About John Peirano

John J. Peirano III
Executive Director| Family Wealth Director | Certified Financial Planner CFP® | Alternative Investments Director | Lending Specialist | Financial Advisor

For more almost 30 years, John Peirano has focused on helping affluent and ultra-high-net-worth families address the complexities that accompany significant wealth. Drawing on his deep experience and specialized credentials, he collaborates with each family to develop tailored strategies that may encompass multigenerational wealth transfer, investment management, liability management, and philanthropic planning.

John has been at Morgan Stanley for his entire career, spanning 29 years. Recognized within the firm as a Family Wealth Director, an accreditation held by only 4% of Financial Advisors at Morgan Stanley, and as an Alternative Investments Director and a Lending Specialist, he has the specialized knowledge across a vast array of complex client needs.

Committed to continuous professional development, John earned the Certified Financial Planner™ certification, regarded as the standard in financial planning. He is a former Division I baseball player and holds a B.A. in economics from the College of the Holy Cross and an M.B.A. from Northeastern University.

Outside the office, he mentors College of the Holy Cross student-athletes through Holy Cross 90-Wide. John also volunteers to help promote financial literacy among high school students through the Securities Industry and Financial Market Association (SIFMA) Foundation and supports several organizations that assist Veterans. He is an active member of the Delbarton School Alumni Association and a member of Mensa. John enjoys skiing, CrossFit, woodworking, and playing in competitive men’s ball hockey and softball leagues. Most of all, John enjoys spending time with his wife, Christine, and their two awesome children.

John strives to be a steady resource for families seeking thoughtful guidance across the many dimensions of wealth.
Services Include
Securities Agent: OK, CO, WY, PR, AZ, MS, ME, AR, AK, OR, NJ, MD, IN, DE, TX, TN, LA, KS, PA, NY, DC, WA, UT, RI, NV, MI, MA, GA, FL, NH, CA, WI, NM, MN, VT, VA, NC, CT, AL, SC, OH, MO, IL, HI; BM/Supervisor; General Securities Representative; Investment Advisor Representative; Transactional Futures/Commodities; Managed Futures
NMLS#: 174202
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

Sophisticated Solutions Tailored to You

Financial planning is a structured process designed to help individuals, families, and business owners make confident decisions across every stage of life. It brings clarity to day-to-day cash flow, long-term goals, and complex planning needs such as retirement, tax considerations, estate goals, philanthropic priorities, and business transitions.

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    Comprehensive Financial Planning

    As a Certified Financial Planner®, I provide comprehensive financial planning built around your priorities, timelines, and values. This process connects investments, retirement, taxes, estate planning, insurance, and cash flow into a coordinated strategy.

    Our Solutions
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    Estate & Legacy Coordination

    We help organize your balance sheet, review beneficiary designations, and coordinate planning goals with estate documents prepared by your attorney.

    Tax, Trust, & Estate Planning Overview
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    Retirement Planning & Income Strategy

    We help evaluate timing decisions, expected spending needs, healthcare considerations, and distribution sequencing across accounts.

    Your Goal: Retirement
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    Business Owner & Succession Planning

    We evaluate liquidity planning, risk management, and diversification while coordinating with your legal and tax professionals.

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    Tax Planning

    We evaluate asset location, tax-loss harvesting, charitable giving approaches, and distribution sequencing.

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    Philanthropic Management

    We help evaluate giving approaches that align with your goals—whether annual support or a lasting legacy.

    Giving Back

Awards & Designations

John Peirano has been named to numerous publications for industry awards. Additionally, he holds some of the top designations within Morgan Stanley and the industry as a whole.

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    Forbes Best-In-State Wealth Advisor 2025

    John was named to the 2025 Forbes Best-In-State Wealth Advisors list for New York.

    Source: Forbes.com (Awarded 2025). Data compiled by SHOOK Research LLC based 12-month time period concluding in June of year prior to the issuance of the award. For more information, see www.SHOOKresearch.com.

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    Forbes Best-In-State Wealth Management Teams 2025

    The Founders Group has been named #7 in New York on the Forbes Best-In-State Wealth Management Teams for 2025.

    Forbes Best-In-State Wealth Management Teams Source: Forbes.com (Awarded Jan 2025) Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award. For more information, see www.SHOOKresearch.com.

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    Forbes Best-In-State Wealth Management Teams 2024

    The Founders Group has been named to Forbes Best-In-State Wealth Management Teams in New York for 2024.

    Forbes Best-In-State Wealth Management Teams Source: Forbes.com (Awarded Jan 2024) Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award. For more information, see www.SHOOKresearch.com.

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    Forbes Best-In-State Wealth Management Teams 2023

    The Founders Group has been named to Forbes Best-In-State Wealth Management Teams in New York for 2023.

    Forbes Best-In-State Wealth Management Teams Source: Forbes.com (Awarded Jan 2023) Data compiled by SHOOK Research LLC based on 12-month time period concluding in March of year prior to the issuance of the award. For more information, see www.SHOOKresearch.com.

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    CFP® — Certified Financial Planner™

    Awarded to candidates demonstrating expertise in education, investment, tax, retirement, estate and insurance planning. CFP® professionals meet experience requirements, pass a comprehensive exam, and are held to ethical standards.

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    FWD — Family Wealth Director

    Awarded within Morgan Stanley to select Financial Advisors serving an elite clientele with complex wealth management challenges, including wealth transfer and business succession planning.

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    Alternative Investments Director

    A firm-recognized designation reflecting specialized capability in evaluating alternative investment opportunities for eligible investors.

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    Lending Specialist

    A Morgan Stanley designation reflecting knowledge and understanding of client's cash management needs.

Trust & Experience

The Founders Group is a Morgan Stanley Wealth Management team of experienced financial advisors and financial planning professionals focused on helping you preserve and enhance the legacy you have worked hard to build. We combine personalized private wealth management guidance with access to Morgan Stanley's broad capabilities, including investment management, portfolio construction, lending solutions, and specialized planning resources.

With more than 100 years of combined financial services experience, our team holds credentials including CFA, CIMA, CFP, CRPS, CPWA, FWD, and additional advanced designations within Morgan Stanley.

We deliver customized financial advice through a bespoke, goals-based financial plan built around your priorities, time horizon, and risk tolerance. The Founders Group has been named by Forbes as one of the 10 best Private Wealth Management teams in New York State in 2025, pairing global resources with a boutique, personalized level of service.

Our approach is holistic and tailored—supporting retirement planning, estate and trust coordination, tax-aware strategy, liquidity planning, and multigenerational wealth planning. Clients may access fiduciary-focused portfolio management, institutional-caliber and private investment opportunities, and lending capabilities through Morgan Stanley's private banking platform.

We deliver white glove service with direct access to your advisory team. Trust is earned through consistent communication, disciplined execution, and being available when decisions matter most.

WORKPLACE FINANCIAL BENEFITS WITH MORGAN STANLEY AT WORK

Our mission is to help your company elevate your workplace financial benefits—helping you to attract and retain top talent. Our end-to-end solutions support your company and employees at any stage of growth through a powerful combination of modern technology, insightful guidance, and dedicated service.

    Equity Solutions

    Equity ownership is a powerful motivator. Streamline equity management through our leading-edge technology and provide global audit-ready reporting and insights, alongside customizable participant experiences to engage and educate your employees on how to make the most of their benefits. Our global solutions support private and public companies at any stage of growth.

    • Equity Administration and Financial Reporting
    • Liquidity Events
    • 409A Valuation Services and Cap Table Management

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    Retirement

    For your employees, retirement is more than a date in the future—it's a milestone that takes time, hard work, and the right tools. Through our consultative process, we strive to assist with the management of your fiduciary responsibilities and risk, simplify plan management, and help you improve retirement readiness for your employees.

    • Defined Contribution Consulting
    • Solutions-Oriented Plans
    • Fiduciary Investment Oversight

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    Deferred Compensation

    Access a range of Nonqualified Deferred Compensation plan services or pick the ones that best fit your needs. We provide recordkeeping and plan design, portfolio construction services, and plan education for your executive talent. We help you determine the appropriate plan design and inform a funding strategy through a needs-based assessment and consultative approach.

    Services include:

    • Recordkeeping and Plan Design
    • Portfolio Construction
    • Wealth Management Services
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    Executive Services

    Our dedicated team provides concierge-level support for your executives' equity compensation plans, from 10b5-1 trading plans to form filing related to Rule 144 transactions, to access to wealth management and tax-optimization strategies, so helping them navigate their complex financial needs with greater confidence and certainty:

    • Equity Compensation Services
    • Equity Award Analysis
    • Specialized Solutions
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    Saving and Giving

    Saving and Giving benefits can make a real difference in your employees' lives as they can support the things that matter most to them—like saving for education and repaying student loans. Show that you are committed to your employees' priorities with leading-edge solutions that help them chart a path toward financial well-being.

    • College Savings
    • Student Loan Repayment and Refinancing
    • Charitable Giving
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    Financial Wellness

    We offer Financial Wellness with every solution we provide. Through a powerful combination of education, digital tools and guidance, Financial Wellness is designed to address the unique needs of your employees and empower their financial journey at every stage. Give your employees the confidence to take charge of their finances.

    • Financial Education
    • Digital Tools
    • Financial Guidance

    Learn more

Location

1200 Franklin Avenue 2nd
Fl
Garden City, NY 11530
US
Direct:
(516) 227-2938(516) 227-2938
Toll-Free:
(855) 220-5632(855) 220-5632
Fax:
(631) 994-7088(631) 994-7088

Awards and Recognition

2
Wealth Management
Global Investment Office

Portfolio Insights

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Equity Compensation

Helping you make the most of your equity awards and better understand how it may fit into your larger financial picture – today and tomorrow.

  • Vesting events
  • Option expirations
  • Restricted stock units
  • Tax implications

Financial Wellness

Enhancing Financial Wellness enables your workforce to do their best work. Companies that invest in financial wellness have an opportunity to:
  • Reduce employee stress,
  • Improve retention and engagement, and
  • Set themselves apart by offering comprehensive financial wellness benefits.
The Business Case for a Financially Resilient Workforce
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The Business Case for a Financially Resilient Workforce

In the face of turbulent markets, the word “resilience” may be top of mind. Broadly speaking, resilience is the ability to “bounce back” when encountering life’s inevitable challenges.
Ready to start a conversation? Contact John J. Peirano III today.
Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization’s initial and ongoing certification requirements to use the certification marks.

1When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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2Morgan Stanley Smith Barney LLC does not accept appointments nor will it act as a trustee but it will provide access to trust services through an appropriate third-party corporate trustee.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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3Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.

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4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

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5Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

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Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

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*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.

Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures | Morgan Stanley
CRC 4665150 (8/2025)