The Vector Group

Our clients work with us because we understand them. Most of us have been leaders in other related fields before coming together as The Vector Group. Between us in our former roles, we've structured complex financing for public entities, we've created proprietary trading products such as one of the country's first stripped bond programs, and we've made three different successful exits from closely held companies. Our clients know that we've been in their shoes and that everything we do is tailored to help meet their needs.

Our Focus and Strengths
Transparency

  • We strive to help our clients to have complete visibility into all of their investments and how they work and related costs
  • We present a clear path and timeline of how the steps in the investment process work

Connectivity

  • We make our entire network available for the use and benefit of our clients, as appropriate
  • Access to the firm's thought leaders and experts across a wide spectrum

Transcendence

  • Helping our clients to move beyond the numbers and determine what role they play in the investment process
  • Help connect life goals with investment targets
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

About PWM

Founded in 1977, Private Wealth Management is the division of Morgan Stanley Wealth Management that is dedicated to serving the firm’s most affluent clients, including some of the world’s most accomplished entrepreneurs, executives and stewards of multigenerational wealth. Functioning as an exclusive investment boutique within a global financial firm, we deliver sophisticated solutions that leverage the intellectual capital and insight of Morgan Stanley’s substantial global resources. Drawing on a deep understanding of your financial life, our goal is to help you:
  • Manage investments with an unwavering focus on your financial strategy and personal goals
  • Create comprehensive, multigenerational wealth management plans based on your needs, challenges and the values that guide your life and legacy
  • Simplify financial complexity to help you achieve clarity and control
Private Wealth Management Highlights
  • Approximately 350 teams1 specialized in assisting individuals and families with $20MM+ in investable assets
  • Over $980 billion in AUM1
  • Comprising 23% of the Barron’s Top 250 Private Wealth Management Teams for 2024
  • Direct access to ultra high net worth experts in philanthropy, family dynamics, wealth transfer, lifestyle advisory and other areas of interest to ultra high net worth families
1 Morgan Stanley Wealth Management, December, 2024

Source: Barron's.com (May 2024) 2024 Barron's Top 250 Private Wealth Management Teams awarded in 2024. The teams are ranked on a variety of factors, including their size and shape, their regulatory records and credentials of their members, and the resources they have at their disposal to serve their client bases. The rankings are meant as a starting point for clients looking for an advisor—a first-pass vetting that can help investors narrow a search. Every advisor will have his or her own approach to investing, financial planning, and other services. Clients are encouraged to approach a search for an advisor the way they would a search for a doctor—interviewing multiple professionals and getting opinions from multiple third parties. Rankings are based on the opinions of Barron's and this ranking may not be representative of any one client’s experience. This ranking is not indicative of the Financial Advisor’s future performance. Morgan Stanley Smith Barney LLC is not affiliated with Barron's. Barron’s is a registered trademark of Dow Jones & Company, L.P. All rights reserved.

Approach

Discovery Process
Investing the time to learn about you and your family; your assets and liabilities and the risk exposures, enables us to formulate strategies and customize the relationship to your needs.
Formulation of Tax, Trust and Estate Strategy
Working with your tax and legal advisors, we help analyze your income and estate tax circumstances to identify and tailor planning techniques that may be used to address your objectives.
Creation of Customized Strategic Asset Allocation
Your customized asset allocation reflects risk, opportunities and taxation across multiple entities, while integrating your investing and estate plans.
Integration of Tactical Asset Allocation
Short-term adjustments seek to capitalize on temporary market distortions. Before making adjustments, we analyze the impact of taxes and trading costs on potential returns.
Implementation of a Customized Wealth Strategy
After comprehensive due diligence and analysis of expected results across multiple market scenarios, strategies are chosen from our expansive investment platform.
Ongoing Assessment
In coordination with your other advisors, we can conduct ongoing reviews and comprehensive reporting to ensure that your strategy adapts to changing financial and family needs.

Awards

M. David Sherrill Named to Forbes Magazine's List of America's Best-in-State Wealth Advisors (2018 - 2022)
The Vector Group Named to Forbes Best-In-State Wealth Management Teams (2023)
M. David Sherrill Named to The Financial Times’ “Top 400 Financial Advisors”
Source: ft.com (Apr 2013) 2013 Financial Times 400 Top Financial Advisors awarded in 2013. This ranking was determined based on an evaluation process conducted by the Financial Times based on data as of 12/31/12. Neither Morgan Stanley Smith Barney LLC nor its Financial Advisors or Private Wealth Advisors paid a fee to the Financial Times in to obtain or use the ranking. This ranking is based on quantifiable and objective criteria, including, but not limited to, AUM, compliance record, years of experience, AUM growth rate, industry certifications and online accessibility. Ratings are based on the opinion of the Financial Times and may not be representative of any one client’s experience nor indicative of the financial advisor’s future performance. For more on methodology please go to www.ft.com/reports.

©2022 Morgan Stanley Smith Barney LLC. Member SIPC.



2018-2022 Forbes Best-In- State Wealth Advisors

Source: Forbes.com (2018 - 2022). Forbes Best-In- State Wealth Advisors ranking awarded in 2018-2022. Each ranking was based on an evaluation process conducted by SHOOK Research LLC (the research company) in partnership with Forbes (the publisher). This evaluation process concluded in June of the previous year the award was issued having commenced in June of the year before that. Neither Morgan Stanley Smith Barney LLC nor its Financial Advisors or Private Wealth Advisors paid a fee to SHOOK Research LLC to obtain or use the ranking. This ranking is based on in-person and telephone due diligence meetings to evaluate each advisor qualitatively, a major component of a ranking algorithm that includes client retention, industry experience, review of compliance records, firm nominations, and quantitative criteria, including assets under management and revenue generated for their firms. Investment performance is not a criterion. Rankings are based on the opinions of SHOOK Research LLC and this ranking may not be representative of any one client’s experience. This ranking is not indicative of the Financial Advisor’s future performance. Morgan Stanley Smith Barney LLC is not affiliated with SHOOK Research LLC or Forbes. For more information, see www.SHOOKresearch.com.

©2022 Morgan Stanley Smith Barney LLC. Member SIPC.

Source: Forbes.com (Jan 2023) 2023 Forbes Best-In-State Wealth Management Teams ranking awarded in 2023. This ranking was determined based on an evaluation process conducted by SHOOK Research LLC (the research company) in partnership with Forbes (the publisher) during the period from 3/31/21 – 3/31/22. Neither Morgan Stanley Smith Barney LLC nor its Financial Advisors or Private Wealth Advisors paid a fee to SHOOK Research LLC for placement on its rankings. This ranking is based on in-person and telephone due diligence meetings to evaluate each advisor qualitatively, a major component of a ranking algorithm that includes client retention, industry experience, review of compliance records, firm nominations, and quantitative criteria, including assets under management and revenue generated for their firms. Investment performance is not a criterion. Rankings are based on the opinions of SHOOK Research LLC and this ranking may not be representative of any one client’s experience; investors must carefully choose the right Financial Advisor or team for their own situation and perform their own due diligence. This ranking is not indicative of the Financial Advisor’s future performance. Morgan Stanley Smith Barney LLC is not affiliated with SHOOK Research LLC or Forbes. For more information, see www.SHOOKresearch.com.
©2023 Morgan Stanley Smith Barney LLC. Member SIPC.

Location

55 East 52nd Street 10th
Fl
Palm Beach, FL 10055
US
Direct:
(212) 893-7516(212) 893-7516
1290 Avenue of the Americas
12th Floor
New York, NY 10104
US
Direct:
(212) 893-7516(212) 893-7516

Meet The Vector Group

About M David Sherrill

David Sherrill’s Wall Street career started in 1984 at a predecessor firm to Morgan Stanley – Smith, Barney, Harris, Upham and Co., Inc. His work in the investment banking world included structuring over $6 billion in complex financing for public entities in the airline and resource recovery industries. Specific projects included portfolio protection strategies for institutional investors during the infancy of this field.

In 1988, Mr. Sherrill joined Shearson Lehman Brothers (another predecessor firm) to start a financial advisory business. Today his clientele includes individuals, family trusts, charitable institutions, corporate entities and foundations. As one of the founding members of The Vector Group at Morgan Stanley, his focus includes financial planning, portfolio management, equity investing, risk assessment and alternative investments.

Mr. Sherrill is a CFA® Charterholder and has the designation of Chartered Market Technician (CMT®). With these advanced credentials, he analyzes investment opportunities for portfolio construction including strategic and tactical moves.

His education includes a B.S. in mathematics from the University of California, Berkeley. His passions include his family, music, history, backgammon and wine. He is very active in philanthropic pursuits including those aiding children in need, journalism and the arts. He has served on several eleemosynary boards including the New York Society for the Prevention of Cruelty to Children, the New England Historic Genealogic Society and the California Jazz Conservancy.

Mr. Sherrill has been a guest speaker on “Bloomberg Rewind” and named to The Financial Times’ “Top 400 Financial Advisors” in 2013. He has also been named to Forbes Magazine's list of "America's Best-in-State Wealth Advisors" 2018 - 2022.

Technical analysis is the study of past price and volume trends of a security in an attempt to predict the security's future price and volume trends. Its limitations include but are not limited to: the lack of fundamental analysis of a security's financial condition, lack of analysis of macro economic trend forecasts, the bias of the technician's view and the possibility that past participants were not entirely rational in their past purchases or sales of the security being analyzed. Investors using technical analysis should consider these limitations prior to making an investment decision.

Source: The Financial Times “Top 400 Financial Advisors,” April, 2013.   Criteria are based, in part, upon data gathered from and verified by Morgan Stanley as well as qualitative and quantitative criteria, including but not limited to, assets under management, asset growth, compliance records, and experience.  Morgan Stanley Financial Advisors were nominated by Morgan Stanley.  The rating may not be representative of any one client’s experience and is not indicative of the Financial Advisor’s future performance.  Neither Morgan Stanley Smith Barney LLC nor its Financial Advisors or Private Wealth Advisors pays a fee to The Financial Times in exchange for the rating.

The investments listed may not be suitable for all investors. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, and encourages investors to seek the advice of a financial advisor. The appropriateness of a particular investment will depend upon an investor's individual circumstances and objectives.


Financial Times 400 Top Financial Advisors
Source: ft.com (Awarded Apr 2013) Data compiled by Financial Times based on data as of 12/31/12.

2018-2022 Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded 2018-2022). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award..
Securities Agent: VA, DC, NY, NH, DE, CO, RI, NM, MA, FL, AR, SC, ND, KY, CT, AL, WA, VT, TX, TN, MD, OK, LA, IL, CA, OR, MI, OH, ME, ID, PA, NJ, AZ, PR, NC; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1253049

About Daniel Sheldon

Daniel Sheldon joined Morgan Stanley in 2015 after graduating cum laude from Marist College receiving a Bachelor of Science degree in Business Administration with concentrations in Finance and International Business as well as a Bachelor of Arts degree in Economics. At the Vector Group at Morgan Stanley, Daniel oversees Asset Allocation Strategies, Equity & Fixed Income Portfolio Management, Risk Analytics, & Trade Execution.

Mr. Sheldon resides in Bergen County New Jersey with his wife Nicole. On weekends he enjoys golfing, fishing, and spending time with his two dogs Will & Millie. During his tenure at Marist College, Mr. Sheldon played Division I baseball while also participating in the school’s Investment Practicum program, actively managing a portion of the institution’s endowment. He was elected as President and Lead Economist of the school’s Equity Fund as a junior and transitioned into the same roles of the college’s Fixed Income Fund the following year. Additionally, he was elected President of Marist College’s Investment Club, a title he held throughout his senior semesters.

Mr. Sheldon received his Chartered Financial Analyst designation in 2019 and is registered with the Financial Industry Regulatory Authority (FINRA) holdings his Series 7 and Series 66 licenses.
Securities Agent: AZ, PR, KY, DE, CO, CA, SC, NH, IL, OH, NM, MA, ID, VA, PA, VT, OR, OK, ND, DC, MI, CT, TN, MD, LA, AR, NJ, FL, TX, NY, AL, WA, RI, NC, ME; General Securities Representative; Investment Advisor Representative
NMLS#: 1501578

About Giselle Cantada

Gigi Cantada is the Group Director with The Vector Group at Morgan Stanley. Her primary focus is on providing first-class client service and strategic operational and administrative support to the group's clients. She is the first point of contact for many client questions, and on a daily basis she opens and monitors new and managed accounts, handles administrative and operational matters, and executes buy and sell trade orders.

Gigi began as a compliance analyst with Sherwood Securities/NDB Group in 1995. After five years, she moved to the institutional trading desk of Knight Capital Markets, where she provided settlement and liaison support for large fund companies and institutional clients. Gigi began working with David Sherrill in 2005 and became a key member of The Vector Group when it was established in March, 2010.

Gigi is married and is the mother of four children and an English Bulldog named, Bubba. She lives in Hillsborough, NJ.

About Sayre Sherrill

Sayre joined The Vector Group in October of 2023 after nearly a decade working in the Technology sector. Sayre supports the group's clients as a Client Service Associate, prioritizing world-class service & efficiency. She also manages operations for The Vector Group across New York, Palm Beach and California.

About Kate Moran

Kate joined The Vector Group in March of 2024, and joined Morgan Stanley in September of 2021 after returning to her hometown of Palm Beach, Florida. Prior to Morgan Stanley, Kate worked as Office Manager for Kynikos Associates in New York. Kate graduated from Boston College in 2015, earning a Bachelor of Arts in International Studies: Economics Concentration with a minor in Hispanic Studies. She currently holds Series 7 and Series 66 professional licenses.
Private Wealth Management
Professional Insights

The Boulevardier - Fourth Quarter 2022


Wealth Management
Global Investment Office

Portfolio Insights

Private Wealth Management Podcast

Bringing you engaging stories and key insights surrounding the complexities associated with significant wealth, including:
  • Intergenerational Planning
  • Philanthropic Giving
  • Non-Traditional Assets
  • Managing Family Wealth
Listen | Shared Stories: The Foundation of Family Harmony
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Listen | Shared Stories: The Foundation of Family Harmony

When wealth is passed from one generation to the next, families enter a delicate transition period. Mitzi Perdue, of Sheraton Hotels and Perdue Farms, shares lessons she’s learned after experiencing wealth transfer twice.

Managing Significant Wealth

  • Investment Management
  • Wealth Transfer & Philanthropy
  • Cash Management & Lending
  • Family Governance & Wealth Education
  • Lifestyle Advisory
  • Business Services
Funding Climate Action: Pathways for Philanthropy
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Funding Climate Action: Pathways for Philanthropy

Share a new report in collaboration with the Aspen Institute. The report aims to help climate-oriented philanthropists explore critical issues and align their wealth management strategies with their environmental impact ambitions.

Insights and Outcomes

Thought Leadership for our ultra high net worth clients, which contains thought-provoking articles, authored by leading experts from Morgan Stanley Family Office Resources.
Larry Fitzgerald Jr.'s Playbook on Leadership and Values
Article Image

Larry Fitzgerald Jr.'s Playbook on Leadership and Values

The renowned NFL wide receiver shares insights on aligning your investments with your values.
We look forward to discussing your needs and goals, and the exceptional resources we can place at your disposal.
Market Information Delayed 20 Minutes
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Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.

Asset Allocation does not assure a profit or protect against loss in declining financial markets.

The securities/instruments, investments and investment strategies discussed on this website may not be suitable for all investors. The appropriateness of a particular investment or investment strategy will depend on an investor's individual circumstances and objectives. The views and opinions expressed on this website may not necessarily reflect those of Morgan Stanley Smith Barney LLC (“Morgan Stanley”). This website and its associated content are intended for U.S. residents only.

Morgan Stanley and its Private Wealth Advisors do not provide tax or legal advice. Visitors to this website should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

See the Financial Advisors Biographies for Registration and Licensing information.

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Lifestyle Advisory Services: Products and services are provided by third party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any input concerning such products or services. There may be additional service providers for comparative purposes. Please perform a thorough due diligence and make your own independent decision.

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Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Awards Disclosures
CRC 4237142 (02/2025)