Story and Services

We believe in the importance of building a relationship of trust with our clients and this is the foundation and driving principle of our practice. Sharing financial information with an advisor is a highly personal experience so it is important you have a high level of trust and connection with your advisor team.

We take pride in the detailed initial discovery process we conduct with each client. We work closely with you to understand your financial story, and within this discovery process we will develop a thoughtful financial plan and investment strategy that reflects your goals and values throughout every stage of your life. We strive to understand your feelings and past experiences with money, household finances, interactions with financial institutions, investing, and how you view the world around you. The information gathered from these discussions is just the beginning of building a longstanding relationship focused on what matters the most to you.
Services Include
  • Professional Portfolio Management1
  • Wealth Management2
  • Financial Planning3
  • Estate Planning Strategies4
  • Business Planning5
  • Retirement Planning6
  • Planning for Education Funding7
  • 529 Plans8
  • Trust Accounts9
  • 401(k) Rollovers
  • Fixed Income10
  • Municipal Bonds11
  • Life Insurance12
  • Long Term Care Insurance13
  • LGBT Planning Services
  • Sustainable Investing14
  • Philanthropic Services
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

4 Step Process

    What are your hopes and dreams?

    Our approach to wealth planning focuses on what is most meaningful to you.

    Whether meeting with you for the first time or reviewing your progress and life goals, this is our priority.

    Leveraging our vast resources—including intellectual capital, experience and dedicated personal service—we can work with you to create a personalized wealth strategy. Our 4 step approach to Wealth Management is formal yet flexible. Over time, we can adapt it to changing circumstances, helping you to achieve—and to protect—your goals.
    • DISCOVER
      Our relationship begins with a thorough understanding of you – your needs, your lifestyle and family, and your goals for the future.
    • CREATE
      We work with you to develop a roadmap to help you achieve and protect the outcomes you envision.
    • ACT
      Next, we can help you implement investment, retirement, trust services, lending, cash management and insurance solutions suited to your needs.
    • ADJUST
      Achieving your goals requires vigilance and flexibility. We'll help you monitor your progress and make adjustments as life evolves, markets and tax laws shift, and priorities change.

    Location

    8300 Norman Center Dr
    Ste 1150
    Bloomington, MN 55437
    US
    Direct:
    (952) 921-1980(952) 921-1980

    Meet The Ellman Group

    About Me

    Chad has been in financial services for over 20 years and has been blessed with great mentors and successes. He knew at a young age he wanted to be a Financial Advisor and that dream has never waivered, however, what he didn't know at the time was how he would truly enjoy the relationships he has with his clients and that is the reason why he comes to work every day.

    Chad began his career at North Star Resource Group and then eventually joined Merrill Lynch where Chad helped clients with estate and investment planning for approximately ten years. In 2009 Chad moved his growing practice to Morgan Stanley and is the team's Senior Financial Advisor and Chartered Retirement Planning Counselor.

    In addition, as a Family Wealth Advisor, Chad is able to view and recommend strategies in managing complex generational wealth and inheritances for his clients. This is a unique certification and is often multifaceted in managing the family relationships and finances. With Chad's experience in this area, he is able to manage the process effectively and provide direction and guidance to clients in what can be a chaotic time in one's life.

    Chad earned his B.S. degree from Mankato State University where he also played football. Chad and his wife, Stacy, reside in Victoria with their two daughters, Madison and Alexis. In his spare time, Chad enjoys hunting, fishing, golfing, and spending time with his family.
    Securities Agent: TX, MN, WI, VA, SD, SC, OH, NY, NV, ND, MA, IL, GA, FL, DE, CA, AZ; Managed Futures; General Securities Representative; Investment Advisor Representative
    NMLS#: 1578874

    About Me

    Cheri has worked in various roles within financial services for the past 6 years, providing her with a wealth of experiences and responsibilities. Cheri comes from a robust financial planning background and has a strong reputation in the industry for her commitment to client service and education. She is dedicated to learning about and understanding what matters the most to clients and in that process develops a customized wealth strategy that can be adjusted throughout life's changes.

    Cheri holds a B.S. degree in Finance from Metropolitan State University and joined Morgan Stanley in 2017.

    Cheri resides in Osseo with her husband, Tim and two boys, Timmy and Jack. Cheri enjoys cheering on her boys in their sporting events, reading, camping, and playing volleyball.
    Securities Agent: MN, WI, VA, TX, SD, SC, OH, NY, NV, ND, MA, IL, GA, FL, DE, CA, AZ; General Securities Representative; Investment Advisor Representative
    NMLS#: 1813214

    About Me

    Joanie is a Registered Client Service Associate with over 33 years of experience in the financial services industry. Her background includes assisting in bond underwritings, handling balancing of 401(k) plans including providing performance reporting and previously was a preferred stock trader.

    Joanie has been with Morgan Stanley since 2000. She enjoys developing relationships with clients and assisting them in any capacity as needed.

    Joanie and her husband, Steve, live in Prior Lake and have three grown children.
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    Ready to start a conversation? Contact The Ellman Group today.
    Certified Financial Planner™ Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and CFP® (with flame logo)® in the U.S., which it awards to individuals who successfully complete CFP® Board's initial and ongoing certification requirements.

    1Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be suitable for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.

    2Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

    3Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences.

    4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

    5Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

    6Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

    7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

    8Investors should consider many factors before deciding which 529 plan is appropriate. Some of these factors include: the Plan’s investment options and the historical investment performance of these options, the Plan’s flexibility and features, the reputation and expertise of the Plan’s investment manager, Plan contribution limits and the federal and state tax benefits associated with an investment in the Plan. Some states, for example, offer favorable tax treatment and other benefits to their residents only if they invest in the state’s own Qualified Tuition Program. Investors should determine their home state’s tax treatment of 529 plans when considering whether to choose an in-state or out-of-state plan. Investors should consult with their tax or legal advisor before investing in any 529 Plan or contact their state tax division for more information. Morgan Stanley Smith Barney LLC does not provide tax and/or legal advice. Investors should review a Program Disclosure Statement, which contains more information on investment options, risk factors, fees and expenses and possible tax consequences.

    9Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

    10Fixed Income investing entails credit risks and interest rate risks. When interest rates rise, bond prices generally fall.

    11Income generated from an investment in a municipal bond is generally exempt from federal income taxes. Some income may be subject to state and local taxes and to the federal alternative minimum tax. Capital gains, if any, are subject to tax.

    12Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

    13Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

    14The returns on a portfolio consisting primarily of Environmental, Social and Governance (“ESG”) aware investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because ESG criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria.

    The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

    Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link: https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

    The securities/instruments, services, investments and investment strategies discussed in this material may not be suitable for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

    Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

    The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

    *References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.


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