

Jenniges and Madden Group at Morgan Stanley

Our Mission Statement
About Us
- Financial PlanningFootnote1
- Retirement PlanningFootnote2
- Cash ManagementFootnote3
- Corporate Cash Management
- Business Succession PlanningFootnote4
- Estate Planning StrategiesFootnote5
- Fixed IncomeFootnote6
- Lending Products
- Life InsuranceFootnote7
- Long Term Care InsuranceFootnote8
- Philanthropic Services
- Planning for Education FundingFootnote9
- Professional Portfolio ManagementFootnote10
- Structured ProductsFootnote11
- Trust AccountsFootnote12
- 401(k) Rollovers
- Wealth ManagementFootnote13
- Wealth PlanningFootnote14
- UGMA/UTMAFootnote15
Sound Investing Principles VS. Human Nature

Have you heard the expression "buy low, sell high"? It applies to just about any investment, and sawyy investors always look for opportunities where something seems to be selling for less than it's worth. So then why do investors sell off their investments when the market drops? Isn't that the perfect time to BUY, when prices are depressed (i.e, "buy low')? Doesn't it make more sense to either hold on to an investment during a market correction, or even buy stocks during a bull market?
It makes logical sense, and yet even sophisticated investors rush to dump their stocks when the market goes down (ie. "sell high"). Why?
Because they are acting on emotion rather than logic. They fear that the market will continue to drop and don't want to lose any more - even though they know that long-term, they should ignore the standard ups and downs of the market and stay the course.
In fact, while people are supposed to act in their own self-interest and make logical decisions, human beings are much more inclined to act emotionally when it comes to money - that's the core principle behind a school of thought called Behavioral Investing.
I have studied the phenomenon of Behavioral investing and applied it to my wealth management practice. One of the most important things | do for my clients is to provide a logical, systematic response to changing conditions - | provide a guiding hand during the regular market volatility that is almost certain to occur during any long-range investment cycle.
Emotions are part of being human, and we all respond to them. However, | work with my clients to be sure that they don't make investment decisions, or any other financial choice, based on emotions rather than logic.
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Meet Jenniges and Madden Group
About Justin A. Jenniges
My practice focuses on thoughtful wealth planning, disciplined investment strategies, and helping clients make confident decisions across generations. I have been recognized multiple times by Forbes as a Top Financial Advisor in the state, reflecting a consistent commitment to client service and results.
I live in Alpharetta with my two children and, outside of work, enjoy staying active through sports and exercise, cooking, and traveling whenever possible.
Forbes Best-In- State Wealth Advisors
Source: Forbes.com (Awarded Feb 2019) Data compiled by SHOOK Research LLC based on time period from 6/30/17 - 6/30/18.
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Forbes Top Next-Gen Wealth Advisors
Source: Forbes.com (Awarded June 2019) Data compiled by SHOOK Research LLC based on time period from 3/31/18 - 3/31/19.
NMLS#: 1406573
About Bert Madden, Jr.
Bert arrived in Atlanta at the age of five and has called it home ever since. He earned a B.A. in Economics from the University of Georgia in 1982 and continues to cheer for the Dawgs today.
Bert and his wife, Kelly, have been married since 1984 and have three adult daughters. They also have eight grandchildren and enjoy supporting their activities and spending time together. Out-side of work, Bert enjoys outdoor sports, bird hunting, fishing, golf, and yardwork.
Bert is a member of Northside Methodist Church, where he has served on numerous boards and as part of the usher team. He has also been long involved with the Northside Youth Organization. An active alumnus of The Lovett School, he previously served as president of the Alumni Association.
NMLS#: 1262270
About Sharon Benton
Sharon is a dedicated professional who is passionate about providing a superior level of service to our team's clients. She earned her Bachelors of Science in Finance from Wilberforce University 1986.
She grew up on Long Island and moved to Atlanta in 1986 with her husband and two children. Sharon enjoys fine wine, volunteering and sports.
About Pamela H Osterland
Portfolio Associate, Senior Registered Client Service Associate
Pamela joined Morgan Stanley in 1999.
She has earned the title of Portfolio Associate and Senior Registered Client Service Associate and is the recipient of Morgan Stanley’s Service Excellence Award. Pamela has her Series 7 and 63 and is able to assist the team and clients with professional and outstanding Customer Service.
She excels in the ability to create a client experience rich in convenience, personal attention, friendliness and attention to detail.
Pamela is an Atlanta Native, Attended the State University of West Georgia and resides in Marietta, GA, where she grew up. She married to Justin Osterland and one of their favorite outside interest is their cars and going driving in the mountains or you can catch them at the Racetrack.
About Nathan Mostyn

Contact Justin A. Jenniges

Contact Bert Madden, Jr.
The Power of Partnerships
About Brian Ford
Private Bankers partner with Financial Advisors to develop a specialized approach for managing clients’ cash flow, liquidity and financing needs, leveraging our comprehensive suite of cash management and lending solutions.
Brian Ford began his career in financial services in 2006, and joined Morgan Stanley in 2015 as an Associate Private Banker. Prior to joining the firm, he served as a Regional Private Banker at Wells Fargo, as well as a Financial Advisor at Ameriprise Financial.
Brian is a graduate of the Georgia Institute of Technology, where he received a Bachelor of Science in Management. He and his family reside in Cumming, Georgia. Outside of the office, Brian dedicates his time to developing future leaders in youth athletics, serving as a Coach on his children’s baseball teams. When not on the field, he also enjoys running, traveling, watching sports, and spending time with his family.
About Matt Edwards
Private Bankers partner with Financial Advisors to develop a specialized approach for managing clients’ cash flow, liquidity and financing needs, leveraging our comprehensive suite of cash management and lending solutions.
Matt began his career in financial services in 2009 and joined Morgan Stanley in 2015 as a Private Banker Advisory Associate. Matt is a graduate of the Georgia Southern University, where he received a Bachelor Degree in Business Administration, and Valdosta State University, where he received his Master’s in Business Administration. He lives in Atlanta, Georgia.
Outside of the office, Matt is an enthusiastic fly fisherman and artist. Most recently, he served as liaison with Junior Achievement, a program that develops entrepreneurship, financial literacy, and workplace readiness in undeveloped communities.
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Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
Five Reasons DIY Investors Choose Morgan Stanley Financial Advisors
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Investing
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2When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
3Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.
Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
5Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
6Fixed Income investing entails credit risks and interest rate risks. When interest rates rise, bond prices generally fall.
7Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.
8Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.
9When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should always check with their tax or legal advisor before engaging in any transaction involving 529 Plans, Education Savings Accounts and other tax-advantaged investments.
10Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.
11Structured Investments are complex and not appropriate for all investors. An investment in structured investments involves risks. These risks can include but are not limited to: fluctuations in the price, level or yield of underlying asset(s), interest rates, currency values and credit quality, substantial loss of principal, limits on participation in appreciation of underlying asset(s), limited liquidity, credit risk, and/or conflicts of interest. Many structured investments do not pay interest or guarantee a return above principal at maturity. Investors should read the security’s offering documentation prior to making an investment decision.
12Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
13Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States. Morgan Stanley Wealth Management is a business of Morgan Stanley Smith Barney LLC.
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Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.
15Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
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