Lee Gordon
Financial Advisor
Direct:
(925) 930-3851(925) 930-3851
Toll-Free:
(800) 949-5199(800) 949-5199
My Mission Statement
Socially responsible investment strategies that allow your capital to support the values, ideas and themes that matter most to you.
My Story and Services
With over thirty years of industry experience, I am driven to utilize my deep understanding of the financial markets to support my clients by helping them achieve their unique financial goals.
After graduating from the University of Colorado Boulder with a BS in Finance, I embarked on a career as a market maker on the Pacific Stock Exchange Options Floor. I then served as a Portfolio Manager at a Derivatives Hedge Fund, where I focused on the equity derivatives market. I have now been at Morgan Stanley for over 8 years where I bring a wealth of financial knowledge and help my clients in their individualized financial journeys.
In my role as a Financial Advisor, I am dedicated to helping individuals and families in developing customized financial plans and carrying out their objectives. I also work with Homeowners Associations to support them in their financial goals and strategies. I strongly believe in collaboration and client education -- helping each client understand the investment choices that best suit their current and future financial goals.
Outside of the office, I love to hike, mountain bike, play tennis, and spend time with my daughter and dog.
After graduating from the University of Colorado Boulder with a BS in Finance, I embarked on a career as a market maker on the Pacific Stock Exchange Options Floor. I then served as a Portfolio Manager at a Derivatives Hedge Fund, where I focused on the equity derivatives market. I have now been at Morgan Stanley for over 8 years where I bring a wealth of financial knowledge and help my clients in their individualized financial journeys.
In my role as a Financial Advisor, I am dedicated to helping individuals and families in developing customized financial plans and carrying out their objectives. I also work with Homeowners Associations to support them in their financial goals and strategies. I strongly believe in collaboration and client education -- helping each client understand the investment choices that best suit their current and future financial goals.
Outside of the office, I love to hike, mountain bike, play tennis, and spend time with my daughter and dog.
Securities Agent: PA, WA, OR, MO, NY, CT, TX, CO, CA, NM, ID, AZ, NV; General Securities Representative; Investment Advisor Representative
NMLS#: 1431020
NMLS#: 1431020
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*
Redefining Success
To help meet the unique objectives of my clients, we have been redefining the term "Investment Success". The commonly held myth is that investing with impact means sacrificing returns. A recent Morgan Stanley study of more than 10,000 mutual funds found that sustainable equity funds usually had equal or higher median returns and lower volatility than traditional funds. As more investors see past the lingering myths and begin to make impact investing a fundamental part of decision making, they will reap the benefits of a transforming economy.
To help meet the unique objectives of my clients, we have been redefining the term "Investment Success". The commonly held myth is that investing with impact means sacrificing returns. A recent Morgan Stanley study of more than 10,000 mutual funds found that sustainable equity funds usually had equal or higher median returns and lower volatility than traditional funds. As more investors see past the lingering myths and begin to make impact investing a fundamental part of decision making, they will reap the benefits of a transforming economy.
Impact Investing
Invest According to your Values
Today’s investors are increasingly seeking meaning. By allocating financial capital towards companies, industries and countries that are driving solutions to social and environmental plights, your capital can directly contribute to solving the world’s greatest sustainability challenges.
Companies that exhibit revenue exposure to one or more of the themes have products and services that are directly creating solutions to address the long-term sustainability challenges of Climate Change, Water Scarcity, Waste Management, Food Availability, Health, and Wellness, and more.
As a result, there are investment managers specifically focusing on environmental, social and corporate governance (ESG) that offer clients the opportunity to build personal wealth while creating a positive impact. Building on Morgan Stanley’s proven investment expertise, we have designed the Investing with Impact framework. This framework should be considered alongside traditional asset allocation, analysis and investment selection process, which is the basis for constructing our client’s risk-aware investment portfolios. Whether we decide to screen out certain sectors or move towards companies focusing on renewable energy, our job is to help you reflect a principled and moral conscious investment strategy that addresses serious environmental and social concerns.
Today’s investors are increasingly seeking meaning. By allocating financial capital towards companies, industries and countries that are driving solutions to social and environmental plights, your capital can directly contribute to solving the world’s greatest sustainability challenges.
Companies that exhibit revenue exposure to one or more of the themes have products and services that are directly creating solutions to address the long-term sustainability challenges of Climate Change, Water Scarcity, Waste Management, Food Availability, Health, and Wellness, and more.
As a result, there are investment managers specifically focusing on environmental, social and corporate governance (ESG) that offer clients the opportunity to build personal wealth while creating a positive impact. Building on Morgan Stanley’s proven investment expertise, we have designed the Investing with Impact framework. This framework should be considered alongside traditional asset allocation, analysis and investment selection process, which is the basis for constructing our client’s risk-aware investment portfolios. Whether we decide to screen out certain sectors or move towards companies focusing on renewable energy, our job is to help you reflect a principled and moral conscious investment strategy that addresses serious environmental and social concerns.
Experience
Why I'm inspired to do what I do?
Born and raised in New York, I was deeply influenced by my families unforgettable summer trips traveling through North America. We spent time hiking and camping throughout the US, Canada, and Alaska enjoying the beautiful sights and scenery.
For as long as I can remember, Nature has been a source of inspiration and perspective for me. I spent my college years in Colorado earning a degree in Finance from the University of Colorado, Boulder. Afterwards, I moved to San Francisco where I worked as a Floor Trader in the Option Pits on the Pacific Stock Exchange.
It was here where I learned the mechanics of the financial markets and how the forces of capitalism reward short-term financial gains at the expense of the broader social good. My personal and work experience eventually led me down the path of Socially Responsible Investing.
Born and raised in New York, I was deeply influenced by my families unforgettable summer trips traveling through North America. We spent time hiking and camping throughout the US, Canada, and Alaska enjoying the beautiful sights and scenery.
For as long as I can remember, Nature has been a source of inspiration and perspective for me. I spent my college years in Colorado earning a degree in Finance from the University of Colorado, Boulder. Afterwards, I moved to San Francisco where I worked as a Floor Trader in the Option Pits on the Pacific Stock Exchange.
It was here where I learned the mechanics of the financial markets and how the forces of capitalism reward short-term financial gains at the expense of the broader social good. My personal and work experience eventually led me down the path of Socially Responsible Investing.
My Clients
Redefining Success
To help meet the unique objectives of my clients, we have been redefining the term "Investment Success". The commonly held myth is that investing with impact means sacrificing returns. A recent Morgan Stanley study of more than 10,000 mutual funds found that sustainable equity funds usually had equal or higher median returns and lower volatility than traditional funds. As more investors see past the lingering myths and begin to make impact investing a fundamental part of decision making, they will reap the benefits of a transforming economy.
To help meet the unique objectives of my clients, we have been redefining the term "Investment Success". The commonly held myth is that investing with impact means sacrificing returns. A recent Morgan Stanley study of more than 10,000 mutual funds found that sustainable equity funds usually had equal or higher median returns and lower volatility than traditional funds. As more investors see past the lingering myths and begin to make impact investing a fundamental part of decision making, they will reap the benefits of a transforming economy.
Location
1333 N California Blvd
Suite 133
Walnut Creek, CA 94596
US
Direct:
(925) 930-3851(925) 930-3851
Toll-Free:
(800) 949-5199(800) 949-5199
Fax:
(925) 933-7715(925) 933-7715
Wealth Management
Global Investment Office
Portfolio Insights
Retirement
Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
- 401(k) Rollovers
- IRA Plans
- Retirement income strategies
- Retirement plan participants
- Annuities
A Simple Six-Step Retirement Checkup
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Investing
Working closely with you to guide your wealth and investments through the most challenging market cycles.
- Asset Management
- Wealth Planning
- Traditional Investments
- Alternative Investments
- Impact Investing
Rational Investing in an Age of Uncertainty
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Family
Creating customized financial strategies for the challenges that today’s families face.
- Estate Planning Strategies
- 529 Plans / Education Savings Planning
- Long Term Care Insurance
- Special Needs Planning
- Trust Services
529 Plans: A Powerful Tool to Save for Education
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Business Planning
Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
- Succession Planning
- Business Planning
- Qualified Retirement Plans
Financial Planning for Life After Selling a Business
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Philanthropy
Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
- Endowments
- Foundations
- Donor Advised Funds
- Impact Investing
Ready to start a conversation? Contact Lee Gordon today.
1Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.
For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.
2When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
3Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.
4Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States. Morgan Stanley Wealth Management is a business of Morgan Stanley Smith Barney LLC.
5Investors should consider many factors before deciding which 529 plan is appropriate. Some of these factors include: the Plan's investment options and the historical investment performance of these options, the Plan's flexibility and features, the reputation and expertise of the Plan's investment manager, Plan contribution limits and the federal and state tax benefits associated with an investment in the Plan. Some states, for example, offer favorable tax treatment and other benefits to their residents only if they invest in the state's own Qualified Tuition Program. Investors should determine their home state's tax treatment of 529 plans when considering whether to choose an in-state or out-of-state plan. Investors should consult with their tax or legal advisor before investing in any 529 Plan or contact their state tax division for more information. Morgan Stanley Smith Barney LLC does not provide tax and/or legal advice. Investors should review a Program Disclosure Statement, which contains more information on investment options, risk factors, fees and expenses and possible tax consequences.
6Investing in the market entails the risk of market volatility. The value of all types of investments may increase or decrease over varying time periods. The returns on a portfolio consisting primarily of sustainable or impact investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because sustainability and impact criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria. Diversification does not guarantee a profit or protect against loss in a declining financial market.
7Structured Investments are complex and not appropriate for all investors. An investment in structured investments involves risks. These risks can include but are not limited to: fluctuations in the price, level or yield of underlying asset(s), interest rates, currency values and credit quality, substantial loss of principal, limits on participation in appreciation of underlying asset(s), limited liquidity, credit risk, and/or conflicts of interest. Many structured investments do not pay interest or guarantee a return above principal at maturity. Investors should read the security’s offering documentation prior to making an investment decision.
Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.
The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.
Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.
The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.
The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.
*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.
CFP Board owns the marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the U.S., which it awards to individuals who successfully complete CFP Board's initial and ongoing certification requirements.
The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.
Awards Disclosures | Morgan Stanley
For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.
2When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
3Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.
4Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States. Morgan Stanley Wealth Management is a business of Morgan Stanley Smith Barney LLC.
5Investors should consider many factors before deciding which 529 plan is appropriate. Some of these factors include: the Plan's investment options and the historical investment performance of these options, the Plan's flexibility and features, the reputation and expertise of the Plan's investment manager, Plan contribution limits and the federal and state tax benefits associated with an investment in the Plan. Some states, for example, offer favorable tax treatment and other benefits to their residents only if they invest in the state's own Qualified Tuition Program. Investors should determine their home state's tax treatment of 529 plans when considering whether to choose an in-state or out-of-state plan. Investors should consult with their tax or legal advisor before investing in any 529 Plan or contact their state tax division for more information. Morgan Stanley Smith Barney LLC does not provide tax and/or legal advice. Investors should review a Program Disclosure Statement, which contains more information on investment options, risk factors, fees and expenses and possible tax consequences.
6Investing in the market entails the risk of market volatility. The value of all types of investments may increase or decrease over varying time periods. The returns on a portfolio consisting primarily of sustainable or impact investments may be lower or higher than a portfolio that is more diversified or where decisions are based solely on investment considerations. Because sustainability and impact criteria exclude some investments, investors may not be able to take advantage of the same opportunities or market trends as investors that do not use such criteria. Diversification does not guarantee a profit or protect against loss in a declining financial market.
7Structured Investments are complex and not appropriate for all investors. An investment in structured investments involves risks. These risks can include but are not limited to: fluctuations in the price, level or yield of underlying asset(s), interest rates, currency values and credit quality, substantial loss of principal, limits on participation in appreciation of underlying asset(s), limited liquidity, credit risk, and/or conflicts of interest. Many structured investments do not pay interest or guarantee a return above principal at maturity. Investors should read the security’s offering documentation prior to making an investment decision.
Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.
The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.
Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.
The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.
The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.
*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.
CFP Board owns the marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the U.S., which it awards to individuals who successfully complete CFP Board's initial and ongoing certification requirements.
The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.
Awards Disclosures | Morgan Stanley
CRC 4665150 (8/2025)
