Welcome

As Morgan Stanley Private Wealth Advisors, we combine our own talents and experience with the vast resources of a global financial services firm to address the planning, governance, liability management and investing needs of ultra high net worth families, their businesses and philanthropic enterprises. We take a holistic approach that is grounded in investment strategy, but covers virtually every aspect of your financial life: risk management, liabilities, trusts and estate structures and even family dynamics and lifestyle management issues. Our goal is to help preserve and grow your financial, family and social capital so that it can have the greatest positive impact today and for generations to come.

We look forward to learning more about you and your family, and discussing the resources we can place at your disposal.
Capabilities
  • Philanthropy Management
  • Tax, Trust & Estate AdvisoryFootnote1
  • Proprietary Investment Opportunities
  • Hedging Strategies
  • Pre-Liquidity Planning
  • Comprehensive Wealth Planning
  • Cash Management & LendingFootnote2
  • Risk Management
  • Family Governance & Wealth Education
  • Retirement & Pension Plans
  • Sudden Wealth Financial Planning
  • Lifestyle Advisory ServicesFootnote3
  • Sustainable & Responsible InvestingFootnote4
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

About PWM

Founded in 1977, Private Wealth Management is the division of Morgan Stanley Wealth Management that is dedicated to serving the firm’s most affluent clients, including some of the world’s most accomplished entrepreneurs, executives and stewards of multigenerational wealth. Functioning as an exclusive investment boutique within a global financial firm, we deliver sophisticated solutions that leverage the intellectual capital and insight of Morgan Stanley’s substantial global resources. Drawing on a deep understanding of your financial life, our goal is to help you:
  • Manage investments with an unwavering focus on your financial strategy and personal goals
  • Create comprehensive, multigenerational wealth management plans based on your needs, challenges and the values that guide your life and legacy
  • Simplify financial complexity to help you achieve clarity and control
Private Wealth Management Highlights
  • Approximately 350 teams1 specialized in assisting individuals and families with $20MM+ in investable assets
  • Over $980 billion in AUM1
  • Comprising 23% of the Barron’s Top 250 Private Wealth Management Teams for 2024
  • Direct access to ultra high net worth experts in philanthropy, family dynamics, wealth transfer, lifestyle advisory and other areas of interest to ultra high net worth families
1 Morgan Stanley Wealth Management, December, 2024

Source: Barron's.com (May 2024) 2024 Barron's Top 250 Private Wealth Management Teams awarded in 2024. The teams are ranked on a variety of factors, including their size and shape, their regulatory records and credentials of their members, and the resources they have at their disposal to serve their client bases. The rankings are meant as a starting point for clients looking for an advisor—a first-pass vetting that can help investors narrow a search. Every advisor will have his or her own approach to investing, financial planning, and other services. Clients are encouraged to approach a search for an advisor the way they would a search for a doctor—interviewing multiple professionals and getting opinions from multiple third parties. Rankings are based on the opinions of Barron's and this ranking may not be representative of any one client’s experience. This ranking is not indicative of the Financial Advisor’s future performance. Morgan Stanley Smith Barney LLC is not affiliated with Barron's. Barron’s is a registered trademark of Dow Jones & Company, L.P. All rights reserved.

Approach

Discovery Process
Investing the time to learn about you and your family; your assets and liabilities and the risk exposures, enables us to formulate strategies and customize the relationship to your needs.
Formulation of Tax, Trust and Estate Strategy
Working with your tax and legal advisors, we help analyze your income and estate tax circumstances to identify and tailor planning techniques that may be used to address your objectives.
Creation of Customized Strategic Asset Allocation
Your customized asset allocation reflects risk, opportunities and taxation across multiple entities, while integrating your investing and estate plans.
Integration of Tactical Asset Allocation
Short-term adjustments seek to capitalize on temporary market distortions. Before making adjustments, we analyze the impact of taxes and trading costs on potential returns.
Implementation of a Customized Wealth Strategy
After comprehensive due diligence and analysis of expected results across multiple market scenarios, strategies are chosen from our expansive investment platform.
Ongoing Assessment
In coordination with your other advisors, we can conduct ongoing reviews and comprehensive reporting to ensure that your strategy adapts to changing financial and family needs.

Clients

We manage approximately $2.6 billion* for a select group of clients that include entrepreneurs, C-suite executives, athletes, entertainers, high net worth individuals, foundations and retirement plans. Our role is to serve as their trusted advisors who anticipate and address their challenges and help them create comprehensive plans to reach their goals. We work to take the burdens of managing wealth off our clients, so they are free to focus on the important people and causes in their lives.

* As of 03/31/2023.
    Corporate Executives
    As a senior executive, your financial security becomes increasingly tied to your company’s success. We can help you assess risks and rewards, weigh your alternatives, and implement strategy in regards to your concentrated equity position and compensation package. We work closely with you to enhance security and liquidity through tailoring, hedging and diversification strategies, consistent with your insider status and corporate disclosure requirements. Through connecting with our comprehensive family office capabilities and services, we can help you achieve control, organization, and discipline to address the full spectrum of your multifaceted, multigenerational wealth management challenges. Helping you manage not only your investments but also your balance sheet, liquidity needs, and affluent lifestyle.
    Learn More
    Private Equity & Venture Capital Principals
    In managing the personal wealth of many private equity principals, we have developed a very specific knowledge base and a unique set of capabilities. We can help you mitigate concentration risk created by your co-investments and core holdings in your funds, and hedge or divest a concentrated stock position should your distributions ever come in form of equity. For our financially sophisticated clients, we are here to provide supplemental experience you need to reach your personal and professional goals while supporting the people, causes and institutions that add meaning to your life. Our holistic approach covers virtually every aspect of your financial life with the goal to help preserve and grow your financial, family and social capital so that it can have the greatest positive impact today and for generations to come.
    Learn More
    Entrepreneurs
    As an Entrepreneur, you have devoted your career to building your enterprise. Now, it is time to plan for what comes next: enjoying the substantial rewards of your success, spending more time with your family and pursuing new challenges. In our thoughtful approach, we provide the knowledge, experience and resources needed to navigate the different stages of your company’s growth from inception to monetization or succession. We can help you achieve clarity and control in this highly complex liquidity event while adhering to your unique requirements-so you can accomplish the things in life that are essential to you.
    Learn More
    Pre-IPO Planning
    Your financial success is closely tied to the success of your company’s IPO and its ability to create and sustain value in the future. You may have founder’s stock, restricted and control stock, and/or stock options. The result: a concentrated stock position representing a significant portion of your personal net worth —and a high level of complexity. Whether you intend to fully liquidate your holdings or maintain exposure, we can help you create strategies based on your objectives, considering tax optimization and immediate liquidity needs to construct a long-term strategy for diversification. We guide and support you in taking the proper steps in addressing the complexities of IPO Wealth by leveraging the intellectual capital and insight of Morgan Stanley’s substantial global resources.
    Learn More

National Recognition:

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    Forbes Best-In-State Wealth Management Teams
    2025, 2024 & 2023 Forbes Best-In-State Wealth Management Teams

    Source: Forbes.com (Awarded Jan 2025, 2024, 2023) Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award.
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    Forbes Best-in-State Wealth Advisors
    Darren Pfefferman has been named to Forbes Magazine's List of America's Best-in-State Wealth Advisors (2018-2024)

    2024, 2023, 2022, 2021, 2020, 2019, 2018 Forbes Best-In- State Wealth Advisors
    Source: Forbes.com (Awarded 2018-2024). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of the year prior to the issuance of the award.
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    Barron's Top 1,200 Financial Advisors: State-by-State
    Darren Pfefferman has been named to Barron's list of America's Top 1,200 Financial Advisors: State-by-State (2017-2024)

    2024, 2023, 2022, 2021, 2020, 2019, 2018, 2017 Barron's Top 1,200 Financial Advisors (formerly referred to as Barron's Top 1,000 Financial Advisors: State-by-State)
    Source: Barrons.com (Awarded 2017-2024). Data compiled by Barron's based on 12-month period concluding in Sept of the year prior to the issuance of the award.
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    Financial Times 400 Top Financial Advisors
    Darren Pfefferman has been named to The Financial Times' list of America's Top 400 Financial Advisors (2016-2019)

    2019, 2018, 2017, 2016 Financial Times 400 Top Financial Advisors
    Source: ft.com. Data compiled by the Financial Times based the following time periods:
    Awarded 2019; data 6/30/15 - 6/30/18
    Awarded 2018; data 6/30/15 - 6/30/17
    Awarded 2017; data 9/30/14 - 9/30/16
    Awarded 2016; data 9/30/13 - 9/30/15

WORKPLACE FINANCIAL BENEFITS WITH MORGAN STANLEY AT WORK

Our mission is to help your company elevate your workplace financial benefits—helping you to attract and retain top talent. Our end-to-end solutions support your company and employees at any stage of growth through a powerful combination of modern technology, insightful guidance, and dedicated service.

    Equity Solutions

    Equity ownership is a powerful motivator. Streamline equity management through our leading-edge technology and provide global audit-ready reporting and insights, alongside customizable participant experiences to engage and educate your employees on how to make the most of their benefits. Our global solutions support private and public companies at any stage of growth.

    • Equity Administration and Financial Reporting
    • Liquidity Events
    • 409A Valuation Services and Cap Table Management

    Learn more
    Retirement

    For your employees, retirement is more than a date in the future—it's a milestone that takes time, hard work, and the right tools. Through our consultative process, we strive to assist with the management of your fiduciary responsibilities and risk, simplify plan management, and help you improve retirement readiness for your employees.

    • Defined Contribution Consulting
    • Solutions-Oriented Plans
    • Fiduciary Investment Oversight

    Learn more
    Deferred Compensation

    Access a range of Nonqualified Deferred Compensation plan services or pick the ones that best fit your needs. We provide recordkeeping and plan design, portfolio construction services, and plan education for your executive talent. We help you determine the appropriate plan design and inform a funding strategy through a needs-based assessment and consultative approach.

    Services include:

    • Recordkeeping and Plan Design
    • Portfolio Construction
    • Wealth Management Services
    Learn more
    Executive Services

    Our dedicated team provides concierge-level support for your executives' equity compensation plans, from 10b5-1 trading plans to form filing related to Rule 144 transactions, to access to wealth management and tax-optimization strategies, so helping them navigate their complex financial needs with greater confidence and certainty:

    • Equity Compensation Services
    • Equity Award Analysis
    • Specialized Solutions
    Learn more
    Saving and Giving

    Saving and Giving benefits can make a real difference in your employees' lives as they can support the things that matter most to them—like saving for education and repaying student loans. Show that you are committed to your employees' priorities with leading-edge solutions that help them chart a path toward financial well-being.

    • College Savings
    • Student Loan Repayment and Refinancing
    • Charitable Giving
    Learn more
    Financial Wellness

    We offer Financial Wellness with every solution we provide. Through a powerful combination of education, digital tools and guidance, Financial Wellness is designed to address the unique needs of your employees and empower their financial journey at every stage. Give your employees the confidence to take charge of their finances.

    • Financial Education
    • Digital Tools
    • Financial Guidance

    Learn more

Location

4350 La Jolla Village Dr
Ste 1000
San Diego, CA 92122
US
Direct:
(858) 597-7754(858) 597-7754

Meet The Pfefferman/Daluiso Group

About Darren Pfefferman

A 30-year Morgan Stanley veteran, Darren Pfefferman provides comprehensive wealth planning and investment strategies for corporate executives, high net worth individuals, family offices, institutional endowments and foundations. He is a designated Family Wealth Director, a title held by fewer than 4% of Morgan Stanley Advisors. As such, Darren is qualified to help provide his clients with the highest level of consulting services and resources. These consulting areas include business succession planning, monetizing business ownership, alternative investments, control and restricted securities, equity and interest rate risk management, family dynamics, philanthropy and wealth transfer strategies.

Darren is also a Portfolio Management Director and Alternative Investments Director within Morgan Stanley. He consults with clients on developing asset and liability management strategies tailored to meet their specific goals and objectives. Darren has extensive knowledge and experience in risk management and the applications of multiple investment advisory methods and disciplines.

Darren holds a Bachelor of Science degree in finance from San Diego State University and is a graduate of the Wharton School of Business Investment Management Analyst Program at the University of Pennsylvania, where he earned the designation of Certified Investment Management Analyst®. He is an active member of the Investment Management Consultants Association (IMCA), and the CFA® Institute.

Darren has been recognized by the Financial Times as one of the Top 400 Financial Advisors in the United States for 2016-2019. He has also been recognized by Barron’s as one of the Top 1,200 Advisors in America for 2017-2025. In 2018-2025, he was named to Forbes Magazine's List of America's Best-in-State Wealth Advisors.

He and his wife have three children and reside in San Diego, California

Disclosure(s):
2018, 2019, 2020, 2021, 2022, 2023, 2024 and 2025 Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded 2018, 2019, 2020, 2021, 2022, 2023, 2024, 2025). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.

2017, 2018, 2019, 2020, 2021, 2022, 2023, 2024 and 2025 Barron's Top 1,200 Financial Advisors: State-by-State (formerly referred to as Barron's Top 1,000 Financial Advisors: State-by-State)
Source: Barrons.com (Awarded 2017, 2018, 2019, 2020, 2021, 2022, 2023, 2024 and 2025). Data compiled by Barron's based on 12-month period concluding in Sept of the year prior to the issuance of the award.

2016, 2017, 2018, and 2019 Financial Times 400 Top Financial Advisors
Source: ft.com. Data compiled by the Financial Times based the following time periods:
Awarded 2020; data 6/30/16 - 6/30/19
Securities Agent: VA, KY, SD, NE, MD, IA, HI, TX, PA, FL, NC, IL, ID, DE, CA, MO, WY, UT, NJ, AZ, OH, NM, MI, OR, NY, NV, CT, WA, MN; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1270212

About Brad Daluiso

Brad Daluiso joined the team in 2002 after having spent ten years in the NFL.  Brad’s focus is on providing an exemplary level of service to a diverse group of clients that include business owners, athletes, entertainers and other high net worth individuals, as well as trusts and retirement plans. Brad is primarily responsible for the team’s new client acquisition, and has a concentration in financial planning.

Brad retired in 2001 as the New York Giants all-time most accurate kicker, and their second all-time leading scorer. Brad played in Super Bowl XXVI with the Buffalo Bills and Super Bowl XXXV with the New York Giants. In 2000, he was awarded the Ed Block Courage Award, and in 2003, was recognized as one of the ten most revolutionary special team’s players in the history of professional football (The Star Ledger, September 10, 2003).

A San Diego native, Brad is actively involved within the community. He serves on the board of directors of the Foundation for Grossmont and Cuyamaca Colleges. He is the founder of the Brad Daluiso Golf Classic, supporting Grossmont College athletics, exercise science and wellness. Brad attended Grossmont College and UCLA, and holds a Bachelor of Arts degree from Fairleigh Dickinson University.

Brad’s hobbies include mountain biking, golf and cooking. He is married, has three children and resides in Carmel Valley.
Securities Agent: MD, VA, MI, KY, UT, OH, NY, CA, DE, AZ, NM, FL, ID, NJ, IA, MN, WA, NE, TX, PA, IL, HI, NV, OR, NC; General Securities Representative; Investment Advisor Representative; Managed Futures
NMLS#: 1268373

About Christina H Ordner

Christina Ordner has been providing clients with essential support services since joining the financial services industry in 2000. She is highly experienced in all aspects of client servicing ranging from daily operational needs to providing family office administration requests.

Christina began her career at Morgan Stanley and joined the Pfefferman/Daluiso Group in 2004.
She grew up in San Diego and graduated from National University with a Bachelor of Arts in Psychology.

Christina spent most of her life in San Diego, but recently moved to be closer to her husband's family. She now resides in Katy, Texas with her husband Ethan, daughter Kennedy and their two dogs, Bodhi & Tex. They enjoy spending time with family & exploring their new city.

About Morgan W Elliott

Morgan Elliott began his career in the role of analyst with Smith Barney’s Consulting Group when he joined Morgan Stanley in 2005. Morgan holds a Bachelor of Science degree in finance from Penn State University and is a Cᴇʀᴛɪꜰɪᴇᴅ Fɪɴᴀɴᴄɪᴀʟ Pʟᴀɴɴᴇʀ™ professional. He is proficient in a variety of investment analytics, investment research, simulation/modeling and asset allocation. As such, he is responsible for the day-to-day trading of client portfolios and serves on the Pfefferman/Daluiso Group’s investment committee for select portfolio strategies.

He was born and raised in San Diego and resides in Point Loma with his wife Florencia and their dogs, Mia and Apollo.

About Patcharapa Chiwarak

With extensive training in client service and organizational skills honed over 13 years of diverse experience, Pat supports our team’s Private Wealth Advisors in their efforts to deliver an outstanding service experience. Working very closely with the team, she ensures that clients’ needs are met with efficiency, professionalism and extreme attention to detail. Pat has a passion for problem-solving, coupled with a strong work ethic and dedication to the team.

Pat graduated from San Francisco State University with a Bachelor of Science in business administration with a concentration in marketing and went on to earn her MBA with an emphasis in Finance. Prior to joining the Morgan Stanley, she worked as a financial consultant partner at Charles Schwab, a licensed banker at JP Morgan Chase and a personal banker at Wells Fargo Bank. Earlier in her professional life, she managed a family restaurant and enjoyed cooking as a chef in her native Thai cuisine.

Pat relocated from Sonoma County and she now resides in San Diego, with her husband, Joshua, and their two sons. She enjoys traveling, especially visiting cultural, historical and sacred sights, and natural landmarks. She also enjoys cooking, growing an edible garden, warm weather and spending time with family and friends.

About Victor Penera

Victor started with Morgan Stanley in 2022 and previously worked as a registered client service associate before becoming the team’s Wealth Management Analyst & Financial Planning Specialist. Prior to joining the firm, Victor began his career with Merrill Lynch as an analyst in their Financial Advisor Development Program. Victor graduated from San Diego State University with his Bachelor of Science degree in Finance and later went on to complete his Master of Science in Financial & Tax Planning.

During his time as a student, Victor was elected by his peers to serve as a student government Executive Officer where he led the biggest food drive in the California State University system and was awarded with the Associated Students Lamp of Leadership. Victor is still actively involved on campus through his participation in the Aztec Mentor Program as well as student/alumni events within the Fowler College of Business. Victor is also a Cᴇʀᴛɪꜰɪᴇᴅ Fɪɴᴀɴᴄɪᴀʟ Pʟᴀɴɴᴇʀ™ professional and regularly serves as a volunteer for the CFP Board Center for Financial Planning.

Victor is originally from Northern California and now resides in Pacific Beach with his fiancée and their two dogs. During his free time, he enjoys watching sports, trying new restaurants, and spending time with family and friends.
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Equity Compensation

Helping you make the most of your equity awards and better understand how it may fit into your your larger financial picture – today and tomorrow.

  • Vesting events
  • Option expirations
  • Restricted stock units
  • Tax implications

Private Wealth Management Podcast

Bringing you engaging stories and key insights surrounding the complexities associated with significant wealth, including:
  • Intergenerational Planning
  • Philanthropic Giving
  • Non-Traditional Assets
  • Managing Family Wealth
LISTEN | Passion Assets: Investing in Art
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LISTEN | Passion Assets: Investing in Art

When a passion for collecting evolves into something of considerable value, new issues are raised. Hear what the professionals have to say about the best practices and pitfalls of collecting art and collectibles.

Managing Significant Wealth

  • Investment Management
  • Wealth Transfer & Philanthropy
  • Cash Management & Lending
  • Family Governance & Wealth Education
  • Lifestyle Advisory
  • Business Services
Funding Climate Action: Pathways for Philanthropy
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Funding Climate Action: Pathways for Philanthropy

Share a new report in collaboration with the Aspen Institute. The report aims to help climate-oriented philanthropists explore critical issues and align their wealth management strategies with their environmental impact ambitions.

Insights and Outcomes

Thought Leadership for our ultra high net worth clients, which contains thought-provoking articles, authored by leading experts from Morgan Stanley Family Office Resources.
Larry Fitzgerald Jr.'s Playbook on Leadership and Values
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Larry Fitzgerald Jr.'s Playbook on Leadership and Values

The renowned NFL wide receiver shares insights on aligning your investments with your values.
We look forward to discussing your needs and goals, and the exceptional resources we can place at your disposal.
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Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

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Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.

Asset Allocation does not assure a profit or protect against loss in declining financial markets.

The securities/instruments, investments and investment strategies discussed on this website may not be suitable for all investors. The appropriateness of a particular investment or investment strategy will depend on an investor's individual circumstances and objectives. The views and opinions expressed on this website may not necessarily reflect those of Morgan Stanley Smith Barney LLC (“Morgan Stanley”). This website and its associated content are intended for U.S. residents only.

Morgan Stanley and its Private Wealth Advisors do not provide tax or legal advice. Visitors to this website should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

Morgan Stanley Private Wealth Advisers may only transact business in states where they are registered or excluded or exempted from registration. Transacting business, follow-up and individualized responses involving either effecting or attempting to effect transactions in securities, or the rendering of personalized investment advice for compensation, will not be made to persons in states where Morgan Stanley Private Wealth Advisers are not registered or excluded or exempt from registration.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

See the Financial Advisors Biographies for Registration and Licensing information.

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Life insurance, disability income insurance, and long-term care insurance are offered through Morgan Stanley Smith Barney LLC's licensed insurance agency affiliates.

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Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Awards Disclosures
CRC 4237142 (02/2025)