My Story and Services

Ali Cantor is a Financial Advisor at Morgan Stanley. She has over 17 years of wealth management experience and has been with the firm since 2011. Ali holds a Bachelor’s of Science in Business from the University of Maryland and a Juris Doctorate degree from the University of Miami.

Ali takes a holistic approach to guiding her clients, conducting a detailed financial review while also developing an understanding of their family, values, aspirations, and risk tolerance. Combining this insight with the firm’s modern wealth analytics, she formulates customized strategies tailored to each client’s unique situation. Ali believes true success in finance is measured by her client’s confidence in their future. By prioritizing their needs and genuinely caring about their well-being, she has built a successful practice focused on fostering and strengthening long term relationships.

Ali is passionate about helping women achieve financial independence. For years, she has guided clients through both expected and unexpected life transitions. She specializes in assisting women who become the head of their household due to divorce, widowhood, trusteeship, a spouse’s incapacitation, or retirement. Understanding the initial hesitation many women feel about managing investments, she provides clear guidance through the process. Ali also works with young professionals in their retirement-building years and helps business owners optimize company retirement plans, benefiting both employees and owners through tax savings.

Giving back to the community is important to Ali. She is a Room Parent and Gala Chair at her children's school and helps her daughter organize Charli’s Birthday Boxes, an annual fundraiser that provides birthday boxes for local children who would not otherwise get to celebrate. She collaborates with the Cincinnati Freestore Foodbank to make this initiative possible. She is also a volunteer with many other organizations throughout the year.

Ali and her husband, Jeremy, have two daughters, Charli (9) and Andi (7). A Cincinnati native, she lived in Maryland and South Florida before returning to Cincinnati to raise her family near loved ones. She enjoys traveling, exposing her kids to new cultures worldwide. A devoted Cincinnati sports fan, she is passionate about the Bengals and Reds spending Sundays watching games when she’s not in the stands. She is also a die hard March Madness junkie.
Services Include
Securities Agent: TN, WA, CA, PA, NJ, MD, IN, IL, TX, NC, OR, MA, SC, OH, ME, FL; General Securities Representative; Investment Advisor Representative
NMLS#: 519023
Check the background of Our Firm and Investment Professionals on FINRA's BrokerCheck.*

My Process, Your Journey

Have you ever wondered if you are on the right path with your financial decisions? By focusing on your unique circumstances, values, and goals, I will help you develop personalized strategies for your future – whether that’s preparing for retirement, funding education, or securing your financial legacy. My process empowers you to make informed decisions and navigate life’s challenges with confidence, knowing you have a dedicated financial advisor guiding you toward your aspirations.
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    Step 1: Learn about you
    Our relationship begins with an initial discussion aimed towards getting to know you, your lifestyle, and your future goals.
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    Step 2: Analyze and Assess
    During the discovery meeting, we will work together to establish your financial goals by reviewing your current financial situation and developing a suitable risk tolerance that can ultimately help you achieve the financial outcome you envision for yourself.
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    Step 3: Analysis & Plan Development
    Here, I utilize proprietary financial planning tools to develop a personalized and detailed plan with recommendations to help you grow, preserve and transfer your wealth.
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    Step 4: Implement Your Plan
    The implementation meeting focuses on creating prospective strategies custom designed to help meet your specific needs. Recommended changes could include logistics, tax impact, asset allocation adjustments, and saving / benefit modifications.
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    Step 5: Our Standard of Care
    Committed to premium service, I focus on developing a relationship that can provide special value to you and your family. As I begin to execute each strategy, we'll set up tools so you have immediate access to your account information. And because markets and personal needs evolve over time, I set up ongoing meetings to help ensure your plan remains on schedule to achieve your goals.

Next Generation Resources

Empowering & prepping the next generation is just as important to our team as it is to your family.
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    Spending & Budgeting
    The Spending and Budgeting tool helps you manage your cash flow across all of your accounts at Morgan Stanley, as well as those held at outside financial institutions.
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    Graduating College: A Whole New World
    Graduating college is an important step forward, to help ensure you are prepared for what's ahead, it is important to understand how your financial decisions today can impact your opportunities tomorrow.
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    Starting Your First Job: What You Didn’t Learn In School
    Starting a new job is a crucial first step toward finding a career that gets you out of bed in the morning and inspires you to grow.
    Learn More
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    Saving: A Penny Saved Is a Penny Earned
    The key to making your daydream a reality? Retire the notion that it is still too early to save, and start saving early so you will have the freedom to enjoy your future your way.
    Learn More
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    Investing: Cut The Bull - The Bear Basics of Investing
    This investment guide will cover some of the basic principles of investing so that you can build your financial confidence and make more informed decisions about creating and managing your wealth.
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    Tying the Knot: To Half and to Whole
    From planning the big day to planning the rest of your lives, tying the financial knot involves adjustments and compromise. By understanding expectations, setting common goals, and mapping out life as a couple, there are lots of ways you can build a healthy financial foundation for the future, together.
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    Buying a Home: Making Moves
    Understanding the real estate market, total costs of homeownership and available financing resources are all critical to finding and securing your dream home.
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    Starting a Family: From Dollars to Diapers
    Families today come in all shapes and sizes. Whether your family consists of yourself, a partner, a pet, a few kids or a pair of aging parents, it's important to understand the building blocks of family responsibility.
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    Family Matters: Invest in What Counts
    Through proactive planning and honest communication, you can navigate the complexities of family matters to preserve a happy and healthy home.
    Learn More
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    NextGen Videos
    An educational short video series on Goal Setting and Budgeting; Credit and Debt Management; and Introduction to Investing that demonstrates basic strategies as a starting point.
    Watch Here

Women & Wealth

As women, we often face a distinct set of financial challenges that require not only expertise but also a deeper understanding of our unique life circumstances. With this in mind, I am dedicated to guiding you to take control of your financial futures. Whether you are buying a home, starting a family, navigating a divorce, caring for a loved one, or giving back to a cause close to your heart, my goal is to empower you with the knowledge and tools needed to achieve your aspirations. Together, we can craft a financial experience that is as unique and individual as you are.
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    Women and Wealth Resources
    Success, for many women, is viewed through a holistic lens, and defined in personal terms. From our experience, we have observed that women investors tend to look beyond mere performance benchmarks, seeking instead to align their financial objectives with their personal values and social priorities. Explore the resources available to you below.
    Women and Wealth Resources
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    Women and Investing
    Strategies to help women make informed decisions as they strive to balance their personal, professional, financial, and philanthropic goals. Read on for more resources that could support you on your financial journey.
    Women and Investing
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    Women and Wealth Planning
    Generally, financial life stages fall into three categories: wealth accumulation, preservation, and distribution. An individual’s needs change through those stages of life. By understanding your savings, investment, and banking options, you will be better equipped to meet your money goals and needs during each stage.
    Women and Wealth Planning
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    Women and Philanthropy
    Become the Change You Wish to See in the World. Women often play key roles in educating and influencing family members to give; their philanthropic influence may extend far beyond their individual charitable efforts. Help women explore effective philanthropic strategies for maximizing impact.
    Women and Philanthropy

Client Resources

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    Morgan Stanley Online
    MSO digital capabilities and the Morgan Stanley Mobile App provide clients with access to their account information, enriched reporting tools, several cash management solutions and robust market research.
    Log In
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    Total Wealth View
    The ability to view all of your assets together provides the opportunity to advise on your Morgan Stanley accounts with your entire financial picture in mind.
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    eDelivery
    eDelivery provides clients with the ability to view statements and other Firm documents electronically in lieu of paper. Clients who are registered in Morgan Stanley Online may enroll in eDelivery.
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    Digital Vault
    The Digital Vault is a document delivery, storage and collaboration space for Morgan Stanley clients and Financial Advisor teams.
    Learn More
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    Goal Planning System
    Goals Planning System (GPS) is Morgan Stanley’s own integrated planning tool. Built on the Firm’s intellectual capital and capabilities, GPS is an intuitive and efficient platform used to quickly assess whether a client is “On Track” to achieving their financial goals.
    Learn More
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    Life View
    LifeView is a suite of planning tools that includes goal-specific analysis that Financial Advisors can use with you to create a realistic, holistic strategy that integrates the various aspects of an individual’s financial life, including investments and cash management needs.
    Client Profile Document

Location

7755 Montgomery Road 2nd
Floor
Cincinnati, OH 45236
US
Direct:
(513) 562-8321(513) 562-8321
Fax:
(513) 322-4602(513) 322-4602

Hear From My Clients

Testimonial(s) solicited by Morgan Stanley and provided by current client(s) at the time of publication. No compensation of any kind was provided in exchange for the client testimonial(s) presented. Client testimonials may not be representative of the experience of other clients and are not a guarantee of future performance or success.

3846129 9/24

Wealth Management
Global Investment Office

Portfolio Insights

Retirement

Working with you to understand your life goals and develop a personalized wealth strategy. Today and for the years to come.
  • 401(k) Rollovers
  • IRA Plans
  • Retirement income strategies
  • Retirement plan participants
  • Annuities
A Simple Six-Step Retirement Checkup
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A Simple Six-Step Retirement Checkup

Checking in on your retirement plan may make a lot of sense, especially when market volatility arises.

Investing

Working closely with you to guide your wealth and investments through the most challenging market cycles.
  • Asset Management
  • Wealth Planning
  • Traditional Investments
  • Alternative Investments
  • Impact Investing
Rational Investing in an Age of Uncertainty
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Rational Investing in an Age of Uncertainty

When it comes to investing, even the most savvy of us fall prey to bias and emotional trades. So what triggers should you watch for?

Family

Creating customized financial strategies for the challenges that today’s families face.
  • Estate Planning Strategies
  • 529 Plans / Education Savings Planning
  • Long Term Care Insurance
  • Special Needs Planning
  • Trust Services
529 Plans: A Powerful Tool to Save for Education
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529 Plans: A Powerful Tool to Save for Education

Though education costs continue to climb, starting to save and invest early can make a difference.

Business Planning

Helping you on key aspects of your business such as ownership, liquidity and developing opportunities.
  • Succession Planning
  • Business Planning
  • Qualified Retirement Plans
Financial Planning for Life After Selling a Business
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Financial Planning for Life After Selling a Business

Selling your business can mean big changes for your life, both personally and financially. Know how to make the most of your windfall.

Philanthropy

Making sure your philanthropic dollars are managed with the same high quality service as the rest of your wealth.
  • Endowments
  • Foundations
  • Donor Advised Funds
  • Impact Investing
Donor Advised Funds: A Smart Way to Manage Your Giving
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Donor Advised Funds: A Smart Way to Manage Your Giving

There's more to charitable giving than you may realize. Here's one method that may be a tax-efficient way to give and can help maximize your impact.
Ready to start a conversation? Contact Ali Cantor today.
Market Information Delayed 20 Minutes
1When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

For more information, please see the Morgan Stanley Smith Barney LLC Client Relationship Summary.

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2Morgan Stanley offers a wide array of brokerage and advisory services to its clients, each of which may create a different type of relationship with different obligations to you. Please consult with your Financial Advisor to understand these differences or review our Understanding Your Brokerage and Investment Advisory Relationships brochure available at www.morganstanley.com/wealth-relationshipwithms/pdfs/understandingyourrelationship.pdf.
Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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3Morgan Stanley Wealth Management is the trade name of Morgan Stanley Smith Barney LLC, a registered broker-dealer in the United States. Morgan Stanley Wealth Management is a business of Morgan Stanley Smith Barney LLC.

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4Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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5When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should always check with their tax or legal advisor before engaging in any transaction involving 529 Plans, Education Savings Accounts and other tax-advantaged investments.

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6Morgan Stanley’s investment advisory programs may require a minimum asset level and, depending on your specific investment objectives and financial position, may not be appropriate for you. Please see the Morgan Stanley Smith Barney LLC program disclosure brochure (the “Morgan Stanley ADV”) for more information in the investment advisory programs available. The Morgan Stanley ADV is available at www.morganstanley.com/ADV.

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7Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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8When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, “Morgan Stanley”) provide “investment advice” regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account (“Retirement Account”), Morgan Stanley is a “fiduciary” as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended (“ERISA”), and/or the Internal Revenue Code of 1986 (the “Code”), as applicable. When Morgan Stanley provides investment education, takes orders on an unsolicited basis or otherwise does not provide “investment advice”, Morgan Stanley will not be considered a “fiduciary” under ERISA and/or the Code. For more information regarding Morgan Stanley’s role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol. Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account. Individuals should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning, charitable giving, philanthropic planning and other legal matters.

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9Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Clients should consult their tax advisor for matters involving taxation and tax planning and their attorney for matters involving trust and estate planning and other legal matters.

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Testimonial(s) solicited by Morgan Stanley and provided by current client(s) at the time of publication.  No compensation of any kind was provided in exchange for the client testimonial(s) presented.  Client testimonials may not be representative of the experience of other clients and are not a guarantee of future performance or success.

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