Welcome

A boutique wealth management practice within a global financial leader, we serve a select clientele of ultra-high-net-worth entrepreneurs, corporate leaders, and their families and foundations, specifically those with $20 million or more in investable assets. Committed to building enduring multigenerational relationships, we provide the experienced perspective and specialized global resources necessary to help protect their assets, simplify their financial lives, and pursue their most important life goals.

Experience has taught us that affluent families like yours face complex challenges that call for customized, multi-disciplinary approaches from a well-coordinated advisory team. By staying in close contact with you and your other key advisors, we are able to tailor a process that keeps pace with your evolving needs and objectives. Our approach combines our understanding of the global financial markets with deep insight into your financial situation, resulting in a comprehensive plan to help you manage your entire personal financial life.

Among the qualities and capabilities that distinguish our practice are:

  • A high degree of customization
  • A focus on tax efficiency
  • Inclusion in an elite network of like-minded clients
  • Experience in structured product and block trades
  • Extensive experience helping clients diversify large, concentrated equity positions
  • Incorporation of best investment practices from foundations, endowments and academia

In 2024 and 2025, the team was recognized by Forbes as one of America's Top Wealth Management Teams.

This year, the team has been recognized by Barron's as one of America's Top 250 Private Wealth Management Teams and by Forbes as a Best-In-State Wealth Management Team, ranking number two in Illinois (Chicago area).

Additionally, our partners rank among the leading advisors in the wealth management industry:

  • Jim Moriarity, Forbes' Amerca's Top Wealth Advisors (2026), Forbes Best-In-State Wealth Advisors (2026)
  • Brad DeHond, Forbes' Best-In-State Wealth Advisors (2026), Barron's Top 1,200 Financial Advisors (2024)
  • Emily Mulka, Forbes' Top Next-Gen Wealth Advisors Best-In-State (2022), Forbes' Top Women Wealth Advisors Best-In-State (2025)
  • Bryan Scherer, Forbes' Top Next-Gen Wealth Advisors Best-In-State (2025)

Disclosures:
2023-2026 Forbes Best-In-State Wealth Management Teams Source: Forbes (Awarded 2023-2025) Data compiled by SHOOK Research LLC for the periods 3/31/22-3/31/23, 3/31/23-3/31/24, and 3/31/24-3/31/25.

2024-2025 Barron's Top 250 Private Wealth Management Teams Source: barrons.com (Awarded May 2024 and May 2025) Data compiled by Barron's for the periods Jan 2022-Dec 2023 and Jan 2024-Dec 2024.

2024-2025 Forbes America's Top Wealth Management Teams Source: Forbes (Awarded 2024-2025) Data compiled by SHOOK Research LLC based on time periods 3/31/24-3/31/25 and 3/31/24-3/31/25.

2021-2024, 2026 Forbes America's Top Wealth Advisors Source: Forbes (Awarded April 2026) Data compiled by SHOOK Research LLC based on time period from 6/30/22-6/30/23, 6/30/24-6/30/25.

2021-2024, 2026 Forbes Best-In-State Wealth Advisors Source: Forbes (Awarded April 2021-2024, 2026) Data compiled by SHOOK Research LLC based on time periods 6/30/19-6/30/20, 6/30/20-6/30/21, 6/30/21-6/30/22, 6/30/22-6/30/23, 6/30/24-6/30/25.

2021-2024 Forbes Top Next-Gen Wealth Advisors Best-in-State Source: Forbes (Awarded April 2024) Data compiled by SHOOK Research LLC based on time period from 6/30/19-6/30/20, 6/30/20-6/30/21, 6/30/21-6/30/22, 6/30/22-6/30/23.

2024 Forbes Top Next-Gen Wealth Advisors Source: Forbes (Awarded April 2024) Data compiled by SHOOK Research LLC based on time period from 6/30/22-6/30/23.

2024-2025 Forbes Top Women Wealth Advisors Best-In-State Source: Forbes.com (Awarded Feb 2024-2025) Data compiled by SHOOK Research LLC for the periods from 9/30/23-9/30/24 and 9/30/23-9/30/24

2024 Barron's Top 1,200 Financial Advisors Source: Barron's (Awarded May 2024). Data compiled by Barron's for the period January 2022–December 2023. Rankings are based on assets under management, revenue, and other factors; not indicative of future performance.

Capabilities
  • Pre-Liquidity Planning
  • Family Governance & Wealth Education
  • 10b5-(1) Programs
  • Manager Selection
  • Investment Management
  • Proprietary Investment Opportunities
  • Philanthropy Management
  • Sustainable & Responsible InvestingFootnote1
  • Consolidated Reporting
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

About PWM

Founded in 1977, Private Wealth Management is the division of Morgan Stanley Wealth Management that is dedicated to serving the firm’s most affluent clients, including some of the world’s most accomplished entrepreneurs, executives and stewards of multigenerational wealth. Functioning as an exclusive investment boutique within a global financial firm, we deliver sophisticated solutions that leverage the intellectual capital and insight of Morgan Stanley’s substantial global resources. Drawing on a deep understanding of your financial life, our goal is to help you:
  • Manage investments with an unwavering focus on your financial strategy and personal goals
  • Create comprehensive, multigenerational wealth management plans based on your needs, challenges and the values that guide your life and legacy
  • Simplify financial complexity to help you achieve clarity and control
Private Wealth Management Highlights
  • Approximately 300 teams specialized in assisting individuals and families with $20MM+ in investable assets
  • Over $1.2 trillion in AUM
  • Comprising 26% of the Barron’s Top 100 Financial Advisors list for 2025
  • Direct access to ultra high net worth experts in philanthropy, family dynamics, wealth transfer, lifestyle advisory and other areas of interest to ultra high net worth families
1 Morgan Stanley Wealth Management, September 2025

Source: Barron's (Awarded March 2025) This ranking was determined based on an evaluation process conducted by Barron's for the period Oct 2023-Sept 2024. Neither Morgan Stanley Smith Barney LLC nor its Financial Advisors or Private Wealth Advisors paid a fee to Barron's to obtain or use the ranking. This ranking is based on an algorithm that includes client retention, industry experience, review of compliance records, firm nominations, and quantitative criteria, including assets under management and revenue generated for their firms. Investment performance is not a criterion. Rankings are based on the assessment of Barron's and may not be representative of any one client’s experience. This ranking is not indicative of the Financial Advisor’s future performance. Morgan Stanley Smith Barney LLC is not affiliated with Barron's. Barron’s is a registered trademark of Dow Jones & Company, L.P. All rights reserved.

Approach

Discovery Process
Investing the time to learn about you and your family; your assets and liabilities and the risk exposures, enables us to formulate strategies and customize the relationship to your needs.
Formulation of Tax, Trust and Estate Strategy
Working with your tax and legal advisors, we help analyze your income and estate tax circumstances to identify and tailor planning techniques that may be used to address your objectives.
Creation of Customized Strategic Asset Allocation
Your customized asset allocation reflects risk, opportunities and taxation across multiple entities, while integrating your investing and estate plans.
Integration of Tactical Asset Allocation
Short-term adjustments seek to capitalize on temporary market distortions. Before making adjustments, we analyze the impact of taxes and trading costs on potential returns.
Implementation of a Customized Wealth Strategy
After comprehensive due diligence and analysis of expected results across multiple market scenarios, strategies are chosen from our expansive investment platform.
Ongoing Assessment
In coordination with your other advisors, we can conduct ongoing reviews and comprehensive reporting to ensure that your strategy adapts to changing financial and family needs.

Clients

Our team oversees more than $4.8 billion in assets for 62 exceptionally successful families*. We are honored that they have chosen us to help them address their personal financial challenges and are delighted to welcome them into an exclusive network of interesting and influential people.
PRIVATE COMPANY FOUNDERS
• Leading provider of online learning services
• Family owned, national trucking company
• Commercial wholesale insurance brokerage firm
• Large, family owned agricultural company
EXECUTIVES
• Fortune 500 C-suite individuals
• Professional board members
FINANCE PROFESSIONALS
• Private equity general partners
• Current/retired Morgan Stanley board members
• Investment Banking executives
OTHER
• >$10b captive insurance company
• Employee-owned crop insurance company
Relationship by Size
• 32% $200mm+
• 22% $100mm - $200mm
• 21% $50mm - $100mm
• 17% $20mm - $50mm
• 8% <$20mm
Relationship by Industry*
• 21% Financials
• 21% Industrials
• 20% Consumer Staples
• 13% Healthcare
• 9% Communication Services
• 4% Energy
• 3% Consumer Discretionary
• 9% Other

*All data as of 12/31/2025

Awards & Articles

Thanks to the trust our clients have placed in our team, our partners were ranked among the industry’s leading advisors:
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    Barron's 2026 Top 1500 Advisors
    Brad DeHond was named Barron’s Top 1500 Financial Advisors in 2026.

    2026 Barron's Top 1500 Financial Advisors; State-by-State Source: barrons.com (Awarded Mar 2026) Data compiled by Barron's for the period Oct 2024-Sept 2025.
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    Forbes Top Wealth Management Teams, Private Wealth 2022-2025
    Forbes America’s Top Wealth Management Teams
    Source: Forbes.com (Awarded 2022-2025) Data compiled by SHOOK Research LLC based 12-month time period concluding in March of year prior to the issuance of the award.
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    Forbes Best-In-State Wealth Management Teams 2023-2026
    Forbes Best-In-State Wealth Management Teams
    Source: Forbes.com (Awarded 2023-2026) Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award.
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    Barron's Top 250 Private Wealth Management Teams 2024-2025
    Barron's Top 250 Private Wealth Management Teams
    ​Source: barrons.com (Awarded May 2024-2025) Data compiled by Barron's based on 12-month period concluding in Dec of the year prior to the issuance of the award.
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    Forbes Best-In-State Wealth Advisors 2018-2026
    Jim Moriarity and Brad DeHond were named Forbes Best-In-State Wealth Advisors from 2018-2026

    ​2018-2026 Forbes Best-In- State Wealth Advisors
    Source: Forbes.com (Awarded ​2018-2026). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.
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    Forbes America’s Top Wealth Advisors 2016-2026
    Jim Moriarity was named Forbes Top 250 Wealth Advisors 2016-2026

    2016 - 2026 Forbes America's Top Wealth Advisors
    Source: Forbes.com (Awarded 2016 - 2026). Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of the year the award was issued.
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    Barron’s Top 1200 Financial Advisors in 2009-2024
    Brad DeHond was named Barron’s Top 1200 Financial Advisors in 2009-2024.

    Jim Moriarity was named Barron’s Top 1200 Financial Advisors in 2020.

    2009-2024 Barron's Top 1,200 Financial Advisors: State-by-State (formerly referred to as Barron's Top 1,000 Financial Advisors: State-by-State)
    Source: Barrons.com (Awarded 2009 - 2024). Data compiled by Barron's based on 12-month period concluding in Sept of the year prior to the issuance of the award.
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    Forbes Top Women Wealth Advisors Best-In-State in 2024-2025
    Emily Mulka was named Forbes Top Women Wealth Advisors Best-In-State in 2024 and 2025.

    2024-2025 Forbes America's Top Women Wealth Advisors & Forbes Top Women Wealth Advisors Best-In- State (formerly referred to as Forbes Top Women Wealth Advisors, Forbes America's Top Women Wealth Advisors)
    Source: Forbes.com (Awarded 2024-2025). Data compiled by SHOOK Research LLC based on 12-month time period concluding in Sept of year prior to the issuance of the award.
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    Forbes America's Top Next Generation Wealth Advisors in 2018-2019
    Emily Mulka was named Forbes America's Top Next Generation Wealth Advisors in 2018 and 2019.

    2018, 2019 Forbes America’s Top Next-Gen Wealth Advisors & Top Next-Gen Wealth Advisors Best-in-State (formerly referred to as Forbes America's Top Next-Gen Wealth Advisors, Forbes Top 1,000 Next-Gen Wealth Advisors, Forbes Top 500 Next Generation Wealth Advisors)
    Source: Forbes.com (Awarded 2018, 2019). Data compiled by SHOOK Research LLC based on 12-month period concluding in Mar of the year the award was issued.
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    Forbes Best-In-State Next-Gen Wealth Advisors in 2019, 2022, 2024, and 2025
    Emily Mulka was named a Forbes Best-In-State Next-Gen Wealth Advisor in 2019 & 2022.

    Bryan Scherer was named a Forbes Best-In-State Next-Gen Wealth Advisor in 2024 & 2025.

    2019, 2022, 2024, & 2025 Forbes America’s Top Next-Gen Wealth Advisors & Top Next-Gen Wealth Advisors Best-in-State (formerly referred to as Forbes America's Top Next-Gen Wealth Advisors, Forbes Top 1,000 Next-Gen Wealth Advisors, Forbes Top 500 Next Generation Wealth Advisors)
    Source: Forbes.com (Awarded 2019, 2022, 2024, 2025). Data compiled by SHOOK Research LLC based on 12-month period concluding in Mar of the year the award was issued.
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    Barron's Article: An Advisor Takes Profits as the Bull’s Charge Slows
    This Barron's article spotlights James Moriarity's extensive industry experience and long-term strategies.
    Read the Article
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    Forbes Article: Advisor Approaches Three Decades at Morgan Stanley After Taking Pay Cut to Join Advisor Ranks
    James Moriarity is featured in this Forbes article, highlighting everything from his background to his investment philosophy.
    Read the Article
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    Barron's Article: How to Pick a Financial Advisor
    Before you lock into an advisor, it pays to do a thorough check. Here's a Barron's guide to the process.
    How to Pick a Financial Advisor
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    Morgan Stanley Video: Providing Donor-Advised Fund Solutions that Work for Your Clients
    This video is a conversation with Morgan Stanley's Emily Mulka discussing the application of donor-advised funds.
    Watch Video

WORKPLACE FINANCIAL BENEFITS WITH MORGAN STANLEY AT WORK

Our mission is to help your company elevate your workplace financial benefits—helping you to attract and retain top talent. Our end-to-end solutions support your company and employees at any stage of growth through a powerful combination of modern technology, insightful guidance, and dedicated service.

    Equity Solutions

    Equity ownership is a powerful motivator. Streamline equity management through our leading-edge technology and provide global audit-ready reporting and insights, alongside customizable participant experiences to engage and educate your employees on how to make the most of their benefits. Our global solutions support private and public companies at any stage of growth.

    • Equity Administration and Financial Reporting
    • Liquidity Events
    • 409A Valuation Services and Cap Table Management

    Learn more
    Retirement

    For your employees, retirement is more than a date in the future—it's a milestone that takes time, hard work, and the right tools. Through our consultative process, we strive to assist with the management of your fiduciary responsibilities and risk, simplify plan management, and help you improve retirement readiness for your employees.

    • Defined Contribution Consulting
    • Solutions-Oriented Plans
    • Fiduciary Investment Oversight

    Learn more
    Deferred Compensation

    Access a range of Nonqualified Deferred Compensation plan services or pick the ones that best fit your needs. We provide recordkeeping and plan design, portfolio construction services, and plan education for your executive talent. We help you determine the appropriate plan design and inform a funding strategy through a needs-based assessment and consultative approach.

    Services include:

    • Recordkeeping and Plan Design
    • Portfolio Construction
    • Wealth Management Services
    Learn more
    Executive Services

    Our dedicated team provides concierge-level support for your executives' equity compensation plans, from 10b5-1 trading plans to form filing related to Rule 144 transactions, to access to wealth management and tax-optimization strategies, so helping them navigate their complex financial needs with greater confidence and certainty:

    • Equity Compensation Services
    • Equity Award Analysis
    • Specialized Solutions
    Learn more
    Saving and Giving

    Saving and Giving benefits can make a real difference in your employees' lives as they can support the things that matter most to them—like saving for education and repaying student loans. Show that you are committed to your employees' priorities with leading-edge solutions that help them chart a path toward financial well-being.

    • College Savings
    • Student Loan Repayment and Refinancing
    • Charitable Giving
    Learn more
    Financial Wellness

    We offer Financial Wellness with every solution we provide. Through a powerful combination of education, digital tools and guidance, Financial Wellness is designed to address the unique needs of your employees and empower their financial journey at every stage. Give your employees the confidence to take charge of their finances.

    • Financial Education
    • Digital Tools
    • Financial Guidance

    Learn more

AWARD-WINNING WEALTH MANAGEMENT. FOCUSED ON YOU.

With the guidance of a Morgan Stanley Financial Advisor and the strength of a five-time award-winning wealth management platform<sup> <a href="#wm-disclosure-1" class="Link--underline"> <span class="sr-only">Footnote</span> 1 </a> </sup>, you can build, preserve, and manage your wealth with precision and purpose. For every stage of your financial journey.

    Tax-Smart Solutions
    Leading tax optimization capabilities\<sup\> \<a href="#wm\-disclosure\-2" class="Link\-\-underline"\> \<span class="sr\-only"\>Footnote\</span\> 2 \</a\> \</sup\> designed to deliver year\-round tax management with an eye toward reducing taxes and boosting after\-tax returns.
    Seamless Cash Management Integration
    A comprehensive, coordinated strategy with access to competitive yields, flexible financing options, and exclusive cash management resources.
    Premier Risk Management and Cyber Defense
    Industry\-acclaimed risk management tools\<sup\> \<a href="#wm\-disclosure\-3" class="Link\-\-underline"\> \<span class="sr\-only"\>Footnote\</span\> 3 \</a\> \</sup\> to help drive smarter portfolio decisions. In\-house team of cybersecurity experts dedicated to help protect you from cyber threats.
    Personalized Legacy Planning
    Guidance from experienced professionals across estate, trust, philanthropy, and financial planning to help preserve and grow your legacy.
    An Industry-Leading Platform
    Expert insights from 500+ equity analysts to help unlock your portfolio's potential and investment guidance.
    Liquidity When You Need It
    Industry\-leading securities\-based lending solutions to help access liquidity without selling assets or disrupting your investment strategy.\<sup\> \<a href="#wm\-disclosure\-4" class="Link\-\-underline"\> \<span class="sr\-only"\>Footnote\</span\> 4 \</a\> \</sup\>
    Robust Concentrated Stock Solutions
    Powerful tools and strategies to help manage concentrated stock positions and look to optimize portfolio outcomes.
    Alternatives & Private Markets Access
    A comprehensive alternative investments platform offering tailored solutions, early access to select offerings, and competitive pricing structures. Exclusive private market and pre\-IPO opportunities that were previously reserved for institutions.

Location

233 S Wacker Dr
Ste 9200
Chicago, IL 60606
US
Direct:
(312) 453-9111(312) 453-9111

Meet Moriarity DeHond Mulka & Scherer

About James Moriarity

Jim Moriarity has over 30 years of experience working with ultra high net worth families and individuals. Serving as the team’s senior relationship manager, Jim oversees the development and implementation of highly customized and fully comprehensive wealth management solutions. He has particularly extensive experience crafting tax-efficient strategies to diversify concentrated public and private equity positions, and is an invaluable resource for the team’s elite clientele of successful entrepreneurs, senior executives and their families.

Jim has been named to Forbes’ America’s Top Wealth Advisors list consecutively from 2016 through 2025. Jim has also been recognized in Forbes’ Best‑In‑State Wealth Advisors list from 2018 through 2025.

After graduating in 1984 from the University of Notre Dame with a BBA, Jim spent nearly 10 years in the technology industry. He joined Morgan Stanley in 1992 and was named a Managing Director in 2011. Jim serves on the board of CTK Jesuit College Prep in Chicago, an intercity Cristo Rey high school.


Disclosures:
2016–2025 Forbes America’s Top Wealth Advisors
Source: Forbes.com (awarded annually 2016–2025). Data compiled by SHOOK Research LLC based on a 12‑month period concluding in March of the award year.


2018–2025 Forbes Best‑In‑State Wealth Advisors
Source: Forbes.com (awarded annually 2018–2025). Data compiled by SHOOK Research LLC based on a 12‑month period concluding in June of the year prior to the award.
Securities Agent: TN, UT, WY, WI, VT, VI, VA, WV, TX, SD, WA, RI, PA, KY, ME, NY, MS, NJ, NH, ND, MT, NE, NV, MN, MI, MD, MA, LA, PR, OK, SC, KS, IN, IL, OH, ID, IA, GA, DE, CT, CO, OR, CA, AZ, MO, NM, AR, NC, DC, AL, AK, HI, FL; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1364403

About Brad Dehond

Drawing on over 25 years of experience working with ultra-high net worth clients, Brad DeHond provides comprehensive wealth management solutions to a select clientele of highly accomplished entrepreneurs, executives and their families. Brad has extensive experience working with clients and their tax and legal advisors on strategies to address complex trust and estate issues. He also concentrates on strategic and tactical asset allocation of client portfolios.

Dedicated to building enduring multigenerational relationships, Brad has become one of the leading financial advisors in the United States. In 2025, he was named to Forbes’ Best-In-State Wealth Advisors for the eighth straight year. He was named to Barron’s Top 1200 Financial Advisors from 2015-2024.

Brad received his B.A. from the University of Notre Dame in 1997 and joined Morgan Stanley that same year. He joined Morgan Stanley Private Wealth Management to partner with Private Wealth Advisor Jim Moriarity in 2000. Brad sits on the Board of Directors of the Daniel Murphy Scholarship Fund and is an executive-in-residence for the Investment Executive Fellows Program at the University of Notre Dame Institute for Global Investing.

Disclosures:
​2018-2025 Forbes Best-In-State Wealth Advisors
Source: Forbes.com (Awarded 2018-2025). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award.

2015-2024 Barron's Top 1,200 Financial Advisors: State-by-State (formerly referred to as Barron's Top 1,000 Financial Advisors: State-by-State)
Source: Barrons.com (Awarded 2015-2024). Data compiled by Barron's based on 12-month period concluding in Sept of the year prior to the issuance of the award.
Securities Agent: AK, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, PR, RI, SC, SD, TN, TX, UT, VA, VI, VT, WA, WI, WV, WY, AL; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 1272806

About Emily Mulka

Overseeing all operational and client service activities, Emily Mulka plays a lead role in delivering an outstanding overall experience to the team’s ultra high net worth clients. Emily is responsible for the hiring, development and management of the team’s support staff, and often works directly with clients to address more complex service issues. She also will work with the younger members of multigenerational families to create and implement investment strategies based on their specific goals.

Emily was named to Forbes’ Best-In-State Next-Gen Wealth Advisors in 2022. She was also named to the 2024 and 2025 Forbes’ Top Women Wealth Advisors Best-In-State lists. Emily joined Morgan Stanley and the team over 15 years ago after graduating from the University of Notre Dame with a BBA. She earned her MBA in 2012 through a full, merit-based fellowship from The Stephen M. Ross School of Business at the University of Michigan.


Disclosures:
2022 Forbes America’s Top Next-Gen Wealth Advisors & Top Next-Gen Wealth Advisors Best-in-State (formerly referred to as Forbes America's Top Next-Gen Wealth Advisors, Forbes Top 1,000 Next-Gen Wealth Advisors, Forbes Top 500 Next Generation Wealth Advisors)
Source: Forbes.com (Awarded 2022). Data compiled by SHOOK Research LLC based on 12-month period concluding in Mar of the year the award was issued.
2024-2025 Forbes America's Top Women Wealth Advisors & Forbes Top Women Wealth Advisors Best-In- State (formerly referred to as Forbes Top Women Wealth Advisors, Forbes America's Top Women Wealth Advisors)
Source: Forbes.com (Awarded 2024-2025). Data compiled by SHOOK Research LLC based on 12-month time period concluding in Sept of year prior to the issuance of the award.
Securities Agent: AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, PR, RI, SC, SD, TN, TX, UT, VA, VI, VT, WA, WI, WV, WY; General Securities Representative; Investment Advisor Representative
NMLS#: 1275668

About Bryan Scherer

Drawing on over a decade of investment banking and private wealth management experience, Bryan Scherer crafts comprehensive wealth planning solutions to address the complex needs of successful entrepreneurs, executives and their families. Bryan’s primary focus is on creating and implementing customized investment strategies and conducting thorough reviews of clients’ portfolios. He also has extensive experience with 10b5-1 plans and other concentrated stock strategies, alternative investments and lending solutions.

Prior to his current role, Bryan spent three years as an Associate in Credit Suisse’s investment banking division in New York City where he covered financial institutions and participated in several prominent transactions including Charles Schwab’s $26 billion acquisition of TD Ameritrade and Social Capital Hedosophia Holdings Corp. V’s $8.7 billion merger with SoFi. Prior to Credit Suisse, Bryan worked as an Analyst alongside Jim Moriarity, Brad DeHond and Emily Mulka in Morgan Stanley PWM for nearly six years. Bryan received his BBA from the University of Notre Dame in 2012 and his MBA from the University of Chicago Booth School of Business in 2018.
Securities Agent: MS, TX, PR, OR, OK, SC, RI, WV, WY, NJ, NY, HI, WA, NM, NV, WI, OH, VA, VT, SD, TN, PA, UT, VI, NE, ID, IA, NH, NC, MT, ND, ME, MN, MI, MD, MA, LA, MO, KY, KS, IN, IL, FL, GA, CT, AL, AZ, AR, CO, AK, DE, DC, CA; General Securities Representative; Investment Advisor Representative
NMLS#: 2143975

About Jacqui Lumley

Jacqui Lumley's primary focus is on streamlining the team's business operations to better serve our clients. She helps manage the daily operational and administrative functions of our business. She works closely with her colleague, Peggy Horan, on client-service requests and various special projects.

Jacqui received her BA from Purdue University in 2011. She joined Morgan Stanley in 2013. Outside of work, Jacqui is involved with the Chicago Public Library Foundation.

About Peggy Horan

Peggy specializes in providing customized, high-touch service to our clients. She helps manage the daily operational and administrative functions of our business. She works closely with her colleague, Jacqui Lumley, on client-service requests and various special projects.

Peggy graduated from the University of Notre Dame and joined Morgan Stanley in 2024 after over 20 years at Merrill Lynch. Peggy lives on the north side of Chicago with her husband and three children. When not in the office, she enjoys volunteering at school.

About Chris Monahan

Chris supports clients of the team by performing analytical functions related to portfolio allocations, portfolio reporting, investment manager research, and other bespoke analyses. He also serves as a liaison with specialists in Morgan Stanley’s capital markets and alternative investments groups.

Chris received his BS in Finance from Fordham University in 2020 and joined Morgan Stanley in 2022. Prior to joining Morgan Stanley, Chris was an analyst with JPMorgan Asset Management, and previously interned in Wealth Management for both Morgan Stanley and Merrill Lynch.

About Stephan Bazianos

Stephan supports clients of the team by performing analytical functions related to portfolio allocations, portfolio reporting, investment manager research, and other bespoke analyses. He also serves as a liaison with specialists in Morgan Stanley’s capital markets and alternative investments groups.

Stephan received his BA in Economics from University of Illinois in 2020 and joined Morgan Stanley in 2025. Prior to joining Morgan Stanley, Stephan was an associate with Bernstein Private Wealth Management and a Trader for Gelber Group.

About Benji Schwartz

Benji supports clients of the team by performing analytical functions related to portfolio allocations, portfolio reporting, investment manager research, and other bespoke analyses. He also serves as a liaison with specialists in Morgan Stanley’s capital markets and alternative investments groups.

Benji received his BS in Finance from Indiana University in 2023 and joined Morgan Stanley in 2025. Prior to joining Morgan Stanley, Benji was an associate with Bernstein Private Wealth Management.
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Helping you make the most of your equity awards and better understand how it may fit into your larger financial picture – today and tomorrow.

  • Vesting events
  • Option expirations
  • Restricted stock units
  • Tax implications

Private Wealth Management Podcast

Bringing you engaging stories and key insights surrounding the complexities associated with significant wealth, including:
  • Intergenerational Planning
  • Philanthropic Giving
  • Non-Traditional Assets
  • Managing Family Wealth
Listen | The Pyramid of Giving: When to Say Yes. How to Say No.
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Listen | The Pyramid of Giving: When to Say Yes. How to Say No.

You can support the people and causes you care about, while also turning down requests when you feel you have done enough. Tune in for tips and hear from Katherine Lorenz, President of the Cynthia and George Mitchell Foundation, who shares her story.

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  • Investment Management
  • Wealth Transfer & Philanthropy
  • Cash Management & Lending
  • Family Governance & Wealth Education
  • Lifestyle Advisory
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PWM Leadership Insights & Outcomes

Bringing Private Wealth Management leadership perspectives directly to you on the forces shaping wealth today, from cross-border complexity to AI for family offices and more.

Insights and Outcomes

Thought Leadership for our ultra high net worth clients, which contains thought-provoking articles, authored by leading experts from Morgan Stanley Family Office Resources.
Larry Fitzgerald Jr.'s Playbook on Leadership and Values
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Larry Fitzgerald Jr.'s Playbook on Leadership and Values

The renowned NFL wide receiver shares insights on aligning your investments with your values.
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1Investing in the market entails the risk of market volatility. The value of all types of investments may increase or decrease over varying time periods. The returns on a portfolio consisting primarily of sustainable or impact investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because sustainability and impact criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria.

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Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.

Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.

Asset Allocation does not assure a profit or protect against loss in declining financial markets.

The securities/instruments, investments and investment strategies discussed on this website may not be suitable for all investors. The appropriateness of a particular investment or investment strategy will depend on an investor's individual circumstances and objectives. The views and opinions expressed on this website may not necessarily reflect those of Morgan Stanley Smith Barney LLC (“Morgan Stanley”). This website and its associated content are intended for U.S. residents only.

Morgan Stanley and its Private Wealth Advisors do not provide tax or legal advice. Visitors to this website should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

Morgan Stanley Private Wealth Advisers may only transact business in states where they are registered or excluded or exempted from registration. Transacting business, follow-up and individualized responses involving either effecting or attempting to effect transactions in securities, or the rendering of personalized investment advice for compensation, will not be made to persons in states where Morgan Stanley Private Wealth Advisers are not registered or excluded or exempt from registration.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

See the Financial Advisors Biographies for Registration and Licensing information.

Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.

Investment Management Consultants Association, Inc. owns the marks CIMA®, Certified Investment Management Analyst® (with graph element)®, and Certified Investment Management Analyst® .

Morgan Stanley Smith Barney LLC offers insurance products in conjunction with its licensed insurance agency affiliates.

Life insurance, disability income insurance, and long-term care insurance are offered through Morgan Stanley Smith Barney LLC's licensed insurance agency affiliates.

Lifestyle Advisory Services: Products and services are provided by third party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any input concerning such products or services. There may be additional service providers for comparative purposes. Please perform a thorough due diligence and make your own independent decision.

Private Bankers are employees of Morgan Stanley Private Bank, National Association.

Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.

Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Awards Disclosures | Morgan Stanley

Please read the important disclosures below.
1) Morgan Stanley Wealth Management secured Money Management Institute/Barron’s Industry Awards for Wealth Manager Platform of the Year. The Wealth Manager Platform of the Year category recognizes a wealth manager platform that exemplifies innovation in delivering better outcomes for investors and Financial Advisors. This award has been secured in 2024, 2021, 2020, 2019 & 2018. The winners were selected by a specially appointed MMI Industry Awards Steering Council. The Steering Council consists of representatives from all segments of the MMI membership. After carefully reviewing the nominations submitted, the Steering Council determined a slate of finalists in each award category. The primary contacts at each of MMI’s 207 member firms were eligible to vote to determine the winners. Nominations were reviewed and evaluated to determine finalists June 2024 - July 2024. Finalists were voted on to determine a winner August 2024. MMI/Barron’s does not receive compensation from the participating firms in exchange for the award and Morgan Stanley did not pay a fee to MMI/Barron’s in exchange for its receipt of the award. Morgan Stanley is a member of MMI and pays a fee to MMI as part of its membership dues. Morgan Stanley’s receipt of this award is not indicative of any future performance. These awards were granted to Morgan Stanley based on the time period from October 2023 to June 2024. There were 6 firms considered for the Wealth Management Platform of the Year Award and 12 firms considered for the Distribution Excellence Award. The Money Management Institute (MMI) is the industry association representing financial services firms and Barron’s is a financial magazine; both groups are responsible for the award. Accolade qualifications for past years may vary; additional information available upon request.

2) Industry’s top tax-optimization technology refers to tax management capabilities developed by Eaton Vance and Parametric, affiliates of Morgan Stanley. Morgan Stanley is a leading provider of direct indexing strategies. According to Cerulli Associates’ Q1 2026 Managed Account Edition, Morgan Stanley ranked first among 15 firms in Direct Index SMA assets under management based on reported industry assets. The ranking reflects scale of assets and does not evaluate tax outcomes, performance, or quality of technology. Tax outcomes will vary and are not guaranteed.

3) The Celent Model Wealth Manager 2025 Awards for Data and Analytics and Essential and Emerging Technologies were granted to Morgan Stanley following an evaluation process conducted by Celent analysts. To be considered for this award, Morgan Stanley submitted Model Wealth Manager 2025 Nomination Award Worksheets to Celent on or about January 30, 2025. Celent judged each submission on three criteria: (1) Measurable business benefits of live initiatives; (2) degree of innovation relative to the industry; and (3) technology or implementation excellence. In order to win, the initiatives must demonstrate clear business benefits, innovation, and technology or implementation excellence. Celent does not receive compensation from the participating firms in exchange for the award and Morgan Stanley did not pay a fee to Celent in exchange for the award. Morgan Stanley is not affiliated with Celent. Based on their submission on January 30, 2025 for Celent’s 2025 Model Awards program, Celent granted Morgan Stanley their awards in June, 2025 and publicly shared the news in June, 2025. Celent is a global financial services research and advisory firm and is responsible for determining the recipient of this award.

4) Q4 2025 Securities Based Lending McLagan Survey – 6 Firm Report. Based on both Non-Purpose Lending and total SBL balances. Borrowing against securities may not be appropriate for everyone. Clients must be aware that there are risks associated with a securities based loan, including possible maintenance calls on short notice, and that market conditions can magnify any potential for loss.

Not all products, tools, platforms, and services referenced are available to all clients. Please speak with your Financial Advisor for eligibility criteria.

Investing in securities involves risk, including possible loss of principal. Diversification does not guarantee a profit or protect against loss in a declining financial market.

Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.

Alternative investments are often speculative and include a high degree of risk. Investors can lose all or a substantial amount of their investment. They may be highly illiquid, can engage in leverage, short-selling and other speculative practices that may increase volatility and the risk of loss, and may be subject to large investment minimums and initial lock-ups. They may involve complex tax structures, tax inefficient investing and delays in distributing important tax information. They may have higher fees and expenses that traditional investments, and such fees and expenses can lower the returns achieved by investors.

Cash management and lending products and services are provided by Morgan Stanley Smith Barney LLC, Morgan Stanley Private Bank, National Association or Morgan Stanley Bank, N.A, as applicable.

Borrowing against securities may not be appropriate for everyone. Clients must be aware that there are risks associated with a securities based loan, including possible maintenance calls on short notice, and that market conditions can magnify any potential for loss. For details please see the important disclosures below.

Important Risk Information for Securities Based Lending: Clients must be aware that: (1) Sufficient collateral must be maintained to support the loan and to take future advances; (2) Clients may have to deposit additional cash or eligible securities on short notice; (3) Some or all of the pledged securities may be sold without prior notice in order to maintain account equity at required collateral maintenance levels. Clients will not be entitled to choose the securities that will be sold. These actions may interrupt long-term investment strategy and may result in adverse tax consequences or in additional fees being assessed; (4) Morgan Stanley Bank, N.A., Morgan Stanley Private Bank, National Association or Morgan Stanley Smith Barney LLC (collectively referred to as "Morgan Stanley") reserve the right not to fund any advance request due to insufficient collateral or for any other reason except for any portion of a securities based loan that is identified as a committed facility; (5) Morgan Stanley reserves the right to increase the collateral maintenance requirements at any time without notice; and (6) Morgan Stanley reserves the right to call securities based loans at any time and for any reason.

With the exception of a margin loan, the proceeds from securities based loan products may not be used to purchase, trade, or carry margin stock (or securities, with respect to Express CreditLine); repay margin debt that was used to purchase, trade or carry margin stock (or securities, with respect to Express CreditLine); and cannot be deposited into a Morgan Stanley Smith Barney LLC or other brokerage account.

To be eligible for a securities based loan, a client must have a brokerage account at Morgan Stanley Smith Barney LLC that contains eligible securities, which shall serve as collateral for the securities based loan.

Securities based loans are provided by Morgan Stanley Smith Barney LLC, Morgan Stanley Private Bank, National Association or Morgan Stanley Bank, N.A, as applicable.

There is no guarantee that tax-loss harvesting will achieve any particular tax result. Clients may elect Tax Management Services for the account by notifying their Financial Advisor, and indicate what Maximum Tax or Realized Capital Gain Instruction is desired for the account, if any. The Tax Management Services Terms and Conditions attached to the Morgan Stanley Smith Barney LLC Select UMA ADV brochure as Exhibit A will govern Tax Management Services in the account. Review the Morgan Stanley Smith Barney LLC Select UMA ADV brochure carefully with your tax advisor.

Industry acclaimed risk platform refers to Morgan Stanley Smith Barney LLC’s (“Morgan Stanley”) Portfolio Risk Platform. The assumptions used in the Report incorporate portfolio risk and scenario analysis employed by BlackRock Solutions (“BRS”), a financial technology and risk analytics provider that is independent of Morgan Stanley. BRS’ role is limited to providing risk analytics to Morgan Stanley, and BRS is not acting as a broker-dealer or investment adviser nor does it provide investment advice with respect to the Report. Morgan Stanley has validated and adopted the analytical conclusions of these risk models. The analysis provided is illustrative only. Morgan Stanley cannot predict a portfolio’s risk of loss due to, among other things, changing market conditions or other unanticipated circumstances. The analysis is based purely on assumptions made using available data and any of its forecasts are subject to change.

The footnotes below apply to the industry-leading claims referenced above. More information is available upon request.

Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States. Securities based loans are provided by Morgan Stanley Smith Barney LLC, Morgan Stanley Private Bank, National Association or Morgan Stanley Bank, N.A, as applicable.

Investment, Insurance and annuity products offered through Morgan Stanley Smith Barney LLC are NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please visit us at www.morganstanley.com/wealth or consult with your Morgan Stanley Financial Advisor to read about those differences.

The sole purpose of this material is to inform, and it in no way is intended to be an offer or solicitation to purchase or sell any security, other investment service, or to attract any funds or deposits. Investments mentioned may not be appropriate for all clients. Before making any investment, each investor should carefully consider the risks associated with the investment, as discussed in the applicable offering memorandum and make a determination based on their own particular circumstances that the investment is consistent with their investment objectives and risk tolerance.

© 2026 Morgan Stanley Smith Barney LLC. Member SIPC.

CRC 4677197 (7/2025), 5378280 (5/2026)