planning, philanthropic strategy, and insurance analysis. My goal is to develop a comprehensive, customized wealth management strategy for each client, then couple that strategy with ongoing dialogue and proactive communication.
I am honored to have been named a Five-Star Wealth Manager*, annually, from 2012-2024. This award recognizes advisors that rank highest in client service and overall satisfaction. I take great pride in my commitment to putting my clients first and thankful for this recognition.
I have lived in the Baltimore, MD area since 1989, and I've been an active community member. Currently I reside in Bel Air, MD with my wife and two daughters.
2012-2024 Five-Star Wealth Manager Award
Source: fivestarprofessional.com (Awarded 2012-2024) These awards were determined through an evaluation process conducted by Five Star Professional, based on objective criteria, during the following periods:
2024 Award - 4/10/23 - 10/31/23
2023 Award - 4/18/22 - 10/21/22
2022 Award - 5/10/21 - 11/12/21
2021 Award - 4/27/20 - 10/30/20
2020 Award - 4/19/19 - 11/13/19
2019 Award - 4/19/18 - 11/07/18
2018 Award - 4/21/17 - 11/06/17
2017 Award - 3/26/16 - 11/11/16
2016 Award - 6/16/15 - 11/09/15
2015 Award - 6/16/14 - 11/09/14
2014 Award - 6/16/13 - 11/09/13
2013 Award - 6/16/12 - 11/09/12
2012 Award - 6/16/11 - 11/09/11
Services Include
- Retirement Planning
- Professional Portfolio Management
- 401(k) Rollovers
- Annuities
- Qualified Retirement Plans
- Planning for Education Funding
- Life Insurance
- Long Term Care Insurance
- Cash Management and Lending ProductsFootnote8
Securities Agent: NY, MI, DE, AZ, DC, MD, SC, VA, PA, OK, NJ, GA, CT, AL, NH, WA, IN, WV, NC, IL, MA, CO, CA, OR, WI, TX, FL, RI; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1268254