My Story and Services

Denise Goldstein is a Financial Advisor at Morgan Stanley with more than 25 years of experience in the wealth management industry. She is passionate about helping individuals and families navigate important financial decisions, plan for life’s transitions, and feel more informed about the options available to them.

Denise works with clients to develop personalized wealth management strategies that reflect their goals, priorities, time horizon, and risk tolerance. As part of her services, she helps construct investment portfolios designed to support each client’s broader financial plan. Her approach incorporates Morgan Stanley’s extensive research, market outlook, and planning tools, as well as an open architecture investment platform that allows her to evaluate a wide range of solutions based on each client’s needs.

Denise’s interest in financial services began early in her career, when she worked as a co-op student at two large financial firms and saw how advisors could help families build meaningful, long-term relationships. Today, her approach is centered on listening closely, understanding what matters most to each client, and tailoring communication to each client’s needs.

Known for her thoughtful and empathetic style, Denise focuses on planning, problem-solving, client education, and portfolio management. She strives to help clients feel supported as they make decisions for themselves, their families, and future generations. Denise also values a strong team service model and works in partnership with Kate DeSoto at Morgan Stanley to help provide clients with attentive, coordinated service and clear communication across the team.

Denise holds Series 7 and Series 65 licenses. She earned her undergraduate degree from Northeastern University in Boston, where she studied Finance and International Business. Originally from New York, Denise came to Boston for college and has called the city home for more than 25 years.

Outside of work, Denise is deeply committed to animal welfare and has served on the board of Pilots to the Rescue. She also supports Lung Force, reflecting a personal commitment to lung cancer research and education. Denise is married and has a rescue dog named Greta. She enjoys traveling, exploring new cities, visiting museums and the theater, and spending time with her nieces, family, and friends.
Services Include
Securities Agent: GA, MA, FL, VT; General Securities Representative; Investment Advisor Representative
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

WHAT YOU CAN EXPECT

Working together begins with a conversation focused on what matters most to you. From there, I follow a structured process designed to bring clarity to complex financial decisions and keep your plan aligned as life evolves. The structure below outlines what it is like to work together, from the first conversation through ongoing reviews.

  1. Listen and Clarify Priorities: My process begins with a conversation to understand your priorities. This initial meeting is an opportunity for you to learn about my services while I get to know you. Following this, I review relevant financial documents to help develop a comprehensive understanding of your current financial situation.
  2. Review Your Full Financial Picture: I use a range of planning and risk assessment tools to help identify appropriate strategies, and evulate potenital outcomes before finalizing your personalized plan.
  3. Build a Personalized Plan: I present your plan in detail, encompassing investment recommendations and strategies designed to manage risk, incorporate tax-efficicient strategies, and assist you towards achieving your estate planning objectives. Following our discussion, I will make any necessary revisions to your plan.
  4. Implement Thoughtfully: Once you give your approval, I proceed with implementing each strategy. I work closely with your CPA and estate attorney to support continuity. My commitment to full transparency means you will be involved and informed at every step of the process.
  5. Stay Aligned Over Time: I engage with you regularly to monitor progress toward your goals, discuss any changes in your circumstances, and adjust our strategies as appropriate. This approach is designed to keep your financial plan aligned with your evolving needs and objectives.

Managing Your Legacy for Generations

We understand how important it is to build a plan that helps your wealth support the people and priorities that matter most—today and in the future. For many individuals and families, legacy planning is a key part of a broader financial strategy, helping ensure assets are managed thoughtfully and transferred efficiently over time. Explore the resources below to learn more about strategies for preserving and transitioning significant wealth.

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    The State of Your Parents' Estate

    Talking with a parent about estate planning is never easy. Here are several conversation starters that can help adult children and their parents' plan.

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    Conversation Guide

    Money is one of the trickiest topics to discuss. But avoiding the conversation can lead to problems. Learn how to start the dialogue with your family.

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    Financial Literacy

    Financial literacy means being equipped with the knowledge to make smart financial decisions during every stage of your life. It's never too early to start improving financial literacy in your family.

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    How to Break the Ice Around Family Finances

    Money is one of the trickiest topics to discuss. But avoiding the conversation can lead to problems. Learn how to start the dialogue with your family.

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    Building a Family Enterprise That Lasts

    Successful family businesses establish a shared mission and succession plan to endure for generations to come.

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    Empowering the Next Generation of Philanthropists

    Millennials and Gen Z are bringing new energy to the future of giving and civic engagement.

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OBJECTIVE PLANNING, BUILT AROUND WHAT MATTERS TO YOU

Financial planning brings key decisions together into one coordinated strategy. Explore the planning areas below to learn what I help clients evaluate and the resources available for each topic.

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    Goals Based Planning

    I take the time to understand what matters most to you. Through thoughtful conversations and a comprehensive review of your financial picture, I develop a personalized plan designed to align your investments with your priorities and long-term objectives.

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    Retirement Planning

    Planning for retirement is a journey that may include unexpected turns along the way. With a thoughtful strategy and ongoing guidance, I can help position you to build sustainable income, maintain financial independence, and approach retirement with confidence.

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    Estate Planning

    Estate planning is an important part of preserving your legacy and providing for those you care about. I help clients explore estate strategies and work alongside their attorneys and tax professionals to create plans that reflect their wishes both during their lifetime and beyond.

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    Education Planning

    Whether you're planning for a child or grandchild's education, or investing in your own, the rising cost of college has made education funding a major life expense that benefits from thoughtful, proactive planning.

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    Tax Planning

    The way assets are managed and distributed can have significant tax implications over time. By incorporating tax-aware strategies into your financial plan, I can help reduce potential liabilities, preserve wealth, and support long-term portfolio efficiency.

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RESOURCE SUITE

Technology continues to transform how we manage and interact with our finances. Morgan Stanley's digital tools are designed to make it easier to stay connected to your financial life, providing secure access to your accounts, insights into your portfolio, and resources that help you make informed decisions whenever and wherever you need them.

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    Morgan Stanley Online

    Stay connected to your accounts and everyday finances through a secure, integrated platform. Morgan Stanley Online provides real-time access to balances, transactions, performance updates, and more – so you can stay informed about your financial picture anytime, from virtually anywhere.

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    Total Wealth View

    Total Wealth View offers a comprehensive look at your financial life by bringing together assets held at Morgan Stanley and those held elsewhere. This broader perspective helps you and your advisor better understand your full financial picture and supports more informed, holistic planning.

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    Portfolio Risk Platform

    Our Portfolio Risk Platform uses sophisticated analytics to evaluate portfolio risk and performance. These insights help you and your advisor make informed adjustments to keep your investment strategy aligned with your long-term goals.

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    Digital Vault

    Securely store, organize, and share important financial documents – such as statements, tax records, and legal authorizations – through the encrypted Digital Vault. This tool keeps critical information accessible to you and trusted professionals whenever it's needed.

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    GIC Weekly Report

    Each week, Lisa Shalett and the Global Investment Committee share timely commentary on market trends, asset classes, and the broader forces influencing investing.

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    On the Markets

    Gain access to in-depth research and expert commentary from Morgan Stanley thought leaders across equities, fixed income, monetary policy, and more – helping you understand what's driving markets and what may lie ahead.

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    Global Investment Office

    The Morgan Stanley Global Investment Office provides you with world-class thought leadership, timely market commentary, and portfolio ideas to help guide your investment decisions.

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Location

20807 Biscayne Blvd 5th&6th
Fl
Aventura, FL 33180
US
Direct:
(305) 937-6831(305) 937-6831
Wealth Management
Global Investment Office

Portfolio Insights

Retirement

Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
  • 401(k) Rollovers
  • IRA Plans
  • Retirement income strategies
  • Retirement plan participants
  • Annuities
A Simple Six-Step Retirement Checkup
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A Simple Six-Step Retirement Checkup

Checking in on your retirement plan may make a lot of sense, especially when market volatility arises.

Investing

Working closely with you to guide your wealth and investments through the most challenging market cycles.
  • Asset Management
  • Wealth Planning
  • Traditional Investments
  • Alternative Investments
  • Impact Investing
Iran Conflict: Seven Takeaways for Investors
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Iran Conflict: Seven Takeaways for Investors

Prolonged conflict with Iran could lead to higher oil prices, hotter inflation and greater market uncertainty.

Family

Creating customized financial strategies for the challenges that today’s families face.
  • Estate Planning Strategies
  • 529 Plans / Education Savings Planning
  • Long Term Care Insurance
  • Special Needs Planning
  • Trust Services
529 Plans: A Powerful Tool to Save for Education
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529 Plans: A Powerful Tool to Save for Education

Though education costs continue to climb, starting to save and invest early can make a difference.

Business Planning

Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
  • Succession Planning
  • Business Planning
  • Qualified Retirement Plans
Financial Planning for Life After Selling a Business
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Financial Planning for Life After Selling a Business

Selling your business can mean big changes for your life, both personally and financially. Know how to make the most of your windfall.

Philanthropy

Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
  • Endowments
  • Foundations
  • Donor Advised Funds
  • Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving
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Donor Advised Funds: A Smart Way to Manage Your Giving

There's more to charitable giving than you may realize. Here's one method that may be a tax-efficient way to give and can help maximize your impact.
Ready to start a conversation? Contact Denise Goldstein today.
1Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

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2When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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3Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.

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4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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5When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should always check with their tax or legal advisor before engaging in any transaction involving 529 Plans, Education Savings Accounts and other tax-advantaged investments.

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Check the background of our Firm and Investment Professionals on FINRA's BrokerCheck*.

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Awards Disclosures | Morgan Stanley
CRC 4665150 (8/2025)