My Story and Services

Helping you achieve financial success is my first priority. Morgan Stanley has meaningful intelligence about every major asset class and a presence in every major market, as well as investment research from some of the world’s most respected analysts. Together, we will formulate a strategy to help you achieve your most important goals and then deliver a vast array of resources to you in the way that is most appropriate for how you invest and what you want to achieve.
Services Include
Securities Agent: NH, HI, CA, AL, VA, OH, AZ, OR, MA, WA, MD, FL, NC, MO, CT, TN, GA, DE, WY, SC, NV, NJ, MI, DC, PA, IL, CO, IN, TX, NY; General Securities Representative; Investment Advisor Representative
NMLS#: 1294094
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

Who We Serve

We work with families whose lives and assets often cross borders. Our clients include owners and founders, families preparing for a liquidity event, families with children or residences in the United States, families managing wealth across generations, families with cross-border planning considerations, families seeking deeper coordination among advisors, families who value discretion, cultural fluency, and institutional support.

We are intentionally focused in the number of families we serve, so we can provide senior attention, planning depth, and disciplined follow-through.
Our Clients Include:
  • Global families navigating life transitions
  • Families spanning multiple generations
  • Families preparing for a liquidity event
  • Families with children or residences in the United States
  • Entrepreneurs & Business Owners

How We Help

We begin with the family, not the portfolio.

Before making recommendations, we seek to understand the full picture: What is changing? Who is affected? What decisions are urgent? What decisions can wait? Which advisors need to be involved? What risks are visible? What risks are being missed? What does the family want this wealth to make possible?

From there, we help build a coordinated plan and follow through with care.
    Comprehensive Wealth Management
    We help families organize their financial lives across investments, liquidity needs, lending, risk, estate planning strategy, philanthropy, and long-term family objectives.
    Life Transition Planning
    Major life events often create the need for clearer structure. We help families prepare for and navigate transitions such as business sales, relocation, inheritance, succession, divorce, marriage, and next-generation planning.
    Cross-Border Coordination
    When family members, assets, advisors, and obligations span countries, coordination becomes essential. We help families align priorities and work with their legal, tax, and other professional advisors.
    Family Office-Style Organization
    For complex families, wealth management is not only about portfolios. It is about process. We help organize decisions, track follow-up, and connect families to the appropriate Morgan Stanley resources.
    Next-Generation Engagement
    We help families think through continuity, education, communication, and the responsibilities that come with inherited or created wealth.

The Morgan Stanley Wealth Management Advantage

As part of Morgan Stanley Wealth Management, Team 55 East can draw on the firm's global resources, investment capabilities, lending solutions, alternative investments, trust and estate planning strategies, philanthropic services, family governance resources, and specialist network. For families with significant complexity, access is not enough. The resources must be coordinated around the family's actual life.

That is where our team focuses.
    Wealth & Estate Planning Strategies (WEPS)
    Wealth and Estate Planning Strategists (WEPS) help clients and Financial Advisors with Trust, Tax & Estate (TTE) planning. To do so, it is critical to create a TTE implementation in combination with a TTE strategy. TTE implementation helps drive the success of the TTE strategy by delineating between what must be executed and what might be executed.
    Read More Here
    Investor Solutions - Alternative Investments
    Partnering with branch management, risk, compliance, and other internal groups to identify viable solutions to legal issues including, but not limited to, the types of issues outlined here.
    Read More Here
    Lending Solutions
    At Morgan Stanley, we recognize that clients and their families have unique needs that require dedicated experience and capabilities. Our goal is to help simplify your financial life with a combination of cash management and lending solutions designed to complement your investment strategy and support your financial goals.
    Read More Here
    Outsource Chief Investment Office (OCIO)
    OCIO designs and manages bespoke portfolios for institutional clients and ultra-high net worth families on a full-discretionary basis with at least $25 million to invest.
    Global Investment Office (GIO)
    We provide you with world-class investment advice to help build your practice and manage your clients' portfolios.
    Morgan Stanley
    Global Leader in Financial Services.
    Read More Here

Valuable Tools and Resources

We believe financial education leads to better insights into our investment strategy and discipline, and potentially, better long-term decisions. As a result, we are committed to providing you with important information about helping manage your wealth more effectively in today's global markets. We have assembled the following resources that reinforce the fundamental investment strategies and concepts of our practice. We've provided links to these materials, where available, and hope you'll return often to learn more about the topics that impact your overall wealth.
    Morgan Stanley Online
    Your investments and everyday finances are always just a few clicks away with Morgan Stanley Online (MSO) and the Morgan Stanley Mobile App.
    Learn More About MSO
    Thoughts On The Market Podcast
    Join Mike Wilson, Chief Investment Officer and Chief US Equity Strategist for Morgan Stanley, as he and his colleagues discuss a variety of viewpoints regarding the latest trends in the financial marketplace.
    Listen to the Latest Episode
    Spending and Budgeting Tool
    Track spending habits, categorize expenses and create budgets across your Morgan Stanley and external financial accounts with our Spending and Budgeting Tool.
    Learn More About Spending and Budgeting
    Digital Vault
    The Digital Vault on Morgan Stanley Online and the Mobile App allows for easy sharing and convenient access to life's most important documents from wills and deeds to financial statements and tax fillings. Easily manage your encrypted financial records all in one place.
    Learn More About Digital Vault
    Global Investment Committee Weekly Research Report
    The Global Investment Committee's Lisa Shalett headlines this weekly look at markets, asset class performance and fixed income.
    Read the Latest Report

Location

55 East 52nd Street 10th
Fl
New York, NY 10055
US
Direct:
(212) 883-7717(212) 883-7717
Wealth Management
Global Investment Office

Portfolio Insights

Retirement

Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
  • 401(k) Rollovers
  • IRA Plans
  • Retirement income strategies
  • Retirement plan participants
  • Annuities
A Simple Six-Step Retirement Checkup
Article Image

A Simple Six-Step Retirement Checkup

Checking in on your retirement plan may make a lot of sense, especially when market volatility arises.

Investing

Working closely with you to guide your wealth and investments through the most challenging market cycles.
  • Asset Management
  • Wealth Planning
  • Traditional Investments
  • Alternative Investments
  • Impact Investing
Iran Conflict: Seven Takeaways for Investors
Article Image

Iran Conflict: Seven Takeaways for Investors

Prolonged conflict with Iran could lead to higher oil prices, hotter inflation and greater market uncertainty.

Family

Creating customized financial strategies for the challenges that today’s families face.
  • Estate Planning Strategies
  • 529 Plans / Education Savings Planning
  • Long Term Care Insurance
  • Special Needs Planning
  • Trust Services
529 Plans: A Powerful Tool to Save for Education
Article Image

529 Plans: A Powerful Tool to Save for Education

Though education costs continue to climb, starting to save and invest early can make a difference.

Business Planning

Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
  • Succession Planning
  • Business Planning
  • Qualified Retirement Plans
Financial Planning for Life After Selling a Business
Article Image

Financial Planning for Life After Selling a Business

Selling your business can mean big changes for your life, both personally and financially. Know how to make the most of your windfall.

Philanthropy

Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
  • Endowments
  • Foundations
  • Donor Advised Funds
  • Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving
Article Image

Donor Advised Funds: A Smart Way to Manage Your Giving

There's more to charitable giving than you may realize. Here's one method that may be a tax-efficient way to give and can help maximize your impact.
Ready to start a conversation? Contact Eliot Bu 夫相薰 today.
1Products and services are provided by third party service providers, not Morgan Stanley Smith Barney LLC (“Morgan Stanley”). Morgan Stanley may not receive a referral fee or have any input concerning such products or services. There may be additional service providers for comparative purposes. Please perform a thorough due diligence and make your own independent decision.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

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2Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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3Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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4Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.

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5Alternative Investments are speculative and include a high degree of risk. An investor could lose all or a substantial amount of his/her investment. Alternative investments are appropriate only for qualified, long-term investors who are willing to forgo liquidity and put capital at risk for an indefinite period of time.

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6Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

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Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

The information, products and services described here are intended only for individuals residing in states where this Financial Advisor is properly registered as described in this site.

Morgan Stanley reserves the right, to the extent permitted under applicable law, to retain and monitor all electronic communications. Morgan Stanley will not accept purchase or sale orders via any Internet site, social media site and/or its messaging systems. Morgan Stanley does not endorse and is not responsible and assumes no liability for content, products or services posted by third-parties on any Internet site, social media site and/or its messaging systems. All electronic communications are subject to terms available at the following link:
https://www.morganstanley.com/disclaimers/mswm-email.html. Any profiles and associated content are for U.S. residents only.

The securities/instruments, services, investments and investment strategies discussed in this material may not be appropriate for all investors. The appropriateness of a particular investment, investment strategy or service will depend on an investor's individual circumstances and objectives. Morgan Stanley Smith Barney LLC recommends that investors independently evaluate particular investments, strategies and services, and encourages investors to seek the advice of a Financial Advisor or Private Wealth Advisor. This material does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for legal matters.

Morgan Stanley Smith Barney LLC (“Morgan Stanley”) is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the website. Morgan Stanley is not responsible for the information contained on the third-party website or the use of or inability to use such site. Nor do we guarantee their accuracy or completeness.

The views, opinions or advice contained within third party websites or materials are solely those of the author, who is not a Morgan Stanley employee, and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, or its affiliates. The strategies and/or investments referenced may not be appropriate for all investors as the appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives.

*References to length of service at Morgan Stanley include years at Morgan Stanley and predecessor firms.

Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.

The use of the CDFA designation does not permit the rendering of legal advice by Morgan Stanley or its Financial Advisors which may only be done by a licensed attorney. The CDFA designation is not intended to imply that either Morgan Stanley or its Financial Advisors are acting as experts in this field.

Awards Disclosures | Morgan Stanley
CRC 4665150 (8/2025)