Welcome

Tristan Kass is a CERTIFIED FINANCIAL PLANNER™ and Financial Advisor with the Global Wealth Management division of Morgan Stanley. Tristan began his financial career in personal tax preparation and portfolio analysis for high-net-worth families in the Silicon Valley. Since 2007, Tristan has been focusing on financial planning, customized retirement strategies and portfolio management with Morgan Stanley.

In 2012, Tristan received the CERTIFIED FINANCIAL PLANNER™ designation as a result of extensive training, experience requirements and being held to rigorous ethical standards. In the same year, Tristan also received the internal Morgan Stanley designation as a Portfolio Manager and Retirement Planning Specialist.

Tristan graduated from the University of California at Santa Barbara in 2003 with a Bachelor of Arts degree in Law & Society. While at U.C.S.B., Tristan was a member of the University’s surf team.

Tristan is an active member in his community and local non-profit organizations. He is currently on the Board of Directors for the Save Our Shores non-profit organization.

In 2017, Morgan Stanley nominated Tristan for the On Wall Street Magazine Top 40-under-40. In 2019 he was nominated for the Forbes "Next Generation" Financial Advisor list.

When Tristan isn’t working or volunteering, he spends his free time surfing locally and internationally, mountain biking, playing with his Vizsla's and focusing on living a healthy lifestyle. Working together will provide you with access to world class financial resources and a first-class experience.

Forbes Top Next-Gen Wealth Advisors
Source: Forbes.com (Awarded June 2019) Data compiled by SHOOK Research LLC based on time period from 3/31/18 - 3/31/19.

On Wall Street has ranked the top 40 advisors under the age of 40 by their T-12 production. Morgan Stanley sent the following information for Financial Advisors for consideration: T-12 production and individual assets under management (AUM) as of September 30, 2018, with both T-12 and AUM attributable entirely to the individual Advisor, not a team as a whole. Advisors had to have a clean compliance record; and not be liable for any litigation related to their work in the past 5 years. The nominee had to be age 39 or younger as of December 31, 2018 and employed by a wirehouse, broker/dealer or boutique wealth management firm. Accolades are independently determined and awarded by their respective publications.
Services Include
Securities Agent: CA, AZ, CO, HI, OR, NV, MA, ID, NM, NH, MD, VT, WA, MI, FL, TX, PA, NY, ME, OH, NC, MT, GA; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1301096
CA Insurance License #: 0F37830
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

WORKING WITH YOU

I believe success in achieving important financial goals starts with a comprehensive wealth strategy. I will help you define what is most important to you and then formulate the strategies that are suited for your needs - whether you are accumulating wealth, investing for income, solidifying your retirement plan or devising a distribution approach that meets your lifestyle and legacy goals. Each financial decision is different for everyone, and we can work together to find the most suitable solution for you.
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    Step 1: Introduction
    Our relationship begins with an initial discussion aimed towards getting to know you, your lifestyle and your future goals.
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    Step 2: Discovery
    Work together to establish your financial goals by reviewing your current financial situation and developing an appropriate risk tolerance that can help you achieve the financial outcome you envision for yourself.
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    Step 3: Financial Plan
    Map out essential factors that play into your financial success such as your employee and employer contributions, liquidity events, and insurance coverage. Examining relevant financial information provides a holistic asset allocation analysis for your accounts helping ensure a comprehensive financial plan.
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    Step 4: Action Items / Next Steps
    Follow up with you regarding our analysis and recommendations, which may include adjustments to your financial plan, investment allocation, company benefits, and insurance coverage.
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    Step 5: Implementation
    Focus on creating prospective strategies custom designed for your specific needs. Recommended changes could include logistics, tax impact, asset allocation adjustment, and saving/benefit modifications.
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    Step 6: Monitoring & Performance Tracking
    Finally, monitoring your assets and analyzing your performance tracking data seeking to ensure your financial expectations are being met and adjusted accordingly. We will keep a high degree of communication with you to make sure your concerns and requests are always addressed.

AWARDS AND ASSOCIATIONS

Thanks to the unwavering commitment to helping clients and families reach their investment goals, Tristan Kass has been awarded with the following industry awards and recognitions.
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    Forbes Next Generation Advisors
    Tristan leads the way in offering best practices and providing clients with a high-quality experience. In 2019 he was nominated for the Forbes "Next Generation" Financial Advisor list.

    Forbes Top Next-Gen Wealth Advisors
    Source: Forbes.com (Awarded June 2019) Data compiled by SHOOK Research LLC based on time period from 3/31/18 - 3/31/19.
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    On Wall Street Magazine Top 40-under-40.
    The Wall Street Magazine Top 40-under-40 is a group composed of the firm's top Financial Advisor. In 2017, Tristan's appointment was a reward for consistent excellence and ingenuity.

    Disclosure:
    On Wall Street has ranked the top 40 advisors under the age of 40 by their T-12 production. Morgan Stanley sent the following information for Financial Advisors for consideration: T-12 production and individual assets under management (AUM) as of September 30, 2017, with both T-12 and AUM attributable entirely to the individual Advisor, not a team as a whole. Advisors had to have a clean compliance record; and not be liable for any litigation related to their work in the past 5 years. The nominee had to be age 39 or younger as of December 31, 2017 and employed by a wirehouse, broker/dealer or boutique wealth management firm. Accolades are independently determined and awarded by their respective publications.
    For more information on a particular rating, visit their corresponding website.
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    Certified Financial Planner
    In 2012, Tristan received the Certified Financial Planner™ designation as a result of extensive training, experience requirements and being held to rigorous ethical standards.
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    Save Our Shores Non-Profit Organization
    Tristan is an active member in his community and local non-profit organization Save Our Shores.

MONTHLY OUTLOOKS & UPDATES

I strive to simplify complex financial ideas into a digestible format so that my clients can truly understand the work which goes into planning for their financial future and livelihood. I am a firm believer in providing clients with as many resources as possible so that they may stay informed on the latest market trends, analyses, and outlooks. The resources below provide in-depth analysis on current market events and finance topics that are affecting the business world today.
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    2024 Outlook
    In the U.S., economic growth could slow in 2024, but business investment may finally turn positive in the second half, according to Morgan Stanley economists. Here’s a closer look at their outlook across regions.
    Learn More
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    Thoughts on the Market with Andrew Sheets
    Each week, Chief Cross-Asset Strategist Andrew Sheets, or a member of his team, shares podcasts offering perspective on the forces shaping the markets as well as insights on investment opportunities and risk across global asset classes. Click the link below to listen to the latest edition.
    Listen here
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    Global Investment Committee: On The Markets
    A monthly publication that summarizes the Global Investment Committee’s market outlook and contains thought-provoking essays that examine the forces shaping the investment landscape. Check out the latest edition below.
    Learn More
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    The Global Investment Committee Weekly
    Weekly insights into global markets, asset classes and economic trends from the Global Investment Committee, Morgan Stanley’s team of seasoned investment professionals.
    Learn More
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    2024 Federal Income Tax Tables
    For help filing your taxes this year, our team has published the 2024 tax tables for your reference. Please click the link below to view them.
    Learn More
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    Midyear Global Economic Outlook
    Morgan Stanley economists see steady global economic growth in 2024 and 2025, with inflation likely slowing and interest rate cuts on the way worldwide. Learn more in Morgan Stanley’s midyear economic outlook.
    Learn More

MODERN WEALTH MANAGEMENT TOOLS AND RESOURCES

Morgan Stanley's comprehensive array of digital tools and resources are designed to enhance your financial portfolio and help you achieve your financial and life goals. Below are some of the many Modern Wealth Management resources we offer clients.
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    Portfolio Risk Platform
    BlackRock Inc.’s Aladdin, is a state-of-the-art innovative engine used by many of the world’s largest institutional asset managers, powers Morgan Stanley’s Portfolio Risk Platform. This platform provides clients and advisors with comprehensive risk analytics and assist you in making knowledgeable investment decisions to by viewing the risk/return dichotomy across your portfolios.
    Learn more about the Portfolio Risk Platform
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    Goals-Based Planning
    Our Goals-based Planning system is an advanced wealth management technology to give you advice and a comprehensive financial plan. Read below to learn more about our planning software and how it can help you achieve your financial goals.
    Learn more about Goals-Based Planning
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    LifeView®
    The LifeView® software assists the advisor in creating a realistic and integrated approach allowing you to incorporate various aspects of your financial life including investment and liquidity needs. It illustrates and provides you with complex planning strategies in an all-inclusive financial plan. Take the questionnaire below to get started.
    Access the LifeView® Risk Tolerance Questionnaire
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    Family Office Resources
    Family Office Resources is a specialized group at Morgan Stanley who specializes in giving ultra-high net worth clients unique technical expertise on a wide variety of family wealth management issues.
    Learn more about Family Office Resources
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    Morgan Stanley Online
    Your investments and everyday finances are always just a few clicks away with Morgan Stanley Online (MSO) and the Morgan Stanley mobile app! Access your finances and invest in an instant with the help of this handy resource that is available 24/7.
    Learn more about Morgan Stanley Online
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    Total Wealth Vew
    Complete your financial profile with Total Wealth View. By linking your external account information, you will benefit from more educated and holistic wealth planning, and convenient connectivity.
    Learn more about Total Wealth View
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    Online Security Center
    Our highest and top priority is to safeguard your assets and personal information. You can learn more about our extensive security measure and view our wide suite of resources that are geared to help you stay protected on the World Wide Web.
    Learn more about the Online Security Center

Location

6004 La Madrona Dr
Santa Cruz, CA 95060
US
Direct:
(831) 440-5233(831) 440-5233
Toll-Free:
(800) 488-3436(800) 488-3436
Wealth Management
Global Investment Office

Portfolio Insights

Ready to start a conversation? Contact Tristan Kass today.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

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2Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.

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3When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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5The returns on a portfolio consisting primarily of Environmental, Social and Governance (“ESG”) aware investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because ESG criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria. Diversification does not guarantee a profit or protect against loss in a declining financial market.

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6Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

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7Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.

Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

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Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.

Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney.  The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures
CRC 6491812 (04/2024)