Welcome

The Swanson Group, established in 1973, has grown into a full-service private wealth advisory business offering a suite of family office services. We advise to over $1.7 billion of client assets under management (as of October 2023).

As a trusted advisor and “family CFO”, we offer holistic services across pre-liquidity event planning, asset management, family governance, succession planning, concierge services, childhood wealth education, lending, estate planning strategies, trust services, risk management and more.

Many advisory teams serve hundreds of relationships. At the Swanson Group, we deliberately focus on a select group of affluent clients. By maintaining a 20-to-1 client-to-advisor ratio, we are able to curate highly customized solutions by developing a deeper understanding of your needs and goals.

As a diverse team of eleven professionals, we serve clients in over 25 states from our offices in Des Moines and Chicago. We have always remained true to our Midwestern roots by valuing integrity, trust, hard work and forthright advice. We believe our clients deserve nothing less.

We begin new relationships at a minimum of $5mm of investable assets. Contact us to learn more.
Capabilities
  • Pre-Liquidity Planning
  • Family Governance & Wealth Education
  • Tax, Trust & Estate AdvisoryFootnote1
  • Lifestyle Advisory ServicesFootnote2
  • Comprehensive Wealth Planning
  • Philanthropy Management
  • Asset AllocationFootnote3
  • Proprietary Investment Opportunities
  • Investment Management
  • Open-Architecture Platform
  • Manager Selection
  • Sustainable & Responsible InvestingFootnote4
  • Risk Management
  • 10b5-(1) Programs
  • Hedging Strategies
  • Securities Based LendingFootnote5
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

About PWM

Founded in 1977, Private Wealth Management is the division of Morgan Stanley Wealth Management that is dedicated to serving the firm’s most affluent clients, including some of the world’s most accomplished entrepreneurs, executives and stewards of multigenerational wealth. Functioning as an exclusive investment boutique within a global financial firm, we deliver sophisticated solutions that leverage the intellectual capital and insight of Morgan Stanley’s substantial global resources. Drawing on a deep understanding of your financial life, our goal is to help you:
  • Manage investments with an unwavering focus on your financial strategy and personal goals
  • Create comprehensive, multigenerational wealth management plans based on your needs, challenges and the values that guide your life and legacy
  • Simplify financial complexity to help you achieve clarity and control
Private Wealth Management Highlights
  • Approximately 300 teams1 specialized in assisting individuals and families with $20MM+ in investable assets
  • Over $775 billion in AUM1
  • Comprising 25% of the Barron’s Top 100 Financial Advisors list for 2023
  • Direct access to ultra high net worth experts in philanthropy, family dynamics, wealth transfer, lifestyle advisory and other areas of interest to ultra high net worth families
1 Morgan Stanley Wealth Management, December, 2023

Source: Barron's.com (April 2023) 2023 Barron's Top 100 Financial Advisors awarded in 2023. This ranking was determined based on an evaluation process conducted by Barron's during the period from Dec 2020 - Dec 2021. Neither Morgan Stanley Smith Barney LLC nor its Financial Advisors or Private Wealth Advisors paid a fee to Barron's to obtain or use the ranking. This ranking is based on in-person and telephone due diligence meetings to evaluate each advisor qualitatively, a major component of a ranking algorithm that includes client retention, industry experience, review of compliance records, firm nominations, and quantitative criteria, including assets under management and revenue generated for their firms. Investment performance is not a criterion. Rankings are based on the opinions of Barron's and this ranking may not be representative of any one client’s experience. This ranking is not indicative of the Financial Advisor’s future performance. Morgan Stanley Smith Barney LLC is not affiliated with Barron's. Barron’s is a registered trademark of Dow Jones & Company, L.P. All rights reserved.

Approach

Discovery Process
Investing the time to learn about you and your family; your assets and liabilities and the risk exposures, enables us to formulate strategies and customize the relationship to your needs.
Formulation of Tax, Trust and Estate Strategy
Working with your tax and legal advisors, we help analyze your income and estate tax circumstances to identify and tailor planning techniques that may be used to address your objectives.
Creation of Customized Strategic Asset Allocation
Your customized asset allocation reflects risk, opportunities and taxation across multiple entities, while integrating your investing and estate plans.
Integration of Tactical Asset Allocation
Short-term adjustments seek to capitalize on temporary market distortions. Before making adjustments, we analyze the impact of taxes and trading costs on potential returns.
Implementation of a Customized Wealth Strategy
After comprehensive due diligence and analysis of expected results across multiple market scenarios, strategies are chosen from our expansive investment platform.
Ongoing Assessment
In coordination with your other advisors, we can conduct ongoing reviews and comprehensive reporting to ensure that your strategy adapts to changing financial and family needs.
Here is the list of the awards and recognitions that our team has won over the years that truly sets us apart from other Financial Advising Teams.
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    Barron's Top 100 Institutional Consulting Teams
    2022 Barron's Top 100 Institutional Consulting Teams(formerly referred to as Barron's Top 50 Institutional Consulting Teams, Barron's Top 50 Institutional Consultants, Barron's Top 30 Institutional Consultants))
    Source: Barron's.com (April 2022) 2022 Barron's Top 100 Institutional Consulting Teams ranking awarded in 2022. This ranking was determined based on an evaluation process conducted by Barron's during the period from Dec 2020 - Dec 2021.
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    Forbes Best In-State- Wealth Advisor
    2021-2023 Forbes Best-In- State Wealth Advisors
    Source: Forbes.com (Awarded 2021-2023). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
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    Forbes America's Top Next-Gen Wealth Advisors
    ​Forbes America’s Top Next-Gen Wealth Advisors
    ​Source: Forbes.com (Sept 2021) 2021 Forbes America's Top Next-Gen Wealth Advisors ranking awarded in 2021. This ranking was determined based on an evaluation process conducted by SHOOK Research LLC (the research company) in partnership with Forbes (the publisher) during the period from 3/31/20 - 3/31/21.
Many of today’s companies stay private longer, with more of their valuation
being created before they become publicly traded. Morgan Stanley Private Markets connects a broad network of potential private investors in an accessible ecosystem, allowing eligible clients to invest directly, or buy and sell shares of private companies.

Location

1080 Jordan Creek Pkwy
Ste 400N
West Des Moines, IA 50266
US
Direct:
(515) 224-5544(515) 224-5544

Meet The Swanson Group

About Jonathan Swanson

Jonathan focuses on managing client relationships, portfolio construction, business development and working with multi-generational family business owners on their business succession, aggregating and managing liquid and illiquid personal balance sheet exposures, and charitable endeavors. Jonathan also leads the team’s investment decisions related to private capital strategies.

Jonathan joined Morgan Stanley Private Wealth Management (PWM) in 2011 after six years in New York City, where he started his career in the institutional capital markets division of Bear Stearns. Immediately prior to joining the Morgan Stanley PWM team, Jonathan served as a senior manager research analyst at Titan Advisors, a $6 billion hedge fund and private capital investment management firm now based in Stamford, CT. At Titan, Jonathan was a member of the firm’s eight-person manager selection committee and performed due diligence on hundreds of emerging and established alternative investment managers during his time there.

Jonathan received his B.S. in business and economics from Lehigh University, where he graduated cum laude. He also holds the Chartered Alternative Investment Analyst designation, as well as the Certified Private Wealth Advisor (CPWA) designation, which he obtained at the University of Chicago's Booth School of Business. 

Outside the office, Jonathan previously served as a trustee at Rock in Prevention and Ex-Officio Board Chair of Big Brothers Big Sisters of Central Iowa. Presently, Jonathan serves on the Boards of Youth Standing Strong (YSS), the independent school (Bergman Academy), and is the Investment Committee Chair and Board Member at Dowling Catholic High School.

Jon lives in Des Moines with his wife (Chelsea), daughter (Sloane), and twin boys (Perry and Sutton). In his free time, Jonathan enjoys time with his family, reading, eating good food, music and playing tennis/pickleball.
Securities Agent: DE, MO, AZ, CA, OR, NY, ND, ME, IL, GA, SD, OH, FL, TX, SC, MN, MA, CO, VT, UT, TN, NH, MI, IA, WV, MD, CT, AK, DC, NC, NE; General Securities Representative; Investment Advisor Representative
NMLS#: 1290624

About Rachel Stauffer

Rachel focuses on assisting clients in reviewing and updating investment policy statements, determining strategic asset allocation and working with complex multi-generational families with their investment, estate, trust and tax planning strategies, and philanthropic initiatives. She also leads the team’s investment decisions related to fixed-income asset allocation strategy and manager selection. 

With more than 40 years in the institutional and capital markets business, Rachel applies her extensive industry knowledge to the management of client portfolios. Prior to joining Morgan Stanley Private Wealth Management (PWM) in 2014, she co-managed a $12 billion institutional private fixed-income portfolio on behalf of what is now the Apollo Group. In addition, she gained experience in private equity and corporate finance from her time at Cybus Capital Markets in Des Moines, where she served as an owner/partner.

Rachel earned her bachelor’s degree in political science from Williams College and completed an executive education program in business administration at the Wharton School of the University of Pennsylvania. In addition, she holds the Chartered Financial Analyst® designation and is a member of the CFA Institute and the CFA Society of Iowa. 

Outside the office, Rachel is the immediate past president of the board of the Des Moines Public Library Foundation. Other past non-profit board service included treasurer of the Homestead Living and Learning Center, treasurer of the Chrysalis Foundation and board member for Iowa Public Television. She has also served as a board member of Zygogen, a private biotechnology company.

Rachel and her husband, Jim Lawson, live in Des Moines. In her free time, she enjoys many outdoor activities and is an avid swimmer, runner, biker and occasional triathlete.
Securities Agent: AK, AZ, TX, SC, MD, IL, UT, TN, ND, GA, DE, WV, OH, MN, SD, NH, ME, IA, DC, NE, MA, NY, MI, CA, FL, CO, NC, OR, MO, CT; General Securities Representative; Investment Advisor Representative
NMLS#: 1297874

About Ryan Mikluscak

We are expanding our geographic reach as Ryan will be based in our team’s new Omaha, NE office. He will be integrated into our team-based approach to serving our clients. Prior to joining the team, Ryan was a First Vice President and Business Development Manager at Morgan Stanley. He was responsible for synthesizing and delivering the vast resources of our firm to advisory teams like our own. Ryan’s background and expertise includes a keen focus on manager selection, portfolio construction, private equity, banking, lending, investment banking, M&A and more.


Ryan began his financial services career in 2007 with a large multinational investment bank and joined Morgan Stanley in 2012 as a Vice President and Private Banker. Ryan received his Bachelors of Science degree in Finance, Banking and Investments from the University of Nebraska Omaha and a Masters of Business Administration from Creighton University. He resides in Omaha with his two daughters, Lily and Maeve.
Securities Agent: NJ, NC, ME, MA, DC, OR, NE, IN, IA, NH, MI, MD, FL, GA, DE, OH, UT, TX, SC, ND, CT, AK, SD, WV, MO, MN, TN, IL, AZ, KS, CO, CA, NY, VT; General Securities Representative; Investment Advisor Representative

About Meredith Parrish

Meredith focuses on wealth planning with a specific focus on family dynamics. Meredith has over a decade of experience in working with complex multi-generational family estates on issues ranging from wealth transfer and philanthropy to lifestyle advisory and sophisticated estate planning strategies.

Prior to joining the team, Meredith worked as an internal wholesaler at Calamos Investments with an international client base of advisors. She also worked at Strong Investments, providing guidance to 401(k) clientele on managing their retirement assets. She is a member of the Investment Management Consultants Association and holds the Certified Investment Management AnalystSM designation from the Wharton School of the University of Pennsylvania.

Meredith earned a B.S. in international business and marketing from Marquette University. She serves as treasurer of the University of Chicago Cancer Research Foundation and former development chair at the Ronald Knox Montessori School. She lives in Wilmette, IL with her two children, Emma and Will, and she enjoys travel and good food.

This role cannot solicit or provide investment advice.

About Dan Berggren

Dan is responsible for universal, top-down portfolio construction, as well as for the group's macroeconomic, geopolitical and capital markets research efforts. His capital markets research is pulled from both external and proprietary resources, and is integrated into the group's investment strategies for all clients. In his analyst capacity, Dan employs a dynamic, hands-on approach to manager selection and asset allocation analytics across client portfolios. He has directed the team's strategic portfolio rebalancing efforts for over a decade, and guides our asset allocation recommendations. Dan graduated with a B.S. in business marketing from Marist College, and has been with the team for over 20 years.

About Deb Kearney

Deb joined 2017 and brings over 20 years of financial services experience to our clients. She works to streamline processes and provide an exceptional service experience. Prior to her current position, Deb worked as a practice manager for another financial services firm. Born and raised in Des Moines, Deb received her Associate of Arts degree in business administration from Grand View University and her Bachelor of Business Administration degree from Iowa State University.

About Reed Bailey

Reed is responsible for performance reporting, portfolio construction, and investment manager due diligence. Working with other members of the team he works in developing the group’s views on the macroeconomic environment and capital markets research. He also works in developing & implementing the group’s business development strategy.

Reed joined in the team in 2020 after graduating from Drake University with a B.S.B.A in Accounting & Finance. Outside of work Reed enjoys being outdoors, golfing, football, and spending time with family.

About Michele Whitty

I leverage 25+ years of experience in fund development, marketing, board service, donor cultivation, and non-profit strategy in my role with the team. With decades of advancement and donor cultivation experience, I assist families with maximizing impact and tax-efficient giving strategies.

I have managed annual funds, capital campaigns, initiated a major gifts program, served on community boards and worked as an Advancement Director. In my role as a Client Service Associate, I bring best practice strategies to our team for non-profit institutions and affluent families in matters related to board development, donor cultivation and capital campaigns/annual funds. I am also responsible for advancing the team’s marketing and community development initiatives.

About Charley Crowley

Charley Crowley joined Morgan Stanley in 2022 as a Registered Client Service Associate. He joined our team after a year as a tax associate at RSM. Charley’s responsibilities include producing strategy reports, synthesizing client and prospective client data to develop customized financial plans, and designing tailored reporting for clients. His industry experience allows him to focus on servicing clients by understanding their investment objectives and working in partnership with the other team members to deliver solutions.

Charley earned his Bachelor’s degree in Financing and Accounting at Iowa States Ivey College of Business.

Charley resides in West Des Moines, Iowa, In his spare time, Charley enjoys spending time with his family, playing basketball, snowboarding, traveling, and supporting Boston based professional sports teams and the Iowa State Cyclones.

About Tom Pierson

Tom brings over 20 years in finance and wealth management support to our team. After graduating from Augustana College, he spent the first decade of his career at JPMorgan Chase throughout Chicagoland before moving to Denver and joining Wells Fargo Private Bank. After relocating to Des Moines in 2022, he pivoted his career to the investment side with Merrill Lynch where he became fully registered and fostered a resolve to be part of something greater within Private Wealth Management and institutional investing. Happy to be back in the heartland (and thrilled with the soft landing within the Swanson Group), his focus here is facilitating the operational component of our business and creating a seamless experience within all facets of our clients’ relationship.

Outside of work, Tom enjoys a good book, song, or movie (as long as it doesn’t ruin the book) as well as hiking, biking, and lounging with his wife, dog, and chickens.
Private Wealth Management
Professional Insights

Swanson Group Named to Forbes Magazine Best in State

Managing Significant Wealth

  • Investment Management
  • Wealth Transfer & Philanthropy
  • Cash Management & Lending
  • Family Governance & Wealth Education
  • Lifestyle Advisory
  • Business Services
Funding Climate Action: Pathways for Philanthropy
Article Image

Funding Climate Action: Pathways for Philanthropy

Share a new report in collaboration with the Aspen Institute. The report aims to help climate-oriented philanthropists explore critical issues and align their wealth management strategies with their environmental impact ambitions.

Private Wealth Management Podcast

Bringing you engaging stories and key insights surrounding the complexities associated with significant wealth, including:
  • Intergenerational Planning
  • Philanthropic Giving
  • Non-Traditional Assets
  • Managing Family Wealth
LISTEN | Passion Assets: Investing in Art
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LISTEN | Passion Assets: Investing in Art

When a passion for collecting evolves into something of considerable value, new issues are raised. Hear what the professionals have to say about the best practices and pitfalls of collecting art and collectibles.

Insights and Outcomes

Thought Leadership for our ultra high net worth clients, which contains thought-provoking articles, authored by leading experts from Morgan Stanley Family Office Resources.
Larry Fitzgerald Jr.'s Playbook on Leadership and Values
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Larry Fitzgerald Jr.'s Playbook on Leadership and Values

The renowned NFL wide receiver shares insights on aligning your investments with your values.
We look forward to discussing your needs and goals, and the exceptional resources we can place at your disposal.
1Morgan Stanley Smith Barney LLC and its affiliates and their employees (including Financial Advisors and Private Wealth Advisors) are not in the business of providing tax or legal advice. These materials and any statements contained herein should not be construed as tax or legal advice. Individuals should consult their personal tax advisor or attorney for matters involving taxation and tax planning and their attorney for matters involving personal trusts and estate planning.

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2Morgan Stanley Smith Barney LLC (the “Firm”) and its affiliates do not currently offer the services provided by this Service Provider(s). The Service Provider(s) is not an affiliate of the Firm. Any review of the Service Provider(s) performed by the Firm was based on information from sources that we believe are reliable but we cannot guarantee its accuracy or completeness. This referral should in no way be considered to be a solicitation by the Firm for business on behalf of the Service Provider(s). The Firm makes no representations regarding the appropriate or otherwise of the products or services provided by the Service Provider(s). There may be additional service providers for comparative purposes. If you choose to contact the Service Provider(s), do thorough due diligence, and make your own independent decision.

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3Asset Allocation does not assure a profit or protect against loss in declining financial markets.

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4Investing in the market entails the risk of market volatility. The value of all types of investments may increase or decrease over varying time periods. The returns on a portfolio consisting primarily of sustainable or impact investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because sustainability and impact criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria.

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5Borrowing against securities may not be appropriate for everyone. You should be aware that there are risks associated with a securities based loan, including possible maintenance calls on short notice, and that market conditions can magnify any potential for loss. For details please see the important disclosures below.

Securities based loans are provided by Morgan Stanley Smith Barney LLC, Morgan Stanley Private Bank, National Association or Morgan Stanley Bank, N.A, as applicable.

Important Risk Information for Securities Based Lending: You need to understand that: (1) Sufficient collateral must be maintained to support your loan(s) and to take future advances; (2) You may have to deposit additional cash or eligible securities on short notice; (3) Some or all of your securities may be sold without prior notice in order to maintain account equity at required maintenance levels. You will not be entitled to choose the securities that will be sold. These actions may interrupt your long-term investment strategy and may result in adverse tax consequences or in additional fees being assessed; (4) Morgan Stanley Bank, N.A., Morgan Stanley Private Bank, National Association or Morgan Stanley Smith Barney LLC (collectively referred to as “Morgan Stanley”) reserves the right not to fund any advance request due to insufficient collateral or for any other reason except for any portion of a securities based loan that is identified as a committed facility; (5) Morgan Stanley reserves the right to increase your collateral maintenance requirements at any time without notice; and (6) Morgan Stanley reserves the right to call securities based loans at any time and for any reason.

With the exception of a margin loan, the proceeds from securities based loan products may not be used to purchase, trade, or carry margin stock (or securities, with respect to Express CreditLine); repay margin debt that was used to purchase, trade or carry margin stock (or securities, with respect to Express CreditLine); and cannot be deposited into a Morgan Stanley Smith Barney LLC or other brokerage account.

To be eligible for a securities based loan, a client must have a brokerage account at Morgan Stanley Smith Barney LLC that contains eligible securities, which shall serve as collateral for the securities based loan.

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Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.

Asset Allocation does not assure a profit or protect against loss in declining financial markets.

The securities/instruments, investments and investment strategies discussed on this website may not be suitable for all investors. The appropriateness of a particular investment or investment strategy will depend on an investor's individual circumstances and objectives. The views and opinions expressed on this website may not necessarily reflect those of Morgan Stanley Smith Barney LLC (“Morgan Stanley”). This website and its associated content are intended for U.S. residents only.

Morgan Stanley and its Private Wealth Advisors do not provide tax or legal advice. Visitors to this website should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

Morgan Stanley Private Wealth Advisers may only transact business in states where they are registered or excluded or exempted from registration. Transacting business, follow-up and individualized responses involving either effecting or attempting to effect transactions in securities, or the rendering of personalized investment advice for compensation, will not be made to persons in states where Morgan Stanley Private Wealth Advisers are not registered or excluded or exempt from registration.

See the Financial Advisors Biographies for Registration and Licensing information.

Certified Financial Planner™ Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and CFP® (with flame logo)® in the U.S., which it awards to individuals who successfully complete CFP® Board's initial and ongoing certification requirements.

Investment Management Consultants Association, Inc. owns the marks CIMA®, Certified Investment Management Analyst® (with graph element)®, and Certified Investment Management Analyst® .

Morgan Stanley Smith Barney LLC offers insurance products in conjunction with its licensed insurance agency affiliates.

Life insurance, disability income insurance, and long-term care insurance are offered through Morgan Stanley Smith Barney LLC's licensed insurance agency affiliates.

Lifestyle Advisory Services: Products and services are provided by third party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any input concerning such products or services. There may be additional service providers for comparative purposes. Please perform a thorough due diligence and make your own independent decision.

Private Bankers are employees of Morgan Stanley Private Bank, National Association.

Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.

Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Awards Disclosures
CRC 6295606 (3/2024)