Our Clients

We help families, businesses and professionals create long term investment plans tailored to meet their unique goals and objectives.
Services Include
  • Long Term Care Insurance1
  • 401(k) Rollovers
  • 529 Plans2
  • Estate Planning Strategies3
  • Financial Planning4
  • Life Insurance5
  • Professional Portfolio Management6
  • Retirement Planning7
  • Sustainable Investing8
Securities Agent: TX, CA, WA, VT, PA, OR, NY, NV, NM, NE, NC, MT, MO, MI, MD, IL, ID, HI, FL, CO, AZ; Managed Futures; General Securities Representative; Investment Advisor Representative
NMLS#: 1301096
CA Insurance License #: 0F37830
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

Working With You

Our goal is to thoroughly understand your financial needs and develop a comprehensive roadmap that encompasses all aspects of our client’s lives, legacy and philanthropic goals. We have developed an investment management process that factors in risk, tax efficiency and environmental, social and corporate governance strategies. Our team includes a CERTIFIED FINANCIAL PLANNER™ and CERTIFIED PORTFOLIO MANAGER™ with over forty years of financial service experience and perspective that we deliver to our client’s each day.

    About Me

    Tristan Kass is a CERTIFIED FINANCIAL PLANNER™ and Financial Advisor with the Global Wealth Management division of Morgan Stanley. Tristan has been in the Financial Service industry for over 12 years, and started his career in personal tax preparation and portfolio analysis for high net worth families in the Silicon Valley. Since 2007, Tristan has been focusing on financial planning, customized retirement strategies and portfolio management with Morgan Stanley.
    In 2012, Tristan received the CERTIFIED FINANCIAL PLANNER™ designation as a result of extensive training, experience requirements and being held to rigorous ethical standards.  In the same year, Tristan also received the internal Morgan Stanley designation as a Portfolio Manager and Retirement Planning Specialist. 
    Tristan graduated from the University of California at Santa Barbara in 2003 with a Bachelor of Arts degree in Law & Society. While at U.C.S.B., Tristan was a member of the University’s surf team.
    In 2017, Tristan was nominated by Morgan Stanley for the Wall Street Magazine Top 40 Advisors under 40. In 2019 he was nominated for the Forbes "Next Generation" Financial Advisor list.
    Tristan is an active member in his community and local non-profit organizations. He was previously on the Board of Directors of the Grey Bears in Santa Cruz and Surfrider Santa Cruz Chapter.
    When Tristan isn’t working or volunteering, he spends his free time surfing locally and internationally, mountain biking and focusing on living a healthy lifestyle.

      Client Service Team

      • Jon Hanson - Registered Associate

      Location

      6004 La Madrona Dr
      Santa Cruz, CA 95060
      US
      Direct:
      (831) 440-5233(831) 440-5233
      Investment and Market Perspectives

      On the Markets

      Retirement

      Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
      • 401(k) Rollovers
      • IRA Plans
      • Retirement Income Strategies
      • Retirement Plan Participants
      • Annuities
      The Simple Six-Step Retirement Checkup

      The Simple Six-Step Retirement Checkup

      Given market volatility in 2018, checking in on your retirement plan may be one of the wisest New Year’s resolutions you can make.

      Investing

      Working closely with you to guide your wealth and investments through the most challenging market cycles.
      • Asset Management
      • Wealth Planning
      • Traditional Investments
      • Alternative Investments
      • Impact Investing
      Investing in Artificial Intelligence and Automation

      Investing in Artificial Intelligence and Automation

      AI is an exciting growth area, but the investing opportunities are not always obvious. Here’s how to integrate this theme into your portfolio.

      Family

      Creating customized financial strategies for the challenges that today's families face.
      • Estate Planning Strategies
      • 529 Plans / Education Savings Planning
      • Long Term Care Insurance
      • Special Needs Planning
      • Trust Services
      A Parent's Guide to Talking to Your Kids About Money

      A Parent's Guide to Talking to Your Kids About Money

      Raising kids to be smart about money requires creating an environment where they are neither insecure, nor overconfident about family finances.

      Business Planning

      Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
      • Succession Planning
      • Business Planning
      • Retirement Plan Sponsors
      • Qualified Retirement Plans
      • Corporate Pension Funds
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      Philanthropy

      Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
      • Endowments
      • Foundations
      • Donor Advised Funds
      • Impact Investing
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      Ready to start a conversation? Contact Tristan Kass today.
      Market Information Delayed 20 Minutes
      Certified Financial Planner™ Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and CFP® (with flame logo)® in the U.S., which it awards to individuals who successfully complete CFP® Board's initial and ongoing certification requirements.

      1Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

      2Investors should consider many factors before deciding which 529 plan is appropriate. Some of these factors include: the Plan’s investment options and the historical investment performance of these options, the Plan’s flexibility and features, the reputation and expertise of the Plan’s investment manager, Plan contribution limits and the federal and state tax benefits associated with an investment in the Plan. Some states, for example, offer favorable tax treatment and other benefits to their residents only if they invest in the state’s own Qualified Tuition Program. Investors should determine their home state’s tax treatment of 529 plans when considering whether to choose an in-state or out-of-state plan. Investors should consult with their tax or legal advisor before investing in any 529 Plan or contact their state tax division for more information. Morgan Stanley Smith Barney LLC does not provide tax and/or legal advice. Investors should review a Program Disclosure Statement, which contains more information on investment options, risk factors, fees and expenses and possible tax consequences.

      3Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

      4Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences.

      5Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

      6Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be suitable for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.

      7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

      8The returns on a portfolio consisting primarily of Environmental, Social and Governance (“ESG”) aware investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because ESG criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria.

      The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

      Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link: https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

      The securities/instruments, services, investments and investment strategies discussed in this material may not be suitable for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

      Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

      The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

      *References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.


      CRC 2019752 10/2018