My Story and Services

Evan Crawford and his team, The Crawford-Hogan-Wang Group at Morgan Stanley, are an experienced team that aims to provide our valued clients with an exceptional wealth management experience. We accomplish this through our commitment to understanding, dedication to simplicity and transparency, and highly personalized level of service.

We started The Crawford-Hogan-Wang Group with two simple goals – objectivity and embracing our clients' perspectives. Our approach is comprehensive and holistic. We are active participants in the financial lives of our clients and approach all objectives creatively and resourcefully with integrity, prudence, thoughtful analysis, and relentless follow-through.

AWARDS & RECOGNITIONS:

  1. Evan Crawford Named to Forbes Best-In-State Top Next-Gen Wealth Advisors in 2024
  2. Crawford-Hogan-Wang Group Named to Forbes Best-In-State Wealth Management Teams in 2024
  3. Crawford-Hogan-Wang Group Named to Forbes Best-In-State Wealth Management Teams in 2023

Disclosures:

  1. Source: Forbes (Awarded Aug 2024) Data compiled by SHOOK Research LLC based on time period from 3/23-3/24.
  2. Source: Forbes.com (Awarded Jan 2024) Data compiled by SHOOK Research LLC based for the period from 3/31/22–3/31/23.
  3. Source: Forbes.com (Awarded Jan 2023) Data compiled by SHOOK Research LLC based on time period from 3/31/21–3/31/22.
Services Include
Securities Agent: ID, NC, MN, FL, CO, CA, AZ, UT, IL, DE, TN, VT, OR, NV, NM, CT, HI, AK, WI, TX, DC, SC, NY, NJ, MD, KY, KS, PA, OH, GA, WA, VA, NH, MI, MA; General Securities Representative; Investment Advisor Representative
NMLS#: 1310713
CA Insurance License #: 0F25303
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

Working With You

I can help you with a particular financial need or create a comprehensive plan that takes all of your financial needs and goals into account. My method looks at your wealth from all sides. This leads to solutions that not only have the ability to help you achieve your financial goals but also to transcend them and safeguard against unforeseen life events.

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    Step 1: Introductory Meeting

    Our relationship begins with an initial discussion aimed towards getting to know you, your lifestyle and your future goals.

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    Step 2: Discovery Meeting

    During the discovery meeting, we will work together to establish your financial goals by reviewing your current financial situation and developing an appropriate risk tolerance that can help you achieve the financial outcome you envision for yourself.

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    Step 3: Financial Plan Presentation

    Financial plan presentations map out essential factors that play into your financial success such as your employee and employer contributions, liquidity events and insurance coverage. Examining relevant financial information provides a holistic asset allocation analysis for your accounts helping ensure a comprehensive financial plan.

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    Step 4: Action Items / Next Steps

    After the financial plan presentation, I will follow up with you regarding my analysis and recommendations, which may include adjustments to your financial plan, investment allocation, company benefits and insurance coverage.

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    Step 5: Implementation Meeting

    The implementation meeting focuses on creating prospective strategies custom designed for your specific needs. Recommended changes could include logistics, tax impact, asset allocation adjustments and saving/benefit modifications.

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    Step 6: Monitoring & Performance Tracking

    Finally, I will be consistently monitoring your assets and analyzing your performance tracking data seeking to ensure you financial expectations are being met and adjusted accordingly. I will keep a high degree of communication with you to make sure your concerns and requests are always addressed.

Individual Plans for Individuals Like You

Goals you set today will evolve over time. Our process is designed to evolve with them – and with the changing circumstances of your life. Holistic in its approach, our planning process will encompass all the elements of your financial and personal life, making sure they align with your current and future goals.

Leveraging a sophisticated suite of analytical tools, as well as decades of industry experience, our team can help you take charge of your financial future and achieve your goals.

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    Certified Financial Planner™ (CFP®)

    CFP® professionals have met extensive training and experience requirements, and commit to CFP Board's ethical standards that require them to put their clients' interests first.

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    Chartered Financial Analyst (CFA®)

    The CFA® charter is a globally recognized credential for investment analysis competence and integrity and portfolio management. Recipients have successfully completed a graduate-level, self-study curriculum and passed examinations covering ethical and professional standards, securities analysis and valuation, financial reporting and analysis, quantitative methods, economics, corporate finance, portfolio management, and wealth planning.

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    Lifeview Intelligent Planning

    Lifeview is a suite of planning tools that includes goal-specific analysis that we can use with our clients to create a realistic, holistic strategy that integrates the various aspects of your financial life, including investments and cash management needs.

    Learn more about our Lifeview financial planning tool
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    Goals Based Planning (GPS)

    This is a great way to access advice and build a wealth plan. Read more about the advantages of working with our planning technology in reaching your financial goals.

    Learn more about our goals-based planning tool
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    Spending & Budgeting Tools

    One way to manage savings is by using Morgan Stanley's Spending and Budgeting tool. These tools help advisors monitor client cash flows across both internal and external accounts. It also tracks spending patterns and produces an income and expense analysis to help clients achieve their goals by adjusting their spending behavior when necessary.

    Learn more about our financial management tools
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    Risk Analysis

    An overview of risk and returns across all of your portfolios maintained at Morgan Stanley and other financial institutions is provided by this one-of-a-kind risk management solution. In all of your investments, at Morgan Stanley as well as other financial institutions, we work to assist you understand risk.

    Learn more about our portfolio risk tool
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    Financial Planning

    A variety of planning-related tools—including our award-winning Goals Planning System (GPS) and LifeView—which enable us to provide a single, comprehensive snapshot of your finances and adapt a wealth plan to your ever-changing life demands and modify goals as needed.

    Morgan Stanley Goals-Based Wealth Management
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    Morgan Stanley Online

    Morgan Stanley Online allows you to seamlessly and securely manage your investments and everyday finances in one place.

    Register for Morgan Stanley Online Today
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    Playbook: A Guide to Life and Money

    Playbook: A Guide to Life & Money is an original content series that offers highly actionable, milestone-based financial education for millennial clients and prospects. The purpose of the Playbook is to empower young investors and inheritors to make smart financial decisions as they navigate the many milestones of adulthood, while educating them on the value of sound professional advice.

    Read the Full E-Book
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    Digital Vault

    Digital Vault lets you easily and securely manage and share important documents such as account statements, authorizations, tax filings and other relevant documents with your Financial Advisor.

    Get Started Today
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    eDelivery

    Sign up for eDelivery today and start receiving email notifications as soon as your account documents are available on Morgan Stanley Online or the Morgan Stanley Mobile App. It's quick, convenient & secure.

    Enroll Today
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    Socially Responsible Investing

    Our Investing with Impact platform has designed a proprietary process to identify your impact priorities and match them with one of our 195 investment strategies or customizable portfolio solutions across asset classes, to tailor your portfolio and monitor both financial and impact results over time.

    Morgan Stanley Investing with Impact
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    Donor Advised Funds (DAF)

    A tax-efficient way to donate more complex assets, simplify reporting, and maintain control over the amounts and timing of your charitable contributions. Bring philanthropy into your wealth plan and amplify the impact of your giving through the Morgan Stanley Global Impact Funding Trust (MS GIFT).

    MS GIFT
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    Portfolio Risk Platform

    Our Portfolio Risk Platform, backed by institutional-caliber analytics, assesses thousands of risk factors using a holdings-based approach to assess a portfolio's exposures, analyze how securities behave together across portfolios and forecast how they influence risk and return moving forward.

    Portfolio Risk Platform
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    Alternative Investments

    Our leading alternatives platform offers 160+ third-party and proprietary funds, including first look and exclusive opportunities, that may help qualified investors enhance returns, reduce volatility, manage taxes and generate income—while maintaining a goals-based approach for asset allocation.

    Morgan Stanley Alternative Investments
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    Security Center

    Learn about our latest security measures, how we are safeguarding your assets and personal information and find actionable insights and resources on important cybersecurity topics to enhance you own online security.

    Visit our Security Center
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    529 Education Savings Plans

    529 plans offer a flexible, tax-advantaged way to invest for education expenses while helping to improve estate planning. Gain fiduciary oversight of your education funding strategy within the context of your broader portfolio through the exclusive Morgan Stanley National Advisory 529 Plan.

    529 Plan Options at Morgan Stanley

Monthly Outlooks & Updates

In order for my clients to stay up to date on the most recent market trends, assessments, and outlooks, I firmly believe that I should offer them as many resources as I can. The resources listed below offer in-depth research on recent market developments and financial issues that are having an impact on the business world today.

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    Global Investment Committee Weekly Research Report

    The Global Investment Committee's Weekly Report provides an in depth look at markets, asset class performance and fixed income on a weekly basis.

    Read the latest report
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    Your Guide to Tax-Efficient Planning

    Making wise tax choices now will enable you to save money in the future. For your financial plan, take into account these clever tax solutions.

    Learn more
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    On the Markets Monthly Research

    Detailed market commentary from Morgan Stanley's thought leaders on topics such as global equities, fixed income, monetary policy and more.

    Read the latest report
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    3 Investing Themes for the Next Bull Market

    Investors who enjoyed the rallies of the pandemic bull market saw many of their gains disappear in 2022. But there's a bright side: Bear markets—when a broad market index falls 20% or more—may create opportunities to invest at discounted prices.

    Read the report

Location

245 Lytton Avenue
Suite 200
Palo Alto, CA 94301
US
Direct:
(650) 838-4203(650) 838-4203
Toll-Free:
(800) 755-8081(800) 755-8081

Meet My Team

About Evan Crawford

Evan is a Chartered Financial Analyst® charter holder and CERTIFIED FINANCIAL PLANNER™ practitioner. His areas of focus are comprehensive financial planning and investment management. Evan graduated from the University of Southern California with a Bachelor of Science in Business Administration with an emphasis in Financial Management.

Within the Crawford-Hogan-Wang Group, Evan is responsible for relationship management, financial goal modeling and analysis, portfolio management, and business development.

Evan lives in El Granada with his wife and two children. In his free time, Evan enjoys spending time outdoors – hiking, skiing, or standing in a river or on a boat trying to dupe a fish with his flies.
Securities Agent: ID, NC, MN, FL, CO, CA, AZ, UT, IL, DE, TN, VT, OR, NV, NM, CT, HI, AK, WI, TX, DC, SC, NY, NJ, MD, KY, KS, PA, OH, GA, WA, VA, NH, MI, MA; General Securities Representative; Investment Advisor Representative

About Daire Hogan

Dáire has worked in the financial services industry for over twenty years. He is a Chartered Financial Analyst charter holder, a CERTIFIED FINANCIAL PLANNER practitioner, a Certified Investment Management Analyst designee, and is a member of the Financial Planning Association and the CFA Institute. Dáire received Bachelor of Arts (English and History) and Bachelor of Science (Finance) degrees from the National University of Ireland and a Postgraduate Diploma in Statistics from Trinity College, Dublin.

Within the Crawford-Hogan-Wang Group, Dáire is responsible for helping clients formulate their investment policy, investment analysis and due diligence, portfolio management, and relationship management.

In his spare time, Dáire can often be found on the golf course, out cycling, or enjoying a game of squash. He lives with his wife, daughter, and son in Redwood City.
Securities Agent: TN, NJ, IL, WI, WA, NH, KS, CA, AZ, SC, NV, NC, KY, HI, GA, AK, VA, PA, NY, DC, TX, MN, MI, MD, UT, OH, NM, MA, FL, VT, ID, DE, CT, CO, OR; General Securities Representative; Investment Advisor Representative; Managed Futures

About Hoyin Chung

Hoyin joined The Crawford-Hogan-Wang Group in 2013 as a Client Service Associate. Prior to joining Morgan Stanley, Hoyin was a Licensed Relationship Banker where he helped clients with retirement planning, mortgage loans, business banking and transaction processing. Hoyin attended UC Riverside and studied Economics Administrative Studies. Hoyin is fluent in English, Cantonese, and Mandarin. Hoyin lives in Fremont and enjoys travel, dining, bowling, and badminton.
Securities Agent: NM, AK, CA, AZ, MA, CT, VA, UT, TN, NH, KS, DC, WA, PA, NV, NC, HI, DE, CO, WI, OH, NJ, KY, ID, GA, MI, MD, MN, VT, TX, IL, FL, SC, OR, NY; General Securities Representative; Investment Advisor Representative

About Sophia Pires

Sophia joined The Crawford-Hogan-Wang Group in 2017 as a Registered Wealth Management Associate, where she is responsible for client service and operations management. She is a Registered Representative and holds her Series 7, Series 66 and CA insurance licenses.

Sophia brings over 20 years of banking and finance industry experience to the Crawford-Hogan-Wang Group. Previously, she was a Wealth Management Private Banker for Wells Fargo's Private Bank in Palo Alto, California. As a private banker, she assisted high-net-worth clients with a wide range of banking, lending, and cash management services. She earned her B.S. in Business Administration and Marketing from San Diego State University.

When she's not in the office, she can be found volunteering, spending time with her family and leading an active lifestyle. In 2023, Sophia became an active member of the Young Men’s Service League (YMSL) San Mateo chapter along with her teenage son. YMSL is a non-profit national organization committed to assisting, serving and supporting those who are in need in the community while developing leadership skills among its members and promoting mother-son relationships.

About Serena Truong

Serena joined The Crawford-Hogan-Wang Group in 2019 as a Client Service Associate, where she is responsible for client service and operational support.

Serena earned her degree in political science and minor in economics and Asian American studies from UC Irvine. Before joining Morgan Stanley, she worked as an administrative assistant at Registered Investment Advisor firm Pantheon Wealth Planning.

Serena's strong sense of curiosity and urge to continually broaden her global perspective drive her interests to meet new people, travel and immerse herself in different cultures. She recharges spending quality time with others, meditating and solving puzzles.

The Power of Partnerships

By partnering with experienced individuals across wealth disciplines, Morgan Stanley Financial Advisors can align specialized resources with your custom needs and deliver strategic guidance through the familiarity and trust of existing relationships

About Sam Mohebi

Sam Mohebi is an Associate Private Banker serving Morgan Stanley Wealth Management offices in California.

Associate Private Bankers partner with Private Bankers and Financial Advisors to develop a specialized approach for managing clients’ cash flow, liquidity and financing needs, leveraging our comprehensive suite of cash management and lending solutions.

Sam began his career in financial services in 2009, and joined Morgan Stanley in 2022 as an Associate Private Banker. Prior to joining the firm, he was a Licensed Banker at JP Morgan Securities. He also served as a Brokerage Associate at Wells Fargo Advisors.

Sam is a graduate of Azad University, where he received a Bachelor’s Degree in Civil Engineering. He lives in Campbell, Califoria with his family. Outside of the office, Sam enjoys hiking, as well as playing tennis and golf.
NMLS#: 1616449

About Thomas Chi

Thomas Chi is a Private Banker serving Morgan Stanley Wealth Management offices in California.

Private Bankers partner with Financial Advisors to develop a specialized approach for managing clients’ cash flow, liquidity and financing needs, leveraging our comprehensive suite of cash management and lending solutions.

Thomas began his career in financial services in 2007, and joined Morgan Stanley in 2014 as an Associate Private Banker. Prior to joining the firm, he was a Citigold Relationship Manager at Citibank.

Thomas is a graduate of California State University at East Bay, where he received a Bachelor of Science in Business Administration, with concentrations in Finance and Corporate Management. He lives in Redwood Shores, California. Outside of the office, Thomas enjoys mentoring, golfing, playing pickleball, traveling and engaging in board games with his family.
NMLS#: 418934
Wealth Management
Global Investment Office

Portfolio Insights

Ready to start a conversation? Contact Evan Crawford today.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

1Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

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2Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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3When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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5Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States.

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6Insurance products are offered in conjunction with Morgan Stanley Smith Barney LLC’s licensed insurance agency affiliates.

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Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

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https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.

Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney.  The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures
CRC 6491812 (04/2024)