

The TC Ford Group at Morgan Stanley

Our Mission Statement
Our Approach
- Financial PlanningFootnote1
- Lending Products
- Wealth ManagementFootnote2
- Cash ManagementFootnote3
- Life InsuranceFootnote4
- Long Term Care InsuranceFootnote5
- AnnuitiesFootnote6
- Fixed IncomeFootnote7
- Planning for Education FundingFootnote8
- Alternative InvestmentsFootnote9
- Estate Planning StrategiesFootnote10
- Trust AccountsFootnote11
- Retirement PlanningFootnote12
- Corporate Retirement PlansFootnote13
- 401(k) Rollovers
- Qualified Retirement PlansFootnote14

Discovery Process
Investing the time to learn about you and your family; your assets and liabilities and the risk exposures, enables us to formulate strategies and customize the relationship to your needs.
Formulation of Tax, Trust and Estate Strategy
Working with your tax and legal advisors, we help analyze your income and estate tax circumstances to identify and tailor planning techniques that may be used to address your objectives.
Creation of Customized Strategic Asset Allocation
Your customized asset allocation reflects risk, opportunities and taxation across multiple entities, while integrating your investing and estate plans.
Integration of Tactical Asset Allocation
Short-term adjustments seek to capitalize on temporary market distortions. Before making adjustments, we analyze the impact of taxes and trading costs on potential returns.
Implementation of a Customized Wealth Strategy
After comprehensive due diligence and analysis of expected results across multiple market scenarios, strategies are chosen from our expansive investment platform.
Ongoing Assessment
In coordination with your other advisors, we can conduct ongoing reviews and comprehensive reporting to ensure that your strategy adapts to changing financial and family needs.
Location
Meet The TC Ford Group
About TC Ford
After graduating valedictorian of Mandeville High School, T.C. went on to earn an Economics degree from Northwestern University outside of Chicago, IL. While there, he was a four-year letterman and Academic All-American on the Big Ten Champion golf team. Upon graduation, T.C. played golf professionally for a few years before transitioning into the financial services industry in 2007. He now resides in Mandeville with his wife, Mikaela, their four children—Thomas, Christopher, Oscar and Elizabeth.
NMLS#: 510143
AR Insurance License #: 10144122
About Michael G Plasko
Mike attended Penn State University on a Naval ROTC scholarship and graduated with a Bachelor of Science degree. He is firmly committed to long-term relationships and strives to deliver exceptional client service. Mike listens carefully to the goals, concerns and passions of his clients. Based on their input, he works attentively to help them achieve their financial objectives.
A retired Naval Reserve Commander with 25 years of experience, Mike brings a high degree of leadership and discipline to the team. He and his wife, Susan, have been married for more than 20 years and reside in Abita Springs with their only daughter, Kara.
NMLS#: 2626238
About E. Mason Rudolph Jr.
As a Senior Vice President, his core competencies are planning security analysis, portfolio construction, retirement plans, cash management, lending solutions, concentrated stock positions and structured investments.
Mason is an accomplished amateur golfer, a former board member of the Louisiana Golf Association and a member to the Leadership St. Tammany Class of 2012. He met his wife, Kelly while at the University of Alabama and they have been married for 35 years. Their twin sons, Hunter and Myers, are married and he has one granddaughter.
NMLS#: 510140
About Ken Looper
After graduating from Fontainebleau high school, Ken attended the University of Nebraska Omaha on scholarship to play golf. After three years at UNO, Ken transferred to Louisiana State University where he earned a bachelor’s degree in marketing. Graduating from LSU on the Dean’s list, Ken went on to play professional golf for the next seven years on various tours, including the Korn Ferry tour and the Latin Tour.
Ken now resides in Mandeville with his wife and two children, Kenny and Benny. Outside of the office, Ken enjoys playing golf and spending time with his family.
NMLS#: 1830993
AR Insurance License #: 19044732
About Kelli Morrison
Prior to starting her career at Morgan Stanley, Kelli earned her bachelor’s degree in Accounting and Business from Florida Southern College where she was a pitcher for their Division II Women's Softball Team.
Kelli now resides in her hometown of Bradenton, FL with her husband, Motte and their daughter, Janie. Outside of work, Kelli loves spending time with her family and enjoying all things outdoors.
NMLS#: 1918460
AR Insurance License #: 19367355
About Rudy Johnson
Rudy graduated with a Bachelor of Science degree in Finance from the University of New Orleans and resides in Madisonville, Louisiana. He is married with one child who is currently attending graduate school. Outside of the office, Rudy is dedicated to community service, volunteering with organizations such as Habitat for Humanity, the Covington Food Bank, and Lake Pontchartrain Beach Sweep. Additionally, he enjoys collecting, driving, riding, and restoring antique cars and motorcycles. He also enjoys exercising, cycling, and spending time with his family at the beach.
About Michele C. Berthelot
Michele and her husband, Joey, reside in Ponchatoula. With an extended family of children and grandchildren, Michele truly enjoys spending time with her loved ones, especially at the hunting camp, the river camp or at her favorite place, the beach.
About Jessica F. Williams
Jessica and her husband, Keith, reside in Madisonville with their two daughters, Abigail and Avery. In her free time Jessica enjoys spending time with her family and friends.
About Lindy Giambrone
Lindy was born and raised on the South Shore. She is a graduate from Ursuline Academy and holds a Bachelor of Science degree in Finance from the University of New Orleans. She holds an Accredited ACH Professional (AAP) certification since 2017.
Lindy resides in Mandeville with her son and twin daughters. She enjoys going to the beach, watching football, and spending time with her family.
About W. Mason Rudolph
Prior to his career at Morgan Stanley, W. Mason worked for CAA Sports, where he was an executive assistant to Jimmy Sexton. While supporting all daily operations of the CAA Football and CAA Coaching groups, his responsibilities included conducting thorough research and analysis on industry trends, competitor activities, and potential client opportunities, providing valuable insights and supporting strategic decision-making.
W. Mason is a Client Service Associate in Mandeville, LA, who, along with the team commits to understanding and helping clients achieve their financial goals. Away from the office, Mason enjoys following the sports business industry, running, exercising, and playing competitive amateur golf.

Contact TC Ford

Contact Michael G Plasko

Contact E. Mason Rudolph Jr.

Contact Ken Looper

Contact Kelli Morrison
Portfolio Insights
Retirement
- 401(k) Rollovers
- IRA Plans
- Retirement income strategies
- Retirement plan participants
- Annuities
Investing
- Asset Management
- Wealth Planning
- Traditional Investments
- Alternative Investments
- Impact Investing
Business Planning
- Succession Planning
- Business Planning
- Qualified Retirement Plans
2Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States.
3Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.
Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
4Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.
5Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.
6Annuities are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.
7Fixed Income investing entails credit risks and interest rate risks. When interest rates rise, bond prices generally fall.
8When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should always check with their tax or legal advisor before engaging in any transaction involving 529 Plans, Education Savings Accounts and other tax-advantaged investments.
9Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.
10Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
11Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
12When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
13When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
14When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
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