
Ethan Grossman, CFA®
First Vice President, Wealth Management,
Financial Advisor,
Portfolio Management Director
Direct:
(305) 466-4811(305) 466-4811

My Mission Statement
Our goal is to help business owners keep more of what they earn, shield them from financial risk—and grow their wealth for generations to come.
Our Story and Services
It’s all about you and your family. Making sacrifices today so you’ll always be able to provide for them. Why else would you be driven to work so hard?
We’re wealth managers who focus on the unique needs of business owners. We take your success very seriously. In fact, each advisor on our team has an advanced designation or degree. We’re craftsman who are highly experienced in building wealth—and helping you preserve it for future generations.
A holistic approach to wealth management
Think of us as the CFO for your personal financial life – experienced at managing assets and mitigating risks. We’ve even turned sophisticated lending into an opportunity to help create synergy between both sides of your balance sheet. And with that insight, comes new growth opportunities.
An investment in technology
It’s not only our people who are at the top of their class, our financial tools are ahead of the curve. Morgan Stanley invests considerably in technology that forges a path to a more tax-efficient strategy. And when we present you with a custom allocation, your expectations for risk and return are properly set.
Our goal is to build your wealth. Build your financial confidence. And above all, build a relationship that propels your success forward. We simplify the complex and create a roadmap that helps you feel more secure today and confident about the future.
Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.
Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
We’re wealth managers who focus on the unique needs of business owners. We take your success very seriously. In fact, each advisor on our team has an advanced designation or degree. We’re craftsman who are highly experienced in building wealth—and helping you preserve it for future generations.
A holistic approach to wealth management
Think of us as the CFO for your personal financial life – experienced at managing assets and mitigating risks. We’ve even turned sophisticated lending into an opportunity to help create synergy between both sides of your balance sheet. And with that insight, comes new growth opportunities.
An investment in technology
It’s not only our people who are at the top of their class, our financial tools are ahead of the curve. Morgan Stanley invests considerably in technology that forges a path to a more tax-efficient strategy. And when we present you with a custom allocation, your expectations for risk and return are properly set.
Our goal is to build your wealth. Build your financial confidence. And above all, build a relationship that propels your success forward. We simplify the complex and create a roadmap that helps you feel more secure today and confident about the future.
Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.
Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY
Securities Agent: AL, MD, VA, KY, CO, NY, OR, PR, TX, MA, DE, GA, IL, FL, NJ, NC, CA, UT; General Securities Representative; Investment Advisor Representative
NMLS#: 821374
NMLS#: 821374
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*
So…what’s your retirement number

Whether you’re a business owner, attorney, or corporate executive, one thing all our clients have in common is they want to know their “number”. Exactly how much will it take to retire comfortably and feel confident about the well-being of their family? That all starts with a deeper dive into financial planning.
Financial Planning
Between today’s markets and the financial media it’s easy for even the savviest investor to feel confused. That’s why we create a detailed financial roadmap that’s easy to follow. We incorporate sophisticated risk management tools to build you a plan that presents a clear path forward. So instead of getting distracted by market noise and media hype, you’ll be able to focus on what you do best — growing your business.
Morgan Stanley Smith Barney LLC offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please visit us at https://www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf or consult with your Financial Advisor to understand these differences.
Morgan Stanley Smith Barney LLC offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please visit us at https://www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf or consult with your Financial Advisor to understand these differences.
Investing
We believe in preserving and growing your wealth over time. The most important determinant of investment performance is making sure that your asset allocation is properly diversified. We’ll meet with you regularly to ensure that your goals and allocation are consistently in sync.
Asset allocation and diversification do not guarantee a profit or protect against a loss in a declining financial market.
Asset allocation and diversification do not guarantee a profit or protect against a loss in a declining financial market.
Lending
Strategic borrowing can create new opportunities to build wealth. Our sophisticated lending platform offers solutions that can be personalized to align your needs with your specific goals.
Trust & Estate Planning Strategies
Trust and Estate Planning really is about providing an increased comfort level for yourself and your loved ones. We work collaboratively with your attorney to help create the plan that fits your family. And for those of you with more complex estates, we offer access to our Family Office Resources team.
Insurance
We selectively recommend insurance to manage risk—and in some cases transfer wealth. You’ll have access to a full array of life insurance and annuity products to meet your unique challenges.
Morgan Stanley Smith Barney LLC offers insurance products and annuities in conjunction with its licensed insurance agency affiliates.
Guarantees and contractual obligations are backed by the claims-paying ability of the issuing insurance company.
Annuity contracts contain exclusions, limitations, reductions of benefits and terms for keeping them in force.
Morgan Stanley Smith Barney LLC offers insurance products and annuities in conjunction with its licensed insurance agency affiliates.
Guarantees and contractual obligations are backed by the claims-paying ability of the issuing insurance company.
Annuity contracts contain exclusions, limitations, reductions of benefits and terms for keeping them in force.
A CFO for your Personal Financial Life
We focus on helping business owners do more with their wealth. Everyone knows that making your first million feels great and reaching five million feels even better. And by the time you get to $10 or $25 million, you start to realize you have more than just money to manage.
Our clients have clear strategies for running companies but are often challenged when it comes to managing their personal financial lives. Our experience helps guide your growth. Our technology helps develop strategies designed to help minimize your risk and mitigate taxes. Our dashboard enables you to see all of your investments and liabilities in one place, so you’ll have a vision for where you’re going.
When everything works together, it can open new doors for you and your business. And most importantly, it creates an impactful legacy for your children, grandchildren and great-grandchildren.
• Experience in managing wealth for business owners
• Sophisticated technology to help manage risk and mitigate taxes
• Tax Loss Harvesting
• Legacy planning
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
Our clients have clear strategies for running companies but are often challenged when it comes to managing their personal financial lives. Our experience helps guide your growth. Our technology helps develop strategies designed to help minimize your risk and mitigate taxes. Our dashboard enables you to see all of your investments and liabilities in one place, so you’ll have a vision for where you’re going.
When everything works together, it can open new doors for you and your business. And most importantly, it creates an impactful legacy for your children, grandchildren and great-grandchildren.
• Experience in managing wealth for business owners
• Sophisticated technology to help manage risk and mitigate taxes
• Tax Loss Harvesting
• Legacy planning
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.
Location
20807 Biscayne Blvd 5th&6th
Fl
Aventura, FL 33180
US
Direct:
(305) 466-4811(305) 466-4811
Wealth Management
Global Investment Office
Portfolio Insights
Retirement
Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
- 401(k) Rollovers
- IRA Plans
- Retirement income strategies
- Retirement plan participants
- Annuities
Investing
Working closely with you to guide your wealth and investments through the most challenging market cycles.
- Asset Management
- Wealth Planning
- Traditional Investments
- Alternative Investments
- Impact Investing
Family
Creating customized financial strategies for the challenges that today’s families face.
- Estate Planning Strategies
- 529 Plans / Education Savings Planning
- Long Term Care Insurance
- Special Needs Planning
- Trust Services
Are You Prepared for Tax Day?
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Business Planning
Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
- Succession Planning
- Business Planning
- Qualified Retirement Plans
Financial Planning for Life After Selling a Business
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Philanthropy
Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
- Endowments
- Foundations
- Donor Advised Funds
- Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving
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Financial Wellness
Enhancing Financial Wellness enables your workforce to do their best work. Companies that invest in financial wellness have an opportunity to:
- Reduce employee stress,
- Improve retention and engagement, and
- Set themselves apart by offering comprehensive financial wellness benefits.
Ready to start a conversation? Contact Ethan Grossman today.
Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.
The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.
Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.
The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.
The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.
*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.
Awards Disclosures
The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.
Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.
The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.
The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.
*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™ and federally registered CFP (with flame design) in the U.S, which it awards to individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.
Awards Disclosures
CRC 6491812 (04/2024)